KEVIN WOO

KEVIN WOO — pop artist from US.

Kevin Woo, a Korean-American multi-talent currently based in Los Angeles, California, rose to fame as the main vocalist of K-Pop idol group U-KISS after being…

Influence: 67.45% Fanbase: 18.67% Trending: 91.84% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

GENTLE MONSTER • 12.59% • Very Strong

As of 2025-09-09

1,813,037

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:50:50 UTC

Genres

poppopasian pop

Biography

Kevin Woo, a Korean-American multi-talent currently based in Los Angeles, California, rose to fame as the main vocalist of K-Pop idol group U-KISS after being discovered by a Korean talent agency at age fifteen. Throughout his decade-long career with U-KISS, Kevin released chart-topping albums, led successful tours, starred in musicals, and hosted "After School Club" on Arirang as the main MC for four years. In 2017, Kevin left U-KISS to pursue a solo career, focusing on promoting his music globally and expanding his presence in the K-Pop industry through various ventures such as his own YouTube channel and appearances at KCON.

Top Brand Affinities

Report Date: 2025-09-09

KEVIN WOO builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, PHILIPPINES, INDONESIA. With a heavily female (82%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (445,050 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with GENTLE MONSTER, Hot Topic, Cheesecake Factory point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist KEVIN WOO score 5.69% — Very Strong bucket.

Brand: GENTLE MONSTERBrand: Hot TopicBrand: Cheesecake Factory

Followers:1,813,037

Engagements:103,084

Rate:5.7%

Posts:1,024

Avg Likes:97,738

Avg Comments:844

Avg Views:674,241

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,813,037 · Engagements 103,084 · Rate 5.7% Posts 1,024 · Views 674,241 · Avg Likes 97,738 · Avg Comments 844 · Avg Views 674,241	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 66% 25-34: 20% 13-17: 12% 35-44: 2%	Largest: 18-24 (66%); next: 25-34 (20%)
Gender Split	Female: 82% Male: 18% Non-binary/Other: 0%	Skews female (82%)
Top Countries	UNITED STATES (32%) PHILIPPINES (12%) INDONESIA (5%) GERMANY (3%) MALAYSIA (3%)	Top regions: UNITED STATES (32%), PHILIPPINES (12%), INDONESIA (5%)
Platform Engagement	Instagram: 37,932 avg likes/post · Tiktok: 445,050 avg views/post · Youtube: 229,191 avg views/post	Best reach: Tiktok 445,050 avg views; best engagement: Tiktok 49,450 avg likes

Top Brand Affinities

GENTLE MONSTER

Score: 12.59

Hot Topic

Score: 8.32

Cheesecake Factory

Score: 7.45

Coachella

Score: 5.78

Innisfree

Score: 5.75

Jollibee

Score: 4.89

Tiffany

Score: 4.71

Steve Madden

Score: 4.65

Shake Shack

Score: 4.15

iHeartRadio Music Awards

Score: 4.13

Final Fantasy

Score: 3.68

Snoopy And The Peanuts Gang

Score: 3.15

Brand	Category	Score
GENTLE MONSTER		12.59
Hot Topic		8.32
Cheesecake Factory		7.45
Coachella		5.78
Innisfree		5.75
Jollibee		4.89
Tiffany		4.71
Steve Madden		4.65
Shake Shack		4.15
iHeartRadio Music Awards		4.13
Final Fantasy		3.68
Snoopy And The Peanuts Gang		3.15
Gundam		2.83
AMC		2.77
Tiffany & Co		2.49
NBC		2.46
Emporium		2.46
Fenty beauty		2.34
Paramount Pictures		2.31
Polaroid		2.30
Pokemon Go		2.28
League of Legends		2.27
ASOS		2.13
Victoria's Secret		2.13
KitKat		2.12
Forever 21		2.07
Sephora		2.01
Pokemon		2.01
BBC		1.97
Michael Kors		1.95
KFC		1.88
Petronas		1.87
Calvin Klein		1.85
Warner Bros		1.85
Bellagio		1.80
Too Faced Cosmetics		1.78
Target		1.73
Showtime		1.70
Starbucks		1.68
Fujifilm		1.60
shein		1.45
Ferrero		1.43
Pixar		1.41
The Olympic Games		1.41
Guess		1.40
Hermès		1.39
Polo Ralph Lauren		1.38
Urban Decay Cosmetics		1.37
OREO		1.35
Christian Dior		1.33