Kalmah

Kalmah — folk & traditional artist from FI.

Finnish melodic swamp metal pioneers Kalmah formed in 1991, eventually releasing their debut album "Swamplord" in 2000, setting the tone for their signature…

Influence: 52.96% Fanbase: 29.27% Trending: 64.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 59.44% • Very Strong

As of 2025-09-08

24,399

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:04:58 UTC

Genres

folk & traditionalfolk metalmetalmetalfinnish metalfinnish melodeathmelodic death metalfinnish death metaloulu metalpower metaldeath metal

Biography

Finnish melodic swamp metal pioneers Kalmah formed in 1991, eventually releasing their debut album "Swamplord" in 2000, setting the tone for their signature aggressive yet melodic sound. Their subsequent releases, including "The Black Waltz" in 2006, solidified their place in the metal scene and propelled their swamp metal message worldwide.

With albums like "Seventh Swamphony" in 2013 and "Palo" in 2018, Kalmah continued to push the boundaries of their sound while maintaining their roots in Finnish swamp metal. Now celebrating 20 years, their latest self-titled release showcases a band at the peak of their powers, delivering the finest in swamp metal that marks both an end and a new beginning for Kalmah.

Top Brand Affinities

Report Date: 2025-09-08

Kalmah cuts through with 25-34 & 18-24 audiences and consistency across FINLAND, UNITED STATES, CANADA. A heavily male (88%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 19,335 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Impericon, Ampeg, Bloodborne, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kalmah score 3.74% — Very Strong bucket.

Brand: ImpericonBrand: AmpegBrand: Bloodborne

Followers:24,399

Engagements:913

Rate:3.7%

Posts:421

Avg Likes:855

Avg Comments:64

Avg Views:20,364

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 24,399 · Engagements 913 · Rate 3.7% Posts 421 · Views 20,364 · Avg Likes 855 · Avg Comments 64 · Avg Views 20,364	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 43% 35-44: 8% 45-64: 3%	Largest: 25-34 (45%); next: 18-24 (43%)
Gender Split	Female: 12% Male: 88% Non-binary/Other: 0%	Skews male (88%)
Top Countries	FINLAND (12%) UNITED STATES (9%) CANADA (6%) CHILE (5%) SPAIN (5%)	Top regions: FINLAND (12%), UNITED STATES (9%), CANADA (6%)
Platform Engagement	Instagram: 635 avg likes/post · Tiktok: 1,029 avg views/post · Youtube: 19,335 avg views/post	Best reach: Youtube 19,335 avg views; best engagement: Instagram 635 avg likes

Top Brand Affinities

Impericon

Score: 59.44

Ampeg

Score: 32.78

Bloodborne

Score: 17.57

Metal Gear Solid

Score: 12.59

Square Enix

Score: 11.91

Sennheiser

Score: 11.82

World of Warcraft

Score: 11.03

The Witcher

Score: 11.02

Diablo

Score: 10.89

Capcom

Score: 9.20

God of War

Score: 8.91

Amazon Music

Score: 8.42

Brand	Category	Score
Impericon		59.44
Ampeg		32.78
Bloodborne		17.57
Metal Gear Solid		12.59
Square Enix		11.91
Sennheiser		11.82
World of Warcraft		11.03
The Witcher		11.02
Diablo		10.89
Capcom		9.20
God of War		8.91
Amazon Music		8.42
Resident Evil		7.87
Final Fantasy		7.48
Pro Tools		7.41
Jagermeister		7.39
Fallout		6.12
Mortal Kombat		5.91
Sega		5.90
Spotify Music		5.82
Pilsner Urquell		5.72
NHL		5.33
Jack Daniels		5.23
RAZER		5.08
Bethesda Softworks		4.98
Movistar		4.91
Nvidia		4.46
ASUS		4.30
Bandai Namco		4.02
Nintendo		3.81
Star Wars		3.62
HBO		3.28
PlayStation		3.28
Monster Beverage		3.09
Activision Blizzard		3.05
Comedy Central		2.94
Gundam		2.87
Budweiser		2.71
Ubisoft		2.70
Columbia Pictures		2.70
Warner Bros		2.47
Guinness		2.44
Nickelodeon		2.35
Pokemon Go		2.34
MTV		2.34
Dr. Martens		2.33
Harley-Davidson		2.32
Paramount Pictures		2.29
Faber-Castell		2.27
AMC		2.27