Juana Molina
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
357,421
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:07:16 UTC
Genres
Biography
Molina's musical journey began with her 1996 debut album, Rara, which was met with skepticism in Argentina but found success internationally. Moving to Los Angeles to further develop her sound, she incorporated electronics and production into her music, leading to critical acclaim in Europe, Japan, and the U.S. Subsequent albums like Segundo (2000) and Tres Cosas (2004) showcased her evolving style, combining intimate songwriting with electronic elements. Molina's later releases, including Halo (2017) and the EP Exhalo (2024), continued to showcase her hypnotic and inventive sound, solidifying her place as a boundary-pushing musical artist.
Juana Molina cuts through with 25-34 & 18-24 audiences and consistency across ARGENTINA, UNITED STATES, MEXICO. A heavily male (57%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 51,508 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with MOOG, Ableton, Akg, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 357,421 · Engagements 8,710 · Rate 2.4% Posts 703 · Views 51,508 · Avg Likes 8,559 · Avg Comments 381 · Avg Views 51,508 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 31% 35-44: 16% 45-64: 8% |
Largest: 25-34 (41%); next: 18-24 (31%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
ARGENTINA (55%) UNITED STATES (6%) MEXICO (5%) CHILE (5%) COLOMBIA (3%) |
Top regions: ARGENTINA (55%), UNITED STATES (6%), MEXICO (5%) |
| Platform Engagement | Instagram: 6,502 avg likes/post · Youtube: 51,508 avg views/post | Best reach: Youtube 51,508 avg views; best engagement: Instagram 6,502 avg likes |
Top Brand Affinities
MOOG
Ableton
Akg
Sandro
Lollapalooza
Riachuelo
Sennheiser
Cafecito
Pro Tools
Movistar
Suavecito
LATAM
| Brand | Category | Score |
|---|---|---|
| MOOG | 30.78 | |
| Ableton | 20.99 | |
| Akg | 14.91 | |
| Sandro | 14.75 | |
| Lollapalooza | 11.89 | |
| Riachuelo | 11.18 | |
| Sennheiser | 11.06 | |
| Cafecito | 10.56 | |
| Pro Tools | 10.16 | |
| Movistar | 9.06 | |
| Suavecito | 9.00 | |
| LATAM | 7.33 | |
| Spotify Music | 7.25 | |
| Pringles | 6.29 | |
| Campari | 6.18 | |
| Kodak | 4.69 | |
| VidaSana | 3.13 | |
| Fujifilm | 2.88 | |
| Tinder | 2.86 | |
| musical.ly | 2.78 | |
| SoundCloud | 2.69 | |
| Adobe | 2.49 | |
| Pantone Inc | 2.28 | |
| Transformers | 1.73 | |
| Jaguar | 1.71 | |
| Aperol | 1.67 | |
| Nikon | 1.62 | |
| Polaroid | 1.60 | |
| Beats Electronics | 1.56 | |
| Pepsi | 1.51 | |
| Netflix | 1.50 | |
| Renault | 1.50 | |
| Warner Bros | 1.50 | |
| Fiat | 1.46 | |
| Pixar | 1.41 | |
| Vogue | 1.40 | |
| Guess | 1.33 | |
| Ferrero | 1.28 | |
| Coca-Cola | 1.16 | |
| Airbnb | 1.15 | |
| Canon | 1.11 | |
| National Geographic | 1.11 | |
| HBO | 1.05 | |
| Sony | 1.05 | |
| Star Wars | 1.04 | |
| Pandora | 0.99 | |
| DC Entertainment | 0.98 | |
| Yamaha | 0.97 | |
| Lamborghini | 0.90 | |
| Paypal | 0.89 |
Official Profiles
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LoginArtist: Juana Molina
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















