Khaid Brand Affinity ranks highest Warner Music at 22.57% . Very Strong. Score DMDB 0.00% | Fanbase 0.00%

Khaid — pop artist from NG.

Khaid launched his music career at 17, showcasing determination and consistency. He honed his skills from a young age, starting with freestyle videos and…

Khaid

Recognizable

Country: NG | Gender: male | Artist ID: f24b2fd8-a778-47aa-a656-a3e9dd2daa6a

Find Artist

Genres

popnigerian popothersworldwide

Influential: 0.00% Fanbase: 0.00% Trending: 0.00%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 22.57% • Very Strong

As of 2025-09-09

2,824,710

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Recognizable

Biography

Khaid launched his music career at 17, showcasing determination and consistency. He honed his skills from a young age, starting with freestyle videos and street performances in Ojo, Lagos State, Nigeria. He was discovered by Sydney Talker, a prominent content creator and founder of Neville Records, after showcasing his talents.

Report Date: 2025-09-09

Khaid resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, NIGERIA, KENYA. The demographic is heavily male (80%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 257,850 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Warner Music, Palm Angels, Amazon Music maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Khaid score 5.47% — Very Strong bucket.

Brand: Warner MusicBrand: Palm AngelsBrand: Amazon Music

Followers:2,824,710

Engagements:154,440

Rate:5.5%

Posts:310

Avg Likes:151,537

Avg Comments:2,063

Avg Views:269,665

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,824,710 · Engagements 154,440 · Rate 5.5% Posts 310 · Views 269,665 · Avg Likes 151,537 · Avg Comments 2,063 · Avg Views 269,665	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 42% 13-17: 4% 35-44: 4%	Largest: 18-24 (50%); next: 25-34 (42%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED STATES (23%) NIGERIA (13%) KENYA (11%) FRANCE (9%) GHANA (6%)	Top regions: UNITED STATES (23%), NIGERIA (13%), KENYA (11%)
Platform Engagement	Instagram: 104,131 avg likes/post · Tiktok: 257,850 avg views/post · Youtube: 11,815 avg views/post	Best reach: Tiktok 257,850 avg views; best engagement: Instagram 104,131 avg likes

Top Brand Affinities

Warner Music

Score: 22.57

Palm Angels

Score: 16.42

Amazon Music

Score: 10.95

Airtel

Score: 10.08

Alexander McQueen

Score: 7.19

Hennessy

Score: 6.42

CNN

Score: 5.93

Champion

Score: 5.87

FashionNova

Score: 5.69

FOREX

Score: 5.31

MTV

Score: 4.20

Comedy Central

Score: 4.13

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Top Brand Affinities

Brand	Category	Score
Warner Music		22.57
Palm Angels		16.42
Amazon Music		10.95
Airtel		10.08
Alexander McQueen		7.19
Hennessy		6.42
CNN		5.93
Champion		5.87
FashionNova		5.69
FOREX		5.31
MTV		4.20
Comedy Central		4.13
SoundCloud		3.95
Monster Beverage		3.80
Hublot		3.66
ASOS		3.30
Timberland		3.28
Balenciaga		3.17
Beats Electronics		3.01
Vogue		3.00
Kodak		2.92
Pull&Bear		2.67
KENZO		2.42
Fenty beauty		2.42
Pepsi		2.40
Christian Dior		2.38
Louis Vuitton		2.35
Versace		2.17
Michael Kors		2.16
Lacoste		2.16
Spotify Music		2.15
BBC		2.10
Gucci		2.05
Calvin Klein		1.96
Galatasaray		1.95
Rolex		1.90
Primark		1.89
musical.ly		1.83
Dolce & Gabbana		1.81
Polo Ralph Lauren		1.78
Fendi		1.77
Maserati		1.69
Ray-Ban		1.59
NBA		1.49
Reebok		1.39
Nike		1.36
Hermès		1.36
Puma		1.35
Coca-Cola		1.31
Tesla Motors		1.29