Kell Smith

Kell Smith — latin artist from BR.

I am Kell Smith, known for my heartfelt music. As a Brazilian artist deeply passionate about our culture, I create authentic music for real people. My two…

Influence: 53.84% Fanbase: 39.44% Trending: 61.04% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Lojas Renner • 19.40% • Very Strong

As of 2025-09-08

1,788,171

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:04:31 UTC

Genres

latinnova mpb

Biography

I am Kell Smith, known for my heartfelt music. As a Brazilian artist deeply passionate about our culture, I create authentic music for real people. My two driving passions are composing and performing—my songs tell our stories and become the soundtrack to our lives. Join me in celebrating Brazilian music's rightful place in the spotlight. For inquiries, contact [email protected] / (11) 94770-6223.

Top Brand Affinities

Report Date: 2025-09-08

Kell Smith reaches 25-34 & 18-24 audiences concentrated in BRAZIL, PORTUGAL, UNITED STATES. The demographic tilt is heavily female (70%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 2,023 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Lojas Renner, Boticario, Riachuelo suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kell Smith score 0.26% — Low bucket.

Brand: Lojas RennerBrand: BoticarioBrand: Riachuelo

Followers:1,788,171

Engagements:4,630

Rate:0.3%

Posts:1,664

Avg Likes:4,599

Avg Comments:413

Avg Views:2,023

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,788,171 · Engagements 4,630 · Rate 0.3% Posts 1,664 · Views 2,023 · Avg Likes 4,599 · Avg Comments 413 · Avg Views 2,023	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 18-24: 31% 35-44: 19% 45-64: 8%	Largest: 25-34 (38%); next: 18-24 (31%)
Gender Split	Female: 70% Male: 30% Non-binary/Other: 0%	Skews female (70%)
Top Countries	BRAZIL (92%) PORTUGAL (3%) UNITED STATES (1%) PERU (0%) FRANCE (0%)	Top regions: BRAZIL (92%), PORTUGAL (3%), UNITED STATES (1%)
Platform Engagement	Instagram: 4,237 avg likes/post · Youtube: 2,023 avg views/post	Best reach: Youtube 2,023 avg views; best engagement: Instagram 4,237 avg likes

Top Brand Affinities

Lojas Renner

Score: 19.40

Boticario

Score: 15.39

Riachuelo

Score: 11.92

Pro Tools

Score: 9.42

Sarar

Score: 9.27

Amazon Music

Score: 8.96

Amstel

Score: 6.80

Itaipava

Score: 6.78

Eudora

Score: 6.66

Banco Bradesco

Score: 6.31

Xerox

Score: 6.26

Pfizer

Score: 5.61

Brand	Category	Score
Lojas Renner		19.40
Boticario		15.39
Riachuelo		11.92
Pro Tools		9.42
Sarar		9.27
Amazon Music		8.96
Amstel		6.80
Itaipava		6.78
Eudora		6.66
Banco Bradesco		6.31
Xerox		6.26
Pfizer		5.61
NBC		5.32
Avon		5.26
Mary Kay		5.23
Moda Praia		5.19
Uber		3.14
Pixar		3.09
Heineken		2.97
Lollapalooza		2.21
Budweiser		2.20
Spotify Music		2.09
Mitsubishi		1.42
Guess		1.31
Nutella		1.27
Netflix		1.26
shein		1.21
Microsoft		1.13
Coca-Cola		1.10
L'Oréal Paris		1.08
musical.ly		1.04
DC Entertainment		0.97
SheInside		0.95
Pandora		0.93
Ray-Ban		0.84
SoundCloud		0.84
Universal		0.77
Chanel		0.76
Marvel Entertainment		0.73
Walt Disney		0.73
Vans		0.71
Beats Electronics		0.67
McDonald's		0.60
Sony		0.60
Converse		0.58
HBO		0.58
GoPro		0.53
Chevrolet		0.53
Yamaha		0.52
Samsung Group		0.50