Kastra
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
51,654
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:05:19 UTC
Genres
Biography
With a Billboard Dance Top 10 record under his belt and upcoming releases on Ultra Records, Kastra is solidifying his position as one of the most exciting producers in the scene today. Keep an eye on this rising star as he continues to make waves in the electronic music landscape.
Kastra connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, POLAND, MEXICO. With a heavily male (86%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 1,505 avg views per post; Tiktok adds dependable engagement depth. Overlap with Pioneer, Mixcloud, Trancefamily highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Kastra moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 51,654 · Engagements 156 · Rate 0.3% Posts 1,092 · Views 2,182 · Avg Likes 124 · Avg Comments 29 · Avg Views 2,182 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 48% 25-34: 37% 35-44: 9% 13-17: 4% |
Largest: 18-24 (48%); next: 25-34 (37%) |
| Gender Split |
Female: 14% Male: 86% Non-binary/Other: 0% |
Skews male (86%) |
| Top Countries |
UNITED STATES (17%) POLAND (7%) MEXICO (6%) BRAZIL (5%) GERMANY (5%) |
Top regions: UNITED STATES (17%), POLAND (7%), MEXICO (6%) |
| Platform Engagement | Instagram: 0 avg likes/post · Tiktok: 1,505 avg views/post · Youtube: 677 avg views/post | Best reach: Tiktok 1,505 avg views; best engagement: Tiktok 102 avg likes |
Top Brand Affinities
Pioneer
Mixcloud
Trancefamily
iHeartRaves
Ableton
Tomorrowland
Sennheiser
Launchpad
Akai
MOOG
Barstool Sports
SoundCloud
| Brand | Category | Score |
|---|---|---|
| Pioneer | 153.93 | |
| Mixcloud | 106.75 | |
| Trancefamily | 72.23 | |
| iHeartRaves | 69.56 | |
| Ableton | 64.84 | |
| Tomorrowland | 40.88 | |
| Sennheiser | 33.36 | |
| Launchpad | 33.14 | |
| Akai | 32.46 | |
| MOOG | 24.24 | |
| Barstool Sports | 23.38 | |
| SoundCloud | 22.56 | |
| Akg | 17.29 | |
| SoulCycle | 17.19 | |
| Pro Tools | 16.68 | |
| Amazon Music | 14.73 | |
| Beats Electronics | 13.19 | |
| Grey Goose | 10.46 | |
| United | 9.37 | |
| iHeartRadio Music Awards | 8.86 | |
| Gillette | 8.54 | |
| Spotify Music | 8.03 | |
| Jagermeister | 7.92 | |
| Bud Light | 6.54 | |
| Absolut | 6.50 | |
| Lululemon Athletica | 5.68 | |
| NHL | 5.64 | |
| Coachella | 5.29 | |
| MTV | 5.26 | |
| Pacific Northwest Wonderland | 4.90 | |
| American Airlines | 4.88 | |
| Bacardi | 4.61 | |
| Red Bull | 4.39 | |
| Coors | 4.31 | |
| Margaritaville | 4.26 | |
| Taco Bell | 4.19 | |
| Verizon | 4.18 | |
| Mortal Kombat | 4.08 | |
| Abercrombie & Fitch | 4.07 | |
| Smirnoff | 3.76 | |
| American Eagle | 3.58 | |
| Oculus | 3.49 | |
| musical.ly | 3.31 | |
| Heineken | 3.27 | |
| Busch | 3.27 | |
| Columbia Pictures | 3.23 | |
| ESPN | 3.18 | |
| Paramount Pictures | 3.12 | |
| Bellagio | 3.12 | |
| Monster Beverage | 2.99 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams (2025-09-14)
Total: 525,622
| PLATFORM | TOTAL | % | |
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322,886 | 61.43% |
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202,736 | 38.57% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















