Kat DeLuna

Kat DeLuna — pop artist from US.

Kat DeLuna is a classically-trained international star known for her soulful first soprano voice and energetic dance moves that captivate audiences. Her…

Influence: 60.06% Fanbase: 45.88% Trending: 67.15% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 16.60% • Very Strong

As of 2025-09-08

1,425,466

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 20:06:07 UTC

Genres

popdance poppost-teen poppopmainstream poplatinlatin

Biography

Kat DeLuna is a classically-trained international star known for her soulful first soprano voice and energetic dance moves that captivate audiences. Her chart-topping hit singles include "Whine Up" featuring Elephant Man and "Run the Show" featuring Busta Rhymes, showcasing a music trajectory that transcends generations. DeLuna's collaboration with Grammy award-winning producer RedOne on her debut album in 2007 led to instant success, with "Whine Up" becoming a Platinum-Certified anthem that topped the Billboard Dance Chart and earned her prestigious awards.

DeLuna's second single, "Run the Show," further solidified her international success by reaching No. 1 in several European countries and earning her accolades at the 2008 TMF Awards in Belgium, including Best New Artist and Best Urban Artist of the Year. Her partnership with RedOne and her ability to create timeless tracks like "Whine Up" have cemented Kat DeLuna's status as a multi-talented artist with a global appeal.

Top Brand Affinities

Report Date: 2025-09-08

Kat DeLuna engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, TüRKIYE, BRAZIL. The fan base skews heavily female (58%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (2,211 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around Univision, Barbie, Amazon Music, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kat DeLuna score 0.01% — Low bucket.

Brand: UnivisionBrand: BarbieBrand: Amazon Music

Followers:1,425,466

Engagements:154

Rate:0.0%

Posts:250

Avg Likes:137

Avg Comments:124

Avg Views:2,211

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,425,466 · Engagements 154 · Rate 0.0% Posts 250 · Views 2,211 · Avg Likes 137 · Avg Comments 124 · Avg Views 2,211	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 35% 35-44: 6% 13-17: 5%	Largest: 18-24 (53%); next: 25-34 (35%)
Gender Split	Female: 58% Male: 42% Non-binary/Other: 0%	Skews female (58%)
Top Countries	UNITED STATES (18%) TüRKIYE (6%) BRAZIL (5%) FRANCE (3%) ROMANIA (3%)	Top regions: UNITED STATES (18%), TüRKIYE (6%), BRAZIL (5%)
Platform Engagement	Instagram: 0 avg likes/post · Youtube: 2,211 avg views/post	Best reach: Youtube 2,211 avg views; best engagement: Youtube 137 avg likes

Top Brand Affinities

Univision

Score: 16.60

Barbie

Score: 10.10

Amazon Music

Score: 7.93

MATTEL

Score: 5.96

American Airlines

Score: 5.83

Power Rangers

Score: 5.53

iHeartRadio Music Awards

Score: 5.26

Macy's

Score: 5.08

Steve Madden

Score: 5.03

Mortal Kombat

Score: 4.60

Cafecito

Score: 4.53

Iberostar Hotels & Resorts

Score: 4.24

Brand	Category	Score
Univision		16.60
Barbie		10.10
Amazon Music		7.93
MATTEL		5.96
American Airlines		5.83
Power Rangers		5.53
iHeartRadio Music Awards		5.26
Macy's		5.08
Steve Madden		5.03
Mortal Kombat		4.60
Cafecito		4.53
Iberostar Hotels & Resorts		4.24
Movistar		4.20
Coach		4.13
FashionNova		3.92
Dolce & Gabbana		3.82
ESPN		3.73
NBC		3.73
Fenty beauty		3.49
Michael Kors		3.35
Nickelodeon		3.33
Hennessy		3.28
ASOS		3.06
Kylie Cosmetics		2.98
Fendi		2.96
Victoria's Secret		2.91
Make Up For Ever		2.91
MTV		2.89
Columbia Pictures		2.85
Moschino		2.79
Coachella		2.76
Avon		2.74
Lancôme		2.67
CBS		2.65
TOM FORD		2.52
Maybelline		2.49
Burger King		2.46
Anastasia Beverly Hills		2.41
Armani		2.40
Christian Louboutin		2.35
Benefit Cosmetics		2.27
Warner Bros		2.25
Beats Electronics		2.22
Carrefour		2.22
Versace		2.18
Lacoste		2.17
Paramount Pictures		2.13
Sephora		2.12
Balenciaga		2.07
Tiffany		2.02