Katie Herzig

Katie Herzig — pop artist from US.

Katie Herzig is a genre-defying artist hailing from Fort Collins, Colorado but now based in Nashville. With a career spanning six studio albums, she…

Influence: 54.32% Fanbase: 31.95% Trending: 65.50% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 20.69% • Very Strong

As of 2025-09-10

24,640

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 16:51:36 UTC

Genres

popacoustic popindie poppop

Biography

Katie Herzig is a genre-defying artist hailing from Fort Collins, Colorado but now based in Nashville. With a career spanning six studio albums, she effortlessly blends intimacy and grandeur in her music. Herzig's talents have led her to perform at renowned festivals like Bonnaroo, collaborate with artists such as RAC and Ingrid Michaelson, and receive accolades like the Sammy Cahn Award from ASCAP. Her songs have been featured in numerous film and TV projects, including Grey's Anatomy and The Mr. Peabody and Sherman Show, showcasing her versatility and broad appeal.

In 2018, Herzig returned with her latest album, 'Moment of Bliss,' further solidifying her reputation as a dynamic and accomplished musician. Her live performances, both as a headliner and supporting acts like Brandi Carlile and Sara Bareilles, have captivated audiences worldwide. With a diverse range of musical influences and a penchant for collaboration, Katie Herzig continues to push boundaries and defy categorization in the music industry, earning critical acclaim and industry recognition along the way.

Top Brand Affinities

Report Date: 2025-09-10

Katie Herzig stands out with 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The profile is heavily female (61%), and content lands hardest on Youtube, where posts average 10,923 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Amazon Music, Warby Parker, Kickstarter, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Katie Herzig a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Katie Herzig score 2.56% — Strong bucket.

Brand: Amazon MusicBrand: Warby ParkerBrand: Kickstarter

Followers:24,640

Engagements:631

Rate:2.6%

Posts:333

Avg Likes:608

Avg Comments:44

Avg Views:10,923

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 24,640 · Engagements 631 · Rate 2.6% Posts 333 · Views 10,923 · Avg Likes 608 · Avg Comments 44 · Avg Views 10,923	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 32% 35-44: 10% 45-64: 7%	Largest: 18-24 (46%); next: 25-34 (32%)
Gender Split	Female: 61% Male: 39% Non-binary/Other: 0%	Skews female (61%)
Top Countries	UNITED STATES (38%) BRAZIL (6%) UNITED KINGDOM (6%) CANADA (4%) MEXICO (4%)	Top regions: UNITED STATES (38%), BRAZIL (6%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 374 avg likes/post · Youtube: 10,923 avg views/post	Best reach: Youtube 10,923 avg views; best engagement: Instagram 374 avg likes

Top Brand Affinities

Amazon Music

Score: 20.69

Warby Parker

Score: 18.55

Kickstarter

Score: 14.67

MOOG

Score: 14.34

Pro Tools

Score: 11.26

Delta

Score: 11.06

Kroger

Score: 10.70

Madewell

Score: 10.41

Pacific Northwest Wonderland

Score: 9.79

NBC

Score: 7.96

J.Crew

Score: 7.70

Paramount Pictures

Score: 7.35

Brand	Category	Score
Amazon Music		20.69
Warby Parker		18.55
Kickstarter		14.67
MOOG		14.34
Pro Tools		11.26
Delta		11.06
Kroger		10.70
Madewell		10.41
Pacific Northwest Wonderland		9.79
NBC		7.96
J.Crew		7.70
Paramount Pictures		7.35
Spotify Music		6.87
Coors		6.65
Verizon		6.51
Anthropologie		6.43
Ableton		6.36
Walgreens		6.13
Showtime		5.71
Airbnb		5.32
iHeartRadio Music Awards		5.15
ABC		5.06
Free People		5.01
NORDSTROM		5.00
The Home Depot		4.61
Costco		4.42
Target		4.34
Chick-fil-A		4.25
Pfizer		4.21
Emporium		4.08
Leica		4.07
FedEx		4.04
Lululemon Athletica		3.79
Holden		3.66
Columbia Pictures		3.66
Urban Outfitters		3.64
Gillette		3.63
Oculus		3.62
Bethesda Softworks		3.53
OLD NAVY		3.53
MTV		3.19
BBC		3.19
Summit Entertainment		3.16
Gatorade		3.13
Pixar		3.12
Busch		3.07
Uber		3.06
Guinness		3.04
The Olympic Games		3.03
Coachella		3.02