Justin Wellington
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
332,829
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 18:13:57 UTC
Genres
Biography
Justin Wellington cuts through with 25-34 & 18-24 audiences and consistency across UNITED STATES, FRANCE, ITALY. A female-leaning (52%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 1,862 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Qantas, Kmart, MamaBear, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 332,829 · Engagements 224 · Rate 0.1% Posts 1,694 · Views 1,862 · Avg Likes 218 · Avg Comments 21 · Avg Views 1,862 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 36% 18-24: 28% 35-44: 20% 45-64: 13% |
Largest: 25-34 (36%); next: 18-24 (28%) |
| Gender Split |
Female: 52% Male: 48% Non-binary/Other: 0% |
Skews female (52%) |
| Top Countries |
UNITED STATES (9%) FRANCE (8%) ITALY (7%) POLAND (5%) GERMANY (5%) |
Top regions: UNITED STATES (9%), FRANCE (8%), ITALY (7%) |
| Platform Engagement | Instagram: 158 avg likes/post · Youtube: 1,862 avg views/post | Best reach: Youtube 1,862 avg views; best engagement: Instagram 158 avg likes |
Top Brand Affinities
Qantas
Kmart
MamaBear
Vodafone
Colgate
NBC
Sunnies Studios
SoundCloud
Hennessy
Beats Electronics
Sprite
Heineken
| Brand | Category | Score |
|---|---|---|
| Qantas | 8.80 | |
| Kmart | 6.64 | |
| MamaBear | 6.37 | |
| Vodafone | 4.61 | |
| Colgate | 4.17 | |
| NBC | 3.49 | |
| Sunnies Studios | 3.31 | |
| SoundCloud | 2.85 | |
| Hennessy | 2.69 | |
| Beats Electronics | 2.38 | |
| Sprite | 2.27 | |
| Heineken | 2.19 | |
| Los Angeles Lakers | 2.01 | |
| Tomorrowland | 1.99 | |
| Spotify Music | 1.90 | |
| Paramount Pictures | 1.85 | |
| Herbalife | 1.75 | |
| Fenty beauty | 1.66 | |
| NFL | 1.61 | |
| UFC | 1.56 | |
| WWE | 1.53 | |
| The Olympic Games | 1.45 | |
| Bentley | 1.42 | |
| Tesla Motors | 1.38 | |
| Costco | 1.35 | |
| Airbnb | 1.32 | |
| NBA | 1.27 | |
| Toyota | 1.26 | |
| Bellagio | 1.19 | |
| shein | 1.14 | |
| Pandora | 1.13 | |
| Paypal | 1.11 | |
| musical.ly | 1.10 | |
| Lexus | 1.09 | |
| Coca-Cola | 1.08 | |
| Nissan | 1.06 | |
| FashionNova | 1.05 | |
| Pepsi | 1.04 | |
| Mazda | 0.99 | |
| SheInside | 0.95 | |
| Walmart | 0.94 | |
| Marvel | 0.91 | |
| GoPro | 0.88 | |
| National Geographic | 0.87 | |
| Guinness | 0.85 | |
| Chevrolet | 0.85 | |
| Adobe | 0.84 | |
| Ferrari | 0.83 | |
| Louis Vuitton | 0.83 | |
| DC Entertainment | 0.83 |
Official Profiles
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LoginArtist: Justin Wellington
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
