Kelvyn Boy

Kelvyn Boy — pop artist from GH.

Kelvyn Boy, born on April 1, 1991, is a Ghanaian Afrobeat singer hailing from Assin Fosu in the Central region of Ghana. Initially signed to Burniton Music…

Influence: 64.13% Fanbase: 58.20% Trending: 67.10% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Palm Angels • 14.43% • Very Strong

As of 2025-09-10

2,043,292

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 14:39:46 UTC

Genres

popghanaian popalternativeghanaian alternativeelectronicdanceafrobeatothersworldwideafricanazonto

Biography

Kelvyn Boy, born on April 1, 1991, is a Ghanaian Afrobeat singer hailing from Assin Fosu in the Central region of Ghana. Initially signed to Burniton Music Group under Stonebwoy's ownership, Kelvyn Boy departed from the label in 2019 amidst controversies. He is recognized for hit tracks such as "Mea," "Loko," "Yawa No Dey," and "Momo."

Top Brand Affinities

Report Date: 2025-09-10

Kelvyn Boy performs best with fans in the 25-34 range, concentrated in GHANA, UNITED STATES, UNITED KINGDOM. Audience composition is heavily male (77%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 1,901 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Palm Angels, Vodafone, Amazon Music, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Kelvyn Boy is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kelvyn Boy score 0.19% — Low bucket.

Brand: Palm AngelsBrand: VodafoneBrand: Amazon Music

Followers:2,043,292

Engagements:3,858

Rate:0.2%

Posts:197

Avg Likes:3,830

Avg Comments:106

Avg Views:2,724

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,043,292 · Engagements 3,858 · Rate 0.2% Posts 197 · Views 2,724 · Avg Likes 3,830 · Avg Comments 106 · Avg Views 2,724	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 44% 35-44: 5% 13-17: 3%	Largest: 25-34 (47%); next: 18-24 (44%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	GHANA (54%) UNITED STATES (13%) UNITED KINGDOM (6%) FRANCE (3%) KENYA (3%)	Top regions: GHANA (54%), UNITED STATES (13%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 3,566 avg likes/post · Tiktok: 823 avg views/post · Youtube: 1,901 avg views/post	Best reach: Youtube 1,901 avg views; best engagement: Instagram 3,566 avg likes

Top Brand Affinities

Palm Angels

Score: 14.43

Vodafone

Score: 9.11

Amazon Music

Score: 7.60

Champion

Score: 5.89

CNN

Score: 4.85

Timberland

Score: 4.67

Smirnoff

Score: 4.64

Hennessy

Score: 4.29

FashionNova

Score: 4.07

Barber Shop Connect

Score: 3.94

Lenovo

Score: 3.14

SoundCloud

Score: 2.50

Brand	Category	Score
Palm Angels		14.43
Vodafone		9.11
Amazon Music		7.60
Champion		5.89
CNN		4.85
Timberland		4.67
Smirnoff		4.64
Hennessy		4.29
FashionNova		4.07
Barber Shop Connect		3.94
Lenovo		3.14
SoundCloud		2.50
BBC		2.47
MTV		2.37
Dolce & Gabbana		2.36
Mercedes-Benz		2.19
Fenty beauty		2.12
Christian Louboutin		2.12
Dr. Martens		2.04
shein		2.02
Gucci		2.00
Kodak		1.99
Hyundai		1.87
Vogue		1.83
SheInside		1.69
Beats Electronics		1.67
Polo Ralph Lauren		1.66
Tommy Hilfiger		1.66
Rolex		1.64
Bugatti		1.63
NBA		1.62
New Balance		1.54
GIVENCHY		1.47
FIFA		1.47
Versace		1.47
Burberry		1.47
Herbalife		1.39
Balenciaga		1.34
Adobe		1.32
Los Angeles Lakers		1.24
Spotify Music		1.24
Huawei		1.24
Supreme		1.21
musical.ly		1.10
Prada		1.05
Louis Vuitton		1.03
Puma		1.02
Samsung Group		1.00
Reebok		0.96
Christian Dior		0.96