Kaiit
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
223,456
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:33:06 UTC
Genres
Biography
Kaiit cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, BRAZIL, AUSTRALIA. A heavily female (71%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 20,250 avg views per post, while Tiktok preserves the relationship between tentpoles. Affinity lines up with Mixcloud, Shea Moisture, Foot Locker, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 223,456 · Engagements 3,077 · Rate 1.4% Posts 156 · Views 21,576 · Avg Likes 2,468 · Avg Comments 118 · Avg Views 21,576 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 57% 25-34: 30% 13-17: 8% 35-44: 4% |
Largest: 18-24 (57%); next: 25-34 (30%) |
| Gender Split |
Female: 71% Male: 29% Non-binary/Other: 0% |
Skews female (71%) |
| Top Countries |
UNITED STATES (42%) BRAZIL (11%) AUSTRALIA (6%) PAPUA NEW GUINEA (5%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (42%), BRAZIL (11%), AUSTRALIA (6%) |
| Platform Engagement | Instagram: 386 avg likes/post · Tiktok: 20,250 avg views/post · Youtube: 1,326 avg views/post | Best reach: Tiktok 20,250 avg views; best engagement: Tiktok 1,948 avg likes |
Top Brand Affinities
Mixcloud
Shea Moisture
Foot Locker
Vegemite
Akai
Woolworths
Qantas
Blackmagic Design
Ableton
Amazon Music
Kmart
Fenty beauty
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 14.29 | |
| Shea Moisture | 14.07 | |
| Foot Locker | 13.85 | |
| Vegemite | 13.48 | |
| Akai | 12.21 | |
| Woolworths | 10.43 | |
| Qantas | 9.79 | |
| Blackmagic Design | 9.70 | |
| Ableton | 9.45 | |
| Amazon Music | 9.25 | |
| Kmart | 9.24 | |
| Fenty beauty | 8.83 | |
| boohoo | 6.62 | |
| Coach | 6.54 | |
| JACQUEMUS | 6.22 | |
| Vivienne Westwood | 5.87 | |
| SoundCloud | 5.84 | |
| ASOS | 5.77 | |
| FashionNova | 5.70 | |
| Hennessy | 5.01 | |
| ABC | 4.84 | |
| Beats Electronics | 4.68 | |
| Spotify Music | 4.63 | |
| OLD NAVY | 4.06 | |
| Verizon | 4.04 | |
| Showtime | 3.85 | |
| Target | 3.59 | |
| NBC | 3.50 | |
| Sunnies Studios | 3.49 | |
| Urban Outfitters | 3.49 | |
| Tinder | 3.30 | |
| Stüssy | 3.30 | |
| Forever 21 | 3.26 | |
| BALMAIN | 3.18 | |
| Coachella | 3.15 | |
| NARS Cosmetics | 3.11 | |
| shein | 3.05 | |
| MTV | 2.97 | |
| Paramount Pictures | 2.96 | |
| Dr. Martens | 2.92 | |
| Emporium | 2.78 | |
| SheInside | 2.72 | |
| Carhartt | 2.68 | |
| Sneakerhead | 2.56 | |
| Kodak | 2.50 | |
| Sephora | 2.43 | |
| Vogue | 2.35 | |
| Timberland | 2.31 | |
| Aperol | 2.29 | |
| Airbnb | 2.28 |
Official Profiles
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LoginArtist: Kaiit
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
