Julianna Barwick

Julianna Barwick

Country: US | Gender: female

Influence: 54.89% Fanbase: 31.07% Trending: 66.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 107.51% • Very Strong

As of 2025-09-09

30,963

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:49:14 UTC

Genres

popart popdream popchamber psychexperimental popambient popindie poppopalternativealternativeelectronicchillwaveelectracompositional ambientambientdowntempoothersfourth worldmelancholiaspiritualsdronefolk & traditionalindie folkfreak folk

Biography

Julianna Barwick, an LA-based composer, vocalist, and producer, creates introspective compositions centered around the human voice. Following her self-released debut "Sanguine" in 2007, she released "The Magic Place" on Sufjan Stevens' Asthmatic Kitty label in 2011, followed by "Nepenthe" in 2013, which saw her collaborating with various artists. Her 2016 album "Will" further expanded her creative scope, featuring collaborations with musicians like Thomas Arsenault and Maarten Vos.

Barwick has shared the stage with artists such as Explosions In The Sky, Angel Olsen, The Flaming Lips, Philip Glass, Yoko Ono, and Perfume Genius. She has also collaborated with dance companies and released limited EPs with artists like Rafael Anton Irisarri and on labels such as RVNG Intl. Her innovative use of AI in creating music was showcased in the "Circumstace Synthesis" EP, where she utilized artificial intelligence to respond to the surrounding environment at New York's Sister City Hotel.

Julianna Barwick Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Julianna Barwick commands interest from 25-34 & 18-24 audiences in UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily male (65%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (16,015 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with MOOG, Mixcloud, Ableton points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Julianna Barwick score 1.53%Moderate bucket.
Brand: MOOGBrand: MixcloudBrand: Ableton
Followers:30,963
Engagements:473
Rate:1.5%
Posts:484
Views:16,015
Avg Likes:458
Avg Comments:18
Avg Views:16,015

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 30,963 · Engagements 473 · Rate 1.5%
Posts 484 · Views 16,015 · Avg Likes 458 · Avg Comments 18 · Avg Views 16,015
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 43%
18-24: 32%
35-44: 16%
45-64: 7%
Largest: 25-34 (43%); next: 18-24 (32%)
Gender Split Female: 35%
Male: 65%
Non-binary/Other: 0%
Skews male (65%)
Top Countries UNITED STATES (25%)
UNITED KINGDOM (10%)
BRAZIL (6%)
FRANCE (5%)
MEXICO (4%)
Top regions: UNITED STATES (25%), UNITED KINGDOM (10%), BRAZIL (6%)
Platform Engagement Instagram: 173 avg likes/post · Youtube: 16,015 avg views/post Best reach: Youtube 16,015 avg views; best engagement: Youtube 285 avg likes

Top Brand Affinities

MOOG
Score: 107.51
Mixcloud
Score: 37.53
Ableton
Score: 36.67
Akai
Score: 17.84
Arri
Score: 14.86
Pro Tools
Score: 14.28
Hasselblad
Score: 12.64
Amazon Music
Score: 9.73
Spotify Music
Score: 8.82
Sennheiser
Score: 8.58
SoundCloud
Score: 8.45
Atmos
Score: 8.20
Brand Category Score
MOOG 107.51
Mixcloud 37.53
Ableton 36.67
Akai 17.84
Arri 14.86
Pro Tools 14.28
Hasselblad 12.64
Amazon Music 9.73
Spotify Music 8.82
Sennheiser 8.58
SoundCloud 8.45
Atmos 8.20
Acne Studios 8.12
Tate Modern 7.78
Kickstarter 7.70
Kodak 6.34
Paramount Pictures 5.68
Hurley 5.49
Oculus 5.16
Polaroid 4.87
Leica 4.79
Coachella 4.74
Nixon 4.38
Warner Bros 4.00
Showtime 3.96
Holden 3.80
Fujifilm 3.78
Beats Electronics 3.76
Airbnb 3.66
Tinder 3.36
Lollapalooza 3.13
Pixar 2.99
Columbia Pictures 2.72
Emporium 2.71
Nickelodeon 2.66
Paypal 2.59
Carhartt 2.51
Mulberry 2.41
MTV 2.24
BBC 2.17
Pantone Inc 2.13
Philips 2.13
Adobe 2.05
WWE 2.04
Dr. Martens 1.97
Skoda 1.97
Lush 1.90
Vogue 1.89
Guinness 1.82
Cadillac 1.70

Official Profiles

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Artist: Julianna Barwick

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-02-15 03:00 UTC Julianna Barwick Sid The Cat Auditorium Los Angeles, United States
2026-02-15 04:00 UTC Julianna Barwick, Mary Lattimore SID THE CAT AUDITORIUM South Pasadena, United States
2026-02-16 04:00 UTC Julianna Barwick, Mary Lattimore Great American Music Hall San Francisco, United States
2026-02-18 04:00 UTC Julianna Barwick, Mary Lattimore The Crocodile - Old Location Seattle, United States
2026-02-18 04:00 UTC Julianna Barwick, Mary Lattimore The Crocodile Seattle, United States
2026-02-19 03:00 UTC Julianna Barwick Mississippi Studios Portland, United States
2026-03-13 03:00 UTC Julianna Barwick, Mary Lattimore Thalia Hall Chicago, United States
2026-03-15 02:00 UTC Julianna Barwick Bell's Eccentric Cafe Kalamazoo, United States
2026-03-16 02:00 UTC Julianna Barwick The Ark Ann Arbor, United States
2026-03-18 02:00 UTC Julianna Barwick, Mary Lattimore The Great Hall Toronto, Canada
2026-03-19 02:00 UTC Julianna Barwick Le Gesù Montréal, Canada
2026-03-21 02:00 UTC Julianna Barwick First Unitarian Church of Philadelphia Philadelphia, United States
2026-03-21 03:00 UTC Julianna Barwick, Mary Lattimore First Unitarian Church Philadelphia, United States
2026-03-25 02:00 UTC Julianna Barwick The Miracle Theatre Washington, United States
2026-03-26 03:00 UTC Julianna Barwick, Mary Lattimore Rialto Theatre Raleigh, United States
2026-03-26 19:00 UTC Big Ears Festival 2026 Downtown Knoxville Knoxville, United States
2026-04-11 02:00 UTC Julianna Barwick Musée de la Musique Paris, France
2026-04-12 02:30 UTC Julianna Barwick, Mary Lattimore EartH London, United Kingdom
2026-04-12 02:30 UTC Julianna Barwick, Mary Lattimore EartH (Evolutionary Arts Hackney) London, United Kingdom
2026-04-13 02:00 UTC Julianna Barwick Studie 2 Copenhagen, Denmark
2026-04-15 02:00 UTC Fasching 2026 Stockholm City Stockholm, Sweden
2026-04-15 02:00 UTC Julianna Barwick G Livelab Helsinki, Finland
2026-04-17 02:00 UTC Julianna Barwick HIMMEL Oslo, Norway
2026-04-17 02:00 UTC Julianna Barwick, Mary Lattimore BLÅ Oslo, Norway
2026-04-18 02:00 UTC Julianna Barwick Eglise Notre Dame De Laeken Brussels, Belgium

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