Julión Álvarez y su Norteño Banda
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-02
12,031,052
Social Media Followers
As of 2025-10-02
00:00:00
Hours Airplay
2025-11-07 01:14:37 UTC
Genres
Biography
Álvarez began his music career by singing in local contests and bandas before forming his own group. Despite facing legal challenges in the U.S. related to alleged violations of the Foreign Narcotics Kingpin Designation Act, Álvarez maintained his innocence and continued to release music. In 2022, he was cleared of all charges, celebrating with the release of "De Hoy en Adelante, Que Te Vaya Bien," which won a Latin Grammy. The band returned in 2023 with "Presente," charting on Billboard's Top Latin Albums.
Julión Álvarez y su Norteño Banda resonates most with 18-24 & 25-34 audiences and shows durable presence in MEXICO, UNITED STATES, COLOMBIA. With a heavily male (56%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (441,700 avg views per post); Tiktok is where fans co-sign. Affinity adjacency to Univision, Chivas Regal, Ariat makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 12,031,052 · Engagements 78,145 · Rate 0.6% Posts 2,117 · Views 472,322 · Avg Likes 76,346 · Avg Comments 576 · Avg Views 472,322 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 32% 35-44: 7% 13-17: 5% |
Largest: 18-24 (55%); next: 25-34 (32%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
MEXICO (71%) UNITED STATES (17%) COLOMBIA (2%) SPAIN (2%) GUATEMALA (1%) |
Top regions: MEXICO (71%), UNITED STATES (17%), COLOMBIA (2%) |
| Platform Engagement | Instagram: 36,729 avg likes/post · Tiktok: 441,700 avg views/post · Youtube: 30,622 avg views/post | Best reach: Tiktok 441,700 avg views; best engagement: Tiktok 38,950 avg likes |
Top Brand Affinities
Univision
Chivas Regal
Ariat
Qualcomm
Delicius
Houston Livestock Show and Rodeo
Wingstop
Cafecito
Suavecito
Colgate
BH Cosmetics
Bud Light
| Brand | Category | Score |
|---|---|---|
| Univision | 34.78 | |
| Chivas Regal | 20.96 | |
| Ariat | 15.07 | |
| Qualcomm | 12.48 | |
| Delicius | 12.09 | |
| Houston Livestock Show and Rodeo | 11.65 | |
| Wingstop | 11.63 | |
| Cafecito | 9.00 | |
| Suavecito | 6.20 | |
| Colgate | 4.93 | |
| BH Cosmetics | 4.61 | |
| Bud Light | 4.53 | |
| American Eagle | 4.31 | |
| GMC | 3.76 | |
| Nickelodeon | 3.34 | |
| NARS Cosmetics | 3.34 | |
| VidaSana | 2.97 | |
| shein | 2.85 | |
| Great Wall | 2.82 | |
| Bellagio | 2.61 | |
| Mitsubishi | 2.39 | |
| SheInside | 2.34 | |
| Jeep | 2.25 | |
| Pic Collage | 2.25 | |
| Spotify Music | 2.19 | |
| Too Faced Cosmetics | 2.19 | |
| NYX Cosmetics | 2.18 | |
| Cadillac | 2.06 | |
| Anastasia Beverly Hills | 2.05 | |
| Coachella | 2.02 | |
| Fenty beauty | 1.98 | |
| Tarte Cosmetics | 1.96 | |
| Microsoft | 1.94 | |
| Sprite | 1.92 | |
| Forever 21 | 1.89 | |
| LEGOLAND | 1.87 | |
| Pepsi | 1.74 | |
| Sephora | 1.74 | |
| Chevrolet | 1.64 | |
| Target | 1.63 | |
| Hollister Co | 1.59 | |
| NFL | 1.56 | |
| Levi's | 1.50 | |
| L'Oréal Paris | 1.49 | |
| Ferrero | 1.44 | |
| Walmart | 1.41 | |
| Crocs | 1.41 | |
| Burberry | 1.37 | |
| Urban Decay Cosmetics | 1.36 | |
| Vans | 1.34 |
Official Profiles
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LoginArtist: Julión Álvarez y su Norteño Banda
The map shows every radio station that aired Julión Álvarez y su Norteño Banda today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-10-01)
Total: 18,453,871
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
15,581,291 | 84.43% |
| [+] |
Pandora |
1,942,501 | 10.53% |
| [+] |
Audiomack |
930,079 | 5.04% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-11-08 03:00 UTC | Julión Álvarez y su Norteño Banda | Estadio Francisco I. Madero | Saltillo, Mexico | |
| 2025-11-22 03:00 UTC | Julión Álvarez y su Norteño Banda | Estadio Nacional Soberanía | Managua, Nicaragua |
