Kenia OS

Kenia OS — pop artist from MX.

Kenia Guadalupe Flores Osuna, known as Kenia Os, was born on July 15, 1999, in Mazatlán, Sinaloa, Mexico. She began her music career in 2018 with the release…

Influence: 20.61% Fanbase: 61.82% Trending: 0.00% Career Level: Independent

Top Brand Affinity

Highest overlapping lifestyle brand

Delicius • 8.23% • Very Strong

As of 2025-09-09

50,819,496

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:50:15 UTC

Genres

poplatin viral popreggaeton mexicanopophip-hop & rapurbano mexicanolatinlatin

Biography

Kenia Guadalupe Flores Osuna, known as Kenia Os, was born on July 15, 1999, in Mazatlán, Sinaloa, Mexico. She began her music career in 2018 with the release of singles "Por Siempre" and "Bonita," gaining over 138M streams. In 2020, she released her first EP, "Canciones Pa´mi Ex. VL1," recognized as one of the top albums by female artists in Latin America.

Kenia Os has collaborated with various national and international artists, including Gabito Ballesteros, Villano Antillano, Bella Poarch, Rels B, Ghetto Kids, Thalia, Ha*Ash, Miranda!, La Joaqui, and Alvaro Diaz. In October 2021, she signed with Sony Music Mexico and has since released two albums and multiple singles, becoming the most streamed Mexican female artist on Spotify Mexico in 2022. Her debut album, "Cambios de Luna," debuted at #6 on the global Top Chart Albums in March 2022, followed by her second album, "K23," which debuted at #2 globally in October of the same year, marking the highest album debuts by a Mexican female artist.

In 2023, Kenia Os received her first Latin Grammy nomination for her short film "Universo K23" in the category of Best Long Form Music Video.

Top Brand Affinities

Report Date: 2025-09-09

Kenia OS maintains consistent pull among 18-24 & 25-34 audiences across MEXICO, ECUADOR, COLOMBIA. The audience leans heavily female (77%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 5,700,000 avg views per post; Instagram functions as the community touchpoint. Affinity with Delicius, Suavecito, Cafecito makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kenia OS score 3.89% — Very Strong bucket.

Brand: DeliciusBrand: SuavecitoBrand: Cafecito

Followers:50,819,496

Engagements:1,976,241

Rate:3.9%

Posts:2,356

Avg Likes:1,919,453

Avg Comments:31,385

Avg Views:9,542,282

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 50,819,496 · Engagements 1,976,241 · Rate 3.9% Posts 2,356 · Views 9,542,282 · Avg Likes 1,919,453 · Avg Comments 31,385 · Avg Views 9,542,282	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 67% 25-34: 16% 13-17: 14% 35-44: 2%	Largest: 18-24 (67%); next: 25-34 (16%)
Gender Split	Female: 77% Male: 23% Non-binary/Other: 0%	Skews female (77%)
Top Countries	MEXICO (43%) ECUADOR (10%) COLOMBIA (9%) UNITED STATES (7%) PERU (7%)	Top regions: MEXICO (43%), ECUADOR (10%), COLOMBIA (9%)
Platform Engagement	Instagram: 1,017,476 avg likes/post · Tiktok: 5,700,000 avg views/post · Youtube: 3,842,282 avg views/post	Best reach: Tiktok 5,700,000 avg views; best engagement: Instagram 1,017,476 avg likes

Top Brand Affinities

Delicius

Score: 8.23

Suavecito

Score: 6.89

Cafecito

Score: 5.96

Coach

Score: 5.55

shein

Score: 5.39

Fenty beauty

Score: 4.85

Pull&Bear

Score: 4.85

SheInside

Score: 4.60

Marc Jacobs

Score: 4.16

Itaipava

Score: 3.98

Versace

Score: 3.96

American Eagle

Score: 3.90

Brand	Category	Score
Delicius		8.23
Suavecito		6.89
Cafecito		5.96
Coach		5.55
shein		5.39
Fenty beauty		4.85
Pull&Bear		4.85
SheInside		4.60
Marc Jacobs		4.16
Itaipava		3.98
Versace		3.96
American Eagle		3.90
Benefit Cosmetics		3.05
Kylie Cosmetics		3.04
NARS Cosmetics		2.95
Fendi		2.86
VidaSana		2.64
Maybelline		2.58
Bershka		2.50
Dolce & Gabbana		2.48
Too Faced Cosmetics		2.47
Anastasia Beverly Hills		2.45
Forever 21		2.14
L'Oréal Paris		2.14
Coachella		2.10
Gymshark		2.06
Tarte Cosmetics		2.03
Ubisoft		1.92
Urban Decay Cosmetics		1.82
Paramount Pictures		1.81
Victoria's Secret		1.81
Yves Saint Laurent		1.68
Huda Beauty		1.67
NYX Cosmetics		1.67
Sephora		1.65
Puma		1.64
FashionNova		1.60
Mitsubishi		1.58
Prada		1.52
Pepsi		1.51
Calvin Klein		1.44
Herbalife		1.44
Balenciaga		1.43
Michael Kors		1.42
Target		1.40
musical.ly		1.38
Christian Dior		1.33
Louis Vuitton		1.29
H&M		1.26
Gucci		1.25