KATO

KATO — pop artist from DK.

KATO, a highly successful Danish DJ, has achieved numerous #1 placements on album, single, and streaming charts in the past decade. With over 200 million…

Influence: 53.56% Fanbase: 35.75% Trending: 62.47% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Derimod • 147.18% • Very Strong

As of 2025-09-09

57,445

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:06:44 UTC

Genres

poppopdanish pophip-hop & rapdanish hip hopelectronicdancedanish electronicelectronichouse

Biography

KATO, a highly successful Danish DJ, has achieved numerous #1 placements on album, single, and streaming charts in the past decade. With over 200 million Spotify streams, 200,000 downloads sold, and a gold certification in the UK for the single "Show You Love" (2017), KATO's international appeal is evident through collaborations with renowned artists like Snoop Dogg, Sigala, and Hailee Steinfeld. For bookings and inquiries, contact [email protected].

Top Brand Affinities

Report Date: 2025-09-09

KATO is a clear fit for 18-24 & 25-34 audiences with strength across DENMARK, TüRKIYE, SWEDEN. The audience is heavily male (72%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (21,450 avg views per post); Instagram builds the community layer. Affinity data highlights Derimod, Arla Foods, Bang & Olufsen, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist KATO score 2.41% — Strong bucket.

Brand: DerimodBrand: Arla FoodsBrand: Bang & Olufsen

Followers:57,445

Engagements:1,387

Rate:2.4%

Posts:1,610

Avg Likes:1,283

Avg Comments:16

Avg Views:22,258

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 57,445 · Engagements 1,387 · Rate 2.4% Posts 1,610 · Views 22,258 · Avg Likes 1,283 · Avg Comments 16 · Avg Views 22,258	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 36% 25-34: 34% 35-44: 15% 13-17: 9%	Largest: 18-24 (36%); next: 25-34 (34%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	DENMARK (94%) TüRKIYE (2%) SWEDEN (1%) POLAND (1%) SPAIN (1%)	Top regions: DENMARK (94%), TüRKIYE (2%), SWEDEN (1%)
Platform Engagement	Instagram: 704 avg likes/post · Tiktok: 21,450 avg views/post · Youtube: 808 avg views/post	Best reach: Tiktok 21,450 avg views; best engagement: Instagram 704 avg likes

Top Brand Affinities

Derimod

Score: 147.18

Arla Foods

Score: 89.97

Bang & Olufsen

Score: 51.01

Hummel

Score: 36.12

Ole Henriksen

Score: 30.60

Carlsberg

Score: 28.30

Ritter Sport

Score: 20.97

LEGOLAND

Score: 16.03

Zalando

Score: 14.66

Nakd

Score: 13.88

Mixcloud

Score: 11.78

Daniel Wellington

Score: 11.09

Brand	Category	Score
Derimod		147.18
Arla Foods		89.97
Bang & Olufsen		51.01
Hummel		36.12
Ole Henriksen		30.60
Carlsberg		28.30
Ritter Sport		20.97
LEGOLAND		16.03
Zalando		14.66
Nakd		13.88
Mixcloud		11.78
Daniel Wellington		11.09
TUI		11.01
TUI Group		10.91
Dom Pérignon		10.53
Grey Goose		9.06
Pioneer		7.87
Delicius		7.49
Hummer		7.29
Nespresso		7.22
Stone Island		7.03
Haribo		6.86
Scania		6.64
Kraft Foods		6.48
Pilsner Urquell		6.46
essie		5.92
Seat		5.81
Myprotein		5.52
Opel		5.49
Hugo Boss		5.32
IKEA		5.26
Ableton		4.98
Red Bull		4.76
Marc Jacobs		4.10
Tommy Hilfiger		3.97
Lego		3.64
Monster Beverage		3.59
Aperol		3.46
Polo Ralph Lauren		3.45
Michael Kors		3.43
ASICS		3.42
Pepsi		3.39
Counter-Strike		3.28
Ray-Ban		3.25
Peugeot		3.23
NBC		3.19
Babybump		3.16
Coca-Cola		2.95
Skoda		2.73
FIFA		2.73