Kardinal Offishall

Kardinal Offishall

Country: GB | Gender: male

Influence: 58.58% Fanbase: 40.27% Trending: 67.74% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Holt Renfrew • 104.30% • Very Strong

As of 2025-09-08

459,049

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:04:28 UTC

Genres

hip-hop & rappop raptoronto raphip-hop/rapcanadian old school hip hopcontemporary hip hophip hop

Biography

Kardinal Offishall, a prominent Canadian rapper and producer, has made a significant impact on the hip-hop scene with his innovative approach to music production and collaboration with various Toronto artists. From a young age, Offishall showcased his talent in rap competitions and later signed a publishing deal with Warner/Chappell Music Canada at the age of 20. He gained recognition for his work on the Rascalz hit single "Northern Touch" and continued to produce successful tracks for artists like Choclair, Checkmate, and Thrust. Offishall's versatility and unique sound led to the release of his debut album, Eye & I, which skillfully blended elements of soul, dancehall, reggae, and hip-hop.

Over the years, Kardinal Offishall's career flourished as he continued to collaborate with various artists and labels, including a successful partnership with Akon's Kon Life label. His 2008 album, Not 4 Sale, featured the hit track "Dangerous," a collaboration with Akon that further solidified his presence in the music industry. With a blend of catchy hooks, inventive beats, and dynamic collaborations, Offishall has proven himself to be a standout talent in Canadian hip-hop and beyond, with a career marked by critical acclaim and commercial success.

Kardinal Offishall Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Kardinal Offishall maintains consistent pull among 18-24 & 25-34 audiences across BRAZIL, UNITED STATES, CANADA. The audience leans heavily male (66%), so brand cues around style and status perform well. The clearest reach is on Youtube with 34,511 avg views per post; Instagram functions as the community touchpoint. Affinity with Holt Renfrew, Scotiabank, Hudson's Bay makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Kardinal Offishall score 0.87%Low bucket.
Brand: Holt RenfrewBrand: ScotiabankBrand: Hudson's Bay
Followers:459,049
Engagements:3,986
Rate:0.9%
Posts:3,663
Views:34,511
Avg Likes:4,317
Avg Comments:147
Avg Views:34,511

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 459,049 · Engagements 3,986 · Rate 0.9%
Posts 3,663 · Views 34,511 · Avg Likes 4,317 · Avg Comments 147 · Avg Views 34,511
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 47%
25-34: 39%
35-44: 8%
13-17: 5%
Largest: 18-24 (47%); next: 25-34 (39%)
Gender Split Female: 34%
Male: 66%
Non-binary/Other: 0%
Skews male (66%)
Top Countries BRAZIL (22%)
UNITED STATES (15%)
CANADA (9%)
INDIA (5%)
UNITED KINGDOM (4%)
Top regions: BRAZIL (22%), UNITED STATES (15%), CANADA (9%)
Platform Engagement Instagram: 3,878 avg likes/post · Youtube: 34,511 avg views/post Best reach: Youtube 34,511 avg views; best engagement: Instagram 3,878 avg likes

Top Brand Affinities

Holt Renfrew
Score: 104.30
Scotiabank
Score: 49.85
Hudson's Bay
Score: 45.30
Live Nation
Score: 31.34
Mixcloud
Score: 29.60
Air Canada
Score: 23.33
Akai
Score: 23.24
Amazon Music
Score: 19.72
Tim Hortons
Score: 18.59
WNBA
Score: 17.44
Pioneer
Score: 17.35
Pro Tools
Score: 15.27
Brand Category Score
Holt Renfrew 104.30
Scotiabank 49.85
Hudson's Bay 45.30
Live Nation 31.34
Mixcloud 29.60
Air Canada 23.33
Akai 23.24
Amazon Music 19.72
Tim Hortons 18.59
WNBA 17.44
Pioneer 17.35
Pro Tools 15.27
NHL 12.74
Ableton 11.61
Hennessy 10.38
iHeartRadio Music Awards 10.30
Budweiser 9.84
NBA 8.78
Beats Electronics 8.67
Foot Locker 8.20
SoundCloud 8.19
Grand Theft Auto 7.84
New Era 7.78
ESPN 6.68
MTV 6.24
Spotify Music 6.17
Sneakerhead 6.01
Clarks 5.50
CNN 5.26
NFL 5.24
Acura 5.14
Los Angeles Lakers 4.94
Bacardi 4.75
Steve Madden 4.74
Paramount Pictures 4.66
Margaritaville 4.37
Uber 4.02
NBC 4.00
Comedy Central 3.82
Iberostar Hotels & Resorts 3.68
OLD NAVY 3.59
Versace 3.53
Timberland 3.51
The Olympic Games 3.50
Kodak 3.50
UFC 3.39
FashionNova 3.34
Rolls-Royce 3.32
Warner Bros 3.27
Fenty beauty 3.17

Official Profiles

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Artist: Kardinal Offishall

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams (2025-09-14)

Total: 764,760

PLATFORM TOTAL %
Last.fm Last.fm 764,760 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Pandora Pandora 0 0.00%
Spotify Spotify 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

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