Kaitlin Butts
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
205,554
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 10:03:14 UTC
Genres
Biography
Butts' music explores complex themes like addiction and domestic violence with a mix of sincerity and wit, drawing from personal experiences and observations. "Hunt Me Down" represents a departure from the somber tone of her previous work, embodying the multidimensional nature of her artistry, where poignant storytelling meets light-hearted humor. This new chapter in Butts' career promises to showcase her versatility and authenticity as a performer and songwriter.
Kaitlin Butts connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, UNITED KINGDOM, AUSTRALIA. With a heavily male (56%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 23,900 avg views per post; Instagram adds dependable engagement depth. Overlap with Houston Livestock Show and Rodeo, Ariat, Sherri Hill highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Kaitlin Butts moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 205,554 · Engagements 4,719 · Rate 2.3% Posts 1,611 · Views 25,041 · Avg Likes 4,580 · Avg Comments 79 · Avg Views 25,041 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 34% 25-34: 31% 35-44: 16% 45-64: 16% |
Largest: 18-24 (34%); next: 25-34 (31%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
UNITED STATES (83%) UNITED KINGDOM (3%) AUSTRALIA (3%) GERMANY (2%) NIGERIA (2%) |
Top regions: UNITED STATES (83%), UNITED KINGDOM (3%), AUSTRALIA (3%) |
| Platform Engagement | Instagram: 3,138 avg likes/post · Tiktok: 23,900 avg views/post · Youtube: 1,141 avg views/post | Best reach: Tiktok 23,900 avg views; best engagement: Instagram 3,138 avg likes |
Top Brand Affinities
Houston Livestock Show and Rodeo
Ariat
Sherri Hill
Miller Lite
Coors
Live Nation
Dr Pepper
Barstool Sports
Margaritaville
Bud Light
Carhartt
Free People
| Brand | Category | Score |
|---|---|---|
| Houston Livestock Show and Rodeo | 69.72 | |
| Ariat | 53.21 | |
| Sherri Hill | 31.05 | |
| Miller Lite | 27.38 | |
| Coors | 24.72 | |
| Live Nation | 21.50 | |
| Dr Pepper | 12.80 | |
| Barstool Sports | 12.19 | |
| Margaritaville | 11.27 | |
| Bud Light | 10.21 | |
| Carhartt | 9.77 | |
| Free People | 9.24 | |
| Busch | 8.95 | |
| Amazon Music | 8.94 | |
| Arbonne | 8.83 | |
| Chick-fil-A | 7.54 | |
| American Eagle | 6.92 | |
| Verizon | 6.82 | |
| Target | 6.33 | |
| Cadillac | 6.30 | |
| OLD NAVY | 6.13 | |
| NBC | 5.35 | |
| Gillette | 5.11 | |
| Steve Madden | 4.88 | |
| GMC | 4.82 | |
| Kroger | 4.75 | |
| Anthropologie | 4.49 | |
| Walmart | 4.30 | |
| Taco Bell | 4.15 | |
| Spotify Music | 4.09 | |
| Budweiser | 3.76 | |
| Showtime | 3.68 | |
| Lululemon Athletica | 3.59 | |
| Paramount Pictures | 3.54 | |
| Gatorade | 3.30 | |
| PetSmart | 3.26 | |
| NHL | 3.25 | |
| Heinz | 3.20 | |
| Oakley | 3.15 | |
| Urban Outfitters | 3.13 | |
| Lollapalooza | 3.12 | |
| Chevrolet | 3.09 | |
| Jeep | 3.09 | |
| Coachella | 3.08 | |
| ESPN | 3.05 | |
| Jack Daniels | 2.89 | |
| Sunnies Studios | 2.79 | |
| Abercrombie & Fitch | 2.69 | |
| Harley-Davidson | 2.68 | |
| Emporium | 2.68 |
Official Profiles
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LoginArtist: Kaitlin Butts
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-07 08:00 UTC | Molly Tuttle, Kaitlin Butts, Meels | Arlington Theatre | Santa Barbara, United States | |
| 2025-12-11 04:00 UTC | Molly Tuttle, Kaitlin Butts, Meels | The Rialto Theatre | Tucson, United States | |
| 2025-12-12 03:00 UTC | Molly Tuttle, Kaitlin Butts, Meels | Fonda Theatre | Los Angeles, United States | |
| 2025-12-12 04:00 UTC | Kaitlin Butts | The Fonda | Los Angeles, United States | |
| 2025-12-13 04:00 UTC | Molly Tuttle, Kaitlin Butts, Meels | Tower Theatre | Fresno, United States | |
| 2025-12-14 03:00 UTC | Molly Tuttle, Kaitlin Butts, Meels | The Fillmore | San Francisco, United States | |
| 2026-01-28 03:00 UTC | Mile 0 Festival 2026 | Truman Waterfront Park | Key West, United States | — |
| 2026-01-29 08:00 UTC | Kaitlin Butts | Truman Waterfront Park | Key West, United States | |
| 2026-01-30 08:00 UTC | Kaitlin Butts, Jason Scott & The High Heat | Truman Waterfront Park | Key West, United States | |
| 2026-02-07 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Spark Arena | Auckland, New Zealand | |
| 2026-02-09 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Wolfbrook Arena | Christchurch, New Zealand | |
| 2026-02-12 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Brisbane Entertainment Centre | City of Brisbane, Australia | |
| 2026-02-13 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Brisbane Entertainment Centre | City of Brisbane, Australia | |
| 2026-02-14 08:00 UTC | Kaitlin Butts | Newcastle Foreshore | Newcastle, Australia | |
| 2026-02-15 03:00 UTC | Howlin Country 2026 | Newcastle Foreshore Footpath | Newcastle, Australia | — |
| 2026-02-17 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Qudos Bank Arena | Sydney, Australia | |
| 2026-02-20 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Rod Laver Arena | Melbourne, Australia | |
| 2026-02-21 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Rod Laver Arena | Melbourne, Australia | |
| 2026-02-23 03:20 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | Adelaide Entertainment Centre | Adelaide, Australia | |
| 2026-02-27 03:00 UTC | Lainey Wilson, Flatland Cavalry, Kaitlin Butts | RAC Arena | Perth, Australia |
