Kesha
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
12,863,517
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:03:42 UTC
Genres
Biography
Her new album, ".", showcases Kesha's unfiltered and fearless approach, reflecting her liberated state of complete ownership over her voice and vision within the music industry.
Kesha resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, BRAZIL, INDIA. With a heavily female (61%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (312,800 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Barbie, Free People, Verizon makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 12,863,517 · Engagements 70,360 · Rate 0.5% Posts 939 · Views 383,272 · Avg Likes 67,517 · Avg Comments 1,078 · Avg Views 383,272 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 62% 25-34: 25% 13-17: 8% 35-44: 4% |
Largest: 18-24 (62%); next: 25-34 (25%) |
| Gender Split |
Female: 61% Male: 39% Non-binary/Other: 0% |
Skews female (61%) |
| Top Countries |
UNITED STATES (29%) BRAZIL (10%) INDIA (5%) UNITED KINGDOM (4%) RUSSIA (3%) |
Top regions: UNITED STATES (29%), BRAZIL (10%), INDIA (5%) |
| Platform Engagement | Instagram: 39,752 avg likes/post · Tiktok: 312,800 avg views/post · Youtube: 70,472 avg views/post | Best reach: Tiktok 312,800 avg views; best engagement: Instagram 39,752 avg likes |
Top Brand Affinities
Barbie
Free People
Verizon
Hot Topic
ULTA Beauty
MATTEL
Steve Madden
iHeartRadio Music Awards
Margaritaville
American Eagle
Cartoon Network
BH Cosmetics
| Brand | Category | Score |
|---|---|---|
| Barbie | 12.65 | |
| Free People | 6.34 | |
| Verizon | 6.12 | |
| Hot Topic | 6.04 | |
| ULTA Beauty | 5.96 | |
| MATTEL | 5.85 | |
| Steve Madden | 5.30 | |
| iHeartRadio Music Awards | 5.25 | |
| Margaritaville | 4.84 | |
| American Eagle | 4.61 | |
| Cartoon Network | 4.58 | |
| BH Cosmetics | 4.49 | |
| Fenty beauty | 4.11 | |
| Pfizer | 3.89 | |
| Kylie Cosmetics | 3.85 | |
| Lollapalooza | 3.83 | |
| Coors | 3.78 | |
| NARS Cosmetics | 3.70 | |
| Gillette | 3.68 | |
| Benefit Cosmetics | 3.64 | |
| Target | 3.59 | |
| Taco Bell | 3.57 | |
| Too Faced Cosmetics | 3.53 | |
| Urban Decay Cosmetics | 3.52 | |
| Mortal Kombat | 3.49 | |
| NORDSTROM | 3.44 | |
| NYX Cosmetics | 3.38 | |
| Coachella | 3.30 | |
| MTV | 3.30 | |
| Showtime | 3.29 | |
| Lush | 3.27 | |
| Marc Jacobs | 3.26 | |
| Columbia Pictures | 3.24 | |
| Chrysler | 3.18 | |
| Anastasia Beverly Hills | 3.08 | |
| Abercrombie & Fitch | 3.06 | |
| Sunnies Studios | 3.01 | |
| Tarte Cosmetics | 2.97 | |
| NBC | 2.95 | |
| AMC | 2.92 | |
| Sephora | 2.83 | |
| Nickelodeon | 2.81 | |
| Busch | 2.77 | |
| NHL | 2.77 | |
| Urban Outfitters | 2.76 | |
| Moschino | 2.67 | |
| Walmart | 2.64 | |
| Lululemon Athletica | 2.63 | |
| Tinder | 2.53 | |
| Victoria's Secret | 2.44 |
Official Profiles
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LoginArtist: Kesha
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
