Juana Molina

Juana Molina

Country: AR | Gender: female

Influence: 53.24% Fanbase: 29.66% Trending: 65.03% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 30.78% • Very Strong

As of 2025-09-09

357,421

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:07:16 UTC

Genres

popexperimental popargentine indieindie popalternativealternativeelectronicelectronica argentinaelectronicdowntempoother electronic musicfolk & traditionalfreak folkfolktronica

Biography

Juana Molina, an Argentine singer/songwriter, transitioned from a successful comedic acting career in the early 1990s to international music acclaim with her unique blend of folk, electronica, and experimental pop. Despite initial challenges in her home country, Molina's innovative songwriting propelled her to critical success worldwide, with albums like Un Dia (2008) and Halo (2017) solidifying her reputation as a pioneering artist. Raised in an artistic household, Molina's early exposure to music and performance laid the foundation for her eventual music career, which took shape after she left her television show in 1994 to pursue music full-time.

Molina's musical journey began with her 1996 debut album, Rara, which was met with skepticism in Argentina but found success internationally. Moving to Los Angeles to further develop her sound, she incorporated electronics and production into her music, leading to critical acclaim in Europe, Japan, and the U.S. Subsequent albums like Segundo (2000) and Tres Cosas (2004) showcased her evolving style, combining intimate songwriting with electronic elements. Molina's later releases, including Halo (2017) and the EP Exhalo (2024), continued to showcase her hypnotic and inventive sound, solidifying her place as a boundary-pushing musical artist.

Juana Molina Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Juana Molina cuts through with 25-34 & 18-24 audiences and consistency across ARGENTINA, UNITED STATES, MEXICO. A heavily male (57%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 51,508 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with MOOG, Ableton, Akg, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Juana Molina score 2.44%Strong bucket.
Brand: MOOGBrand: AbletonBrand: Akg
Followers:357,421
Engagements:8,710
Rate:2.4%
Posts:703
Views:51,508
Avg Likes:8,559
Avg Comments:381
Avg Views:51,508

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 357,421 · Engagements 8,710 · Rate 2.4%
Posts 703 · Views 51,508 · Avg Likes 8,559 · Avg Comments 381 · Avg Views 51,508
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 41%
18-24: 31%
35-44: 16%
45-64: 8%
Largest: 25-34 (41%); next: 18-24 (31%)
Gender Split Female: 43%
Male: 57%
Non-binary/Other: 0%
Skews male (57%)
Top Countries ARGENTINA (55%)
UNITED STATES (6%)
MEXICO (5%)
CHILE (5%)
COLOMBIA (3%)
Top regions: ARGENTINA (55%), UNITED STATES (6%), MEXICO (5%)
Platform Engagement Instagram: 6,502 avg likes/post · Youtube: 51,508 avg views/post Best reach: Youtube 51,508 avg views; best engagement: Instagram 6,502 avg likes

Top Brand Affinities

MOOG
Score: 30.78
Ableton
Score: 20.99
Akg
Score: 14.91
Sandro
Score: 14.75
Lollapalooza
Score: 11.89
Riachuelo
Score: 11.18
Sennheiser
Score: 11.06
Cafecito
Score: 10.56
Pro Tools
Score: 10.16
Movistar
Score: 9.06
Suavecito
Score: 9.00
LATAM
Score: 7.33
Brand Category Score
MOOG 30.78
Ableton 20.99
Akg 14.91
Sandro 14.75
Lollapalooza 11.89
Riachuelo 11.18
Sennheiser 11.06
Cafecito 10.56
Pro Tools 10.16
Movistar 9.06
Suavecito 9.00
LATAM 7.33
Spotify Music 7.25
Pringles 6.29
Campari 6.18
Kodak 4.69
VidaSana 3.13
Fujifilm 2.88
Tinder 2.86
musical.ly 2.78
SoundCloud 2.69
Adobe 2.49
Pantone Inc 2.28
Transformers 1.73
Jaguar 1.71
Aperol 1.67
Nikon 1.62
Polaroid 1.60
Beats Electronics 1.56
Pepsi 1.51
Netflix 1.50
Renault 1.50
Warner Bros 1.50
Fiat 1.46
Pixar 1.41
Vogue 1.40
Guess 1.33
Ferrero 1.28
Coca-Cola 1.16
Airbnb 1.15
Canon 1.11
National Geographic 1.11
HBO 1.05
Sony 1.05
Star Wars 1.04
Pandora 0.99
DC Entertainment 0.98
Yamaha 0.97
Lamborghini 0.90
Paypal 0.89

Official Profiles

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Artist: Juana Molina

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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