Kat Hasty

Kat Hasty

Country: US | Gender: female

Influence: 48.51% Fanbase: 19.72% Trending: 62.90% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 80.95% • Very Strong

As of 2025-09-09

168,747

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:05:30 UTC

Genres

countrycountry

Biography

Kat Hasty, a West Texas native, found solace in songwriting from a young age, using music to navigate life's challenges. Her breakout moment came with the success of her 2021 single "Pretty Things," propelling her to tour the US and Europe and secure a distribution deal with Thirty Tigers. Following the acclaim of her EP "Drowning in Dreams," Kat has embraced a new era with her debut album, "The Time of Your Life," released on May 16th. Departing from her stripped-down acoustic style, the album showcases a full-band sound while still capturing the essence of her West Texas roots.

Kat Hasty's music is deeply influenced by the desolate landscapes of her upbringing, the vibrant characters of small oil towns, and her personal struggles with depression and melancholy. With "The Time of Your Life," Kat's sound has evolved to reflect the energy of her live performances, marrying full-band arrangements with her signature West Texas perspective. Her journey from a young songwriter to a seasoned artist on the rise is a testament to her dedication to storytelling and musical growth.

Kat Hasty Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Kat Hasty resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, CANADA, IRELAND. The demographic is male-leaning (52%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 99,150 avg views per post; Tiktok amplifies the conversation around drops and moments. Affinity adjacency with Ariat, Houston Livestock Show and Rodeo, Miller Lite maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Kat Hasty score 12.47%Very Strong bucket.
Brand: AriatBrand: Houston Livestock Show and RodeoBrand: Miller Lite
Followers:168,747
Engagements:21,049
Rate:12.5%
Posts:84
Views:100,809
Avg Likes:18,562
Avg Comments:259
Avg Views:100,809

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 168,747 · Engagements 21,049 · Rate 12.5%
Posts 84 · Views 100,809 · Avg Likes 18,562 · Avg Comments 259 · Avg Views 100,809
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 43%
25-34: 31%
35-44: 13%
45-64: 6%
Largest: 18-24 (43%); next: 25-34 (31%)
Gender Split Female: 48%
Male: 52%
Non-binary/Other: 0%
Skews male (52%)
Top Countries UNITED STATES (88%)
CANADA (5%)
IRELAND (2%)
SWEDEN (2%)
NIGERIA (1%)
Top regions: UNITED STATES (88%), CANADA (5%), IRELAND (2%)
Platform Engagement Instagram: 4,841 avg likes/post · Tiktok: 99,150 avg views/post · Youtube: 1,659 avg views/post Best reach: Tiktok 99,150 avg views; best engagement: Tiktok 13,600 avg likes

Top Brand Affinities

Ariat
Score: 80.95
Houston Livestock Show and Rodeo
Score: 44.80
Miller Lite
Score: 30.74
Coors
Score: 27.67
Sherri Hill
Score: 19.85
RAM Trucks
Score: 15.71
Barstool Sports
Score: 15.24
Carhartt
Score: 14.98
Busch
Score: 13.27
Free People
Score: 11.35
Margaritaville
Score: 10.97
Bud Light
Score: 9.47
Brand Category Score
Ariat 80.95
Houston Livestock Show and Rodeo 44.80
Miller Lite 30.74
Coors 27.67
Sherri Hill 19.85
RAM Trucks 15.71
Barstool Sports 15.24
Carhartt 14.98
Busch 13.27
Free People 11.35
Margaritaville 10.97
Bud Light 9.47
Dr Pepper 8.84
Amazon Music 7.71
American Eagle 7.13
GMC 6.49
Verizon 6.39
Kroger 5.79
Chick-fil-A 5.39
Steve Madden 5.02
OLD NAVY 4.82
Pacific Northwest Wonderland 4.78
The Home Depot 4.59
Gillette 4.50
Budweiser 4.40
Lululemon Athletica 4.33
Target 4.26
Harley-Davidson 4.17
Cadillac 4.16
Walmart 3.91
Sunnies Studios 3.73
Dodge 3.67
Jeep 3.65
Paramount Pictures 3.56
Taco Bell 3.56
Gatorade 3.54
Holden 3.52
Chevrolet 3.38
Ford 3.30
WWE 3.26
Oakley 3.22
Kodak 3.21
Monster Beverage 3.05
Chrysler 3.03
Jack Daniels 2.94
Bentley 2.78
Spotify Music 2.55
Showtime 2.51
shein 2.48
Levi's 2.41

Official Profiles

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Artist: Kat Hasty

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-01-07 03:00 UTC Steamboat Music Fest 2026 Steamboat Springs CO Condos Steamboat Springs, United States
2026-04-12 02:00 UTC Rock The Coast 2026 Carnival Cruises Port galveston, United States

Trending Artist