Juke Ross

Juke Ross — pop artist from GY.

Juke Ross, a singer/songwriter from Guyana, transitioned from aspiring to be a doctor to pursuing a career in music. With a soulful voice and uplifting songs,…

Influence: 54.12% Fanbase: 31.22% Trending: 65.58% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 10.96% • Very Strong

As of 2025-09-09

109,273

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-27 09:53:15 UTC

Genres

poppopindie cafe popguyanese popindie popmainstream popfolk & traditionalindie anthem-folksinger/songwriter

Biography

Juke Ross, a singer/songwriter from Guyana, transitioned from aspiring to be a doctor to pursuing a career in music. With a soulful voice and uplifting songs, he gained recognition with tracks like "Colour Me" and "Shadows in the Dark," leading to a record deal with Republic Records in the U.S. Ross released his debut EP, Grey, in 2017, followed by singles like "Hey Lil' Mama" in 2018 and "Burned by the Love" in 2019. His evolution towards pop-driven production culminated in the release of the EP Wasted Time and his full-length album, Chapter 2, in 2020.

Top Brand Affinities

Report Date: 2025-09-09

Juke Ross is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, PHILIPPINES, INDIA. The audience is heavily female (71%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (1,604 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Amazon Music, Pro Tools, Free People points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Juke Ross score 0.41% — Low bucket.

Brand: Amazon MusicBrand: Pro ToolsBrand: Free People

Followers:109,273

Engagements:449

Rate:0.4%

Posts:60

Avg Likes:448

Avg Comments:16

Avg Views:1,604

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 109,273 · Engagements 449 · Rate 0.4% Posts 60 · Views 1,604 · Avg Likes 448 · Avg Comments 16 · Avg Views 1,604	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 24% 13-17: 10% 35-44: 3%	Largest: 18-24 (61%); next: 25-34 (24%)
Gender Split	Female: 71% Male: 29% Non-binary/Other: 0%	Skews female (71%)
Top Countries	UNITED STATES (22%) PHILIPPINES (9%) INDIA (5%) VIETNAM (5%) BRAZIL (4%)	Top regions: UNITED STATES (22%), PHILIPPINES (9%), INDIA (5%)
Platform Engagement	Instagram: 408 avg likes/post · Youtube: 1,604 avg views/post	Best reach: Youtube 1,604 avg views; best engagement: Instagram 408 avg likes

Top Brand Affinities

Amazon Music

Score: 10.96

Pro Tools

Score: 7.50

Free People

Score: 5.53

Ableton

Score: 5.38

Pacific Northwest Wonderland

Score: 5.37

Lollapalooza

Score: 4.57

American Eagle

Score: 4.36

Steve Madden

Score: 4.29

Spotify Music

Score: 4.17

iHeartRadio Music Awards

Score: 4.09

Billabong

Score: 3.92

Lululemon Athletica

Score: 3.91

Brand	Category	Score
Amazon Music		10.96
Pro Tools		7.50
Free People		5.53
Ableton		5.38
Pacific Northwest Wonderland		5.37
Lollapalooza		4.57
American Eagle		4.36
Steve Madden		4.29
Spotify Music		4.17
iHeartRadio Music Awards		4.09
Billabong		3.92
Lululemon Athletica		3.91
Urban Outfitters		3.90
ASOS		3.53
NBC		3.52
Coachella		3.48
Abercrombie & Fitch		2.97
SoundCloud		2.97
Sunnies Studios		2.82
MTV		2.79
Showtime		2.75
Guinness		2.71
Target		2.57
Polaroid		2.49
Paramount Pictures		2.48
Dr. Martens		2.45
Airbnb		2.42
Beats Electronics		2.38
FashionNova		2.36
Busch		2.35
Fenty beauty		2.35
Carhartt		2.35
Topshop		2.22
Forever 21		2.22
The Olympic Games		2.21
Budweiser		2.16
Tomorrowland		2.11
Geocaching		2.10
H&M		2.08
Philips		2.08
GAP		2.04
Aperol		2.01
Kodak		1.89
A Game of Tones		1.86
Chrysler		1.81
Versace		1.79
Tinder		1.77
Under Armour		1.71
shein		1.64
Vogue		1.62