KAYTRANADA
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-02
2,344,232
Social Media Followers
As of 2025-10-02
00:00:00
Hours Airplay
2025-11-07 01:18:16 UTC
Genres
Biography
Collaborating with a variety of artists such as Anderson .Paak, Kendrick Lamar, and Alicia Keys, Kaytranada's work on 99.9% featured guest appearances from Phonte, Craig David, and others. Bubba, his second album, released in December, earned him two Grammy awards at the 2021 ceremony, with contributions from Pharrell, Kali Uchis, and Masego.
KAYTRANADA is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, FRANCE. The audience is heavily male (63%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (175,350 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Accor Hotels, MOOG, Mixcloud points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,344,232 · Engagements 108,688 · Rate 4.6% Posts 221 · Views 203,105 · Avg Likes 107,184 · Avg Comments 705 · Avg Views 203,105 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 38% 35-44: 7% 13-17: 5% |
Largest: 18-24 (49%); next: 25-34 (38%) |
| Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
| Top Countries |
UNITED STATES (33%) UNITED KINGDOM (8%) FRANCE (7%) BRAZIL (6%) CANADA (5%) |
Top regions: UNITED STATES (33%), UNITED KINGDOM (8%), FRANCE (7%) |
| Platform Engagement | Instagram: 88,656 avg likes/post · Tiktok: 175,350 avg views/post · Youtube: 27,755 avg views/post | Best reach: Tiktok 175,350 avg views; best engagement: Instagram 88,656 avg likes |
Top Brand Affinities
Accor Hotels
MOOG
Mixcloud
Ableton
Akai
Zalando
Sandro
Jean Paul Gaultier
Pioneer
Loewe
Nakd
Nasty Gal
| Brand | Category | Score |
|---|---|---|
| Accor Hotels | 31.26 | |
| MOOG | 27.69 | |
| Mixcloud | 26.54 | |
| Ableton | 25.07 | |
| Akai | 23.56 | |
| Zalando | 18.67 | |
| Sandro | 15.94 | |
| Jean Paul Gaultier | 15.33 | |
| Pioneer | 14.74 | |
| Loewe | 13.96 | |
| Nakd | 13.82 | |
| Nasty Gal | 12.74 | |
| Marni | 12.35 | |
| SoundCloud | 11.93 | |
| boohoo | 10.39 | |
| Brandy Melville | 9.43 | |
| Beats Electronics | 8.90 | |
| Coachella | 8.69 | |
| Pro Tools | 8.48 | |
| OOTD Magazine | 8.43 | |
| Acne Studios | 8.42 | |
| Amazon Music | 8.22 | |
| Alexander McQueen | 8.04 | |
| KARL LAGERFELD | 7.94 | |
| Selfridges | 7.61 | |
| Glossier | 7.60 | |
| Longchamp | 7.56 | |
| New Era | 7.52 | |
| Pull&Bear | 7.18 | |
| Vivienne Westwood | 7.12 | |
| Maison Margiela | 6.95 | |
| Coach | 6.91 | |
| JACQUEMUS | 6.89 | |
| Bershka | 6.67 | |
| TOM FORD | 6.56 | |
| Stüssy | 6.44 | |
| MISSGUIDED | 6.24 | |
| Kodak | 6.22 | |
| BALMAIN | 5.92 | |
| Lollapalooza | 5.89 | |
| Miu Miu | 5.84 | |
| Steve Madden | 5.74 | |
| Dsquared | 5.71 | |
| Spotify Music | 5.65 | |
| Calzedonia | 5.42 | |
| Carhartt | 5.36 | |
| Champion | 5.16 | |
| Urban Outfitters | 5.16 | |
| NARS Cosmetics | 5.11 | |
| Dr. Martens | 4.97 |
Official Profiles
Login to view Contact
LoginArtist: KAYTRANADA
The map shows every radio station that aired KAYTRANADA today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-10-02)
Total: 12,042,812
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
9,629,070 | 79.96% |
| [+] |
Audiomack |
2,249,738 | 18.68% |
| [+] |
Pandora |
100,890 | 0.84% |
| [+] |
Yandex |
63,114 | 0.52% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-11-09 03:00 UTC | KAYTRANADA, Justice, Busy P | Barclays Center | New York, United States | |
| 2025-11-10 03:00 UTC | KAYTRANADA, Justice, Busy P | Barclays Center | New York, United States | |
| 2025-11-13 03:00 UTC | KAYTRANADA, Justice, Sam Gellaitry | State Farm Arena | Atlanta, United States | |
| 2025-11-16 03:00 UTC | KAYTRANADA, Justice, Sam Gellaitry | Amalie Arena | Tampa, United States | |
| 2025-11-17 03:00 UTC | KAYTRANADA, Justice, Sam Gellaitry | Kaseya Center | Miami, United States | |
| 2025-12-12 03:00 UTC | Soundstorm 2025 | Banban | Riyadh, Saudi Arabia |
