Kat Hasty
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
168,747
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:05:30 UTC
Genres
Biography
Kat Hasty's music is deeply influenced by the desolate landscapes of her upbringing, the vibrant characters of small oil towns, and her personal struggles with depression and melancholy. With "The Time of Your Life," Kat's sound has evolved to reflect the energy of her live performances, marrying full-band arrangements with her signature West Texas perspective. Her journey from a young songwriter to a seasoned artist on the rise is a testament to her dedication to storytelling and musical growth.
Kat Hasty resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, CANADA, IRELAND. The demographic is male-leaning (52%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 99,150 avg views per post; Tiktok amplifies the conversation around drops and moments. Affinity adjacency with Ariat, Houston Livestock Show and Rodeo, Miller Lite maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 168,747 · Engagements 21,049 · Rate 12.5% Posts 84 · Views 100,809 · Avg Likes 18,562 · Avg Comments 259 · Avg Views 100,809 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 31% 35-44: 13% 45-64: 6% |
Largest: 18-24 (43%); next: 25-34 (31%) |
| Gender Split |
Female: 48% Male: 52% Non-binary/Other: 0% |
Skews male (52%) |
| Top Countries |
UNITED STATES (88%) CANADA (5%) IRELAND (2%) SWEDEN (2%) NIGERIA (1%) |
Top regions: UNITED STATES (88%), CANADA (5%), IRELAND (2%) |
| Platform Engagement | Instagram: 4,841 avg likes/post · Tiktok: 99,150 avg views/post · Youtube: 1,659 avg views/post | Best reach: Tiktok 99,150 avg views; best engagement: Tiktok 13,600 avg likes |
Top Brand Affinities
Ariat
Houston Livestock Show and Rodeo
Miller Lite
Coors
Sherri Hill
RAM Trucks
Barstool Sports
Carhartt
Busch
Free People
Margaritaville
Bud Light
| Brand | Category | Score |
|---|---|---|
| Ariat | 80.95 | |
| Houston Livestock Show and Rodeo | 44.80 | |
| Miller Lite | 30.74 | |
| Coors | 27.67 | |
| Sherri Hill | 19.85 | |
| RAM Trucks | 15.71 | |
| Barstool Sports | 15.24 | |
| Carhartt | 14.98 | |
| Busch | 13.27 | |
| Free People | 11.35 | |
| Margaritaville | 10.97 | |
| Bud Light | 9.47 | |
| Dr Pepper | 8.84 | |
| Amazon Music | 7.71 | |
| American Eagle | 7.13 | |
| GMC | 6.49 | |
| Verizon | 6.39 | |
| Kroger | 5.79 | |
| Chick-fil-A | 5.39 | |
| Steve Madden | 5.02 | |
| OLD NAVY | 4.82 | |
| Pacific Northwest Wonderland | 4.78 | |
| The Home Depot | 4.59 | |
| Gillette | 4.50 | |
| Budweiser | 4.40 | |
| Lululemon Athletica | 4.33 | |
| Target | 4.26 | |
| Harley-Davidson | 4.17 | |
| Cadillac | 4.16 | |
| Walmart | 3.91 | |
| Sunnies Studios | 3.73 | |
| Dodge | 3.67 | |
| Jeep | 3.65 | |
| Paramount Pictures | 3.56 | |
| Taco Bell | 3.56 | |
| Gatorade | 3.54 | |
| Holden | 3.52 | |
| Chevrolet | 3.38 | |
| Ford | 3.30 | |
| WWE | 3.26 | |
| Oakley | 3.22 | |
| Kodak | 3.21 | |
| Monster Beverage | 3.05 | |
| Chrysler | 3.03 | |
| Jack Daniels | 2.94 | |
| Bentley | 2.78 | |
| Spotify Music | 2.55 | |
| Showtime | 2.51 | |
| shein | 2.48 | |
| Levi's | 2.41 |
Official Profiles
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LoginArtist: Kat Hasty
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-07 03:00 UTC | Steamboat Music Fest 2026 | Steamboat Springs CO Condos | Steamboat Springs, United States | — |
| 2026-04-12 02:00 UTC | Rock The Coast 2026 | Carnival Cruises Port | galveston, United States | — |















