Jonas Brothers

Jonas Brothers

Country: US | Gender: male

Influence: 84.16% Fanbase: 73.42% Trending: 89.52% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

T.J. Maxx • 8.90% • Very Strong

As of 2025-10-02

20,556,427

Social Media Followers

As of 2025-10-02

00:00:00

Hours Airplay

2025-11-07 01:18:00 UTC

Genres

popdance poppoppost-teen popboy bandmainstream pop

Biography

The Jonas Brothers released their latest single "Waffle House" through Republic Records, marking the beginning of a new era for their upcoming album, The Album, set to be released on May 12, 2023. The band was honored with a Star on the Hollywood Walk of Fame on January 30, 2023. Their single "Sucker" achieved 5x-Platinum status and debuted at #1 on the Billboard Hot 100, making it their first chart-topping hit and the first #1 debut from a group in the 21st century. Following the success of "Sucker," the band released the Amazon Original film Chasing Happiness and their third #1 album, Happiness Begins, which went Platinum under Republic Records.

In recognition of their achievements, the Jonas Brothers received numerous accolades, including three Billboard Music Awards, a MTV VMA, iHeart Music Award, Teen Choice Awards, American Music Awards nominations, and a Grammy nomination. Collaborating with Marshmello on "Leave Before You Love Me," the band secured a Top 10 position on Top 40 radio for six weeks and amassed millions of streams and views.

Jonas Brothers Marketing Affinity & Brand Fit Data

Report Date: 2025-10-02

Jonas Brothers keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, INDIA, BRAZIL. The composition is heavily female (72%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 548,300 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with T.J. Maxx, ULTA Beauty, Houston Livestock Show and Rodeo supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Jonas Brothers score 0.82%Low bucket.
Brand: T.J. MaxxBrand: ULTA BeautyBrand: Houston Livestock Show and Rodeo
Followers:20,556,427
Engagements:169,307
Rate:0.8%
Posts:2,638
Views:629,965
Avg Likes:165,533
Avg Comments:1,720
Avg Views:629,965

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 20,556,427 · Engagements 169,307 · Rate 0.8%
Posts 2,638 · Views 629,965 · Avg Likes 165,533 · Avg Comments 1,720 · Avg Views 629,965
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 64%
25-34: 22%
13-17: 10%
35-44: 3%
Largest: 18-24 (64%); next: 25-34 (22%)
Gender Split Female: 72%
Male: 28%
Non-binary/Other: 0%
Skews female (72%)
Top Countries UNITED STATES (28%)
INDIA (8%)
BRAZIL (7%)
PHILIPPINES (5%)
MEXICO (4%)
Top regions: UNITED STATES (28%), INDIA (8%), BRAZIL (7%)
Platform Engagement Instagram: 113,093 avg likes/post · Tiktok: 548,300 avg views/post · Youtube: 81,665 avg views/post Best reach: Tiktok 548,300 avg views; best engagement: Instagram 113,093 avg likes

Top Brand Affinities

T.J. Maxx
Score: 8.90
ULTA Beauty
Score: 8.48
Houston Livestock Show and Rodeo
Score: 8.44
Glossier
Score: 7.72
Marshalls
Score: 6.97
Barbie
Score: 6.93
iHeartRadio Music Awards
Score: 6.55
Gillette
Score: 6.20
OLD NAVY
Score: 6.17
American Airlines
Score: 5.94
Macy's
Score: 5.83
Steve Madden
Score: 5.37
Brand Category Score
T.J. Maxx 8.90
ULTA Beauty 8.48
Houston Livestock Show and Rodeo 8.44
Glossier 7.72
Marshalls 6.97
Barbie 6.93
iHeartRadio Music Awards 6.55
Gillette 6.20
OLD NAVY 6.17
American Airlines 5.94
Macy's 5.83
Steve Madden 5.37
Margaritaville 4.90
American Eagle 4.75
Dunkin' Donuts 4.73
Movistar 4.52
Taco Bell 4.09
Lollapalooza 3.65
Coachella 3.63
Urban Outfitters 3.61
Verizon 3.48
Benefit Cosmetics 3.34
Sephora 3.33
Target 3.03
CBS Television Studios 2.88
shein 2.80
Kylie Cosmetics 2.79
Lululemon Athletica 2.64
Nickelodeon 2.56
Forever 21 2.54
CBS 2.48
Busch 2.47
Paramount Pictures 2.43
Hollister Co 2.43
MTV 2.42
Michael Kors 2.42
NBC 2.40
Bellagio 2.40
Urban Decay Cosmetics 2.34
Cafecito 2.27
SheInside 2.24
Polaroid 2.23
Chrysler 2.16
Tomorrowland 2.12
Walt Disney 2.12
Pixar 2.12
ASOS 2.11
Dr. Martens 2.07
Victoria's Secret 2.07
L'Oréal Paris 1.98

Official Profiles

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Artist: Jonas Brothers

Date Range: 2025-11-07 → 2025-11-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Jonas Brothers today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-10-01)

Total: 21,886,207

PLATFORM TOTAL %
Spotify Spotify 19,389,902 88.59%
Pandora Pandora 1,483,983 6.78%
Audiomack Audiomack 511,973 2.34%
Yandex Yandex 483,747 2.21%
Jiosaavn Jiosaavn 16,602 0.08%
Anghami Anghami 0 0.00%
Last.fm Last.fm 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-11-09 03:30 UTC The All-American Rejects, Boys Like Girls, Jonas Brothers, Franklin Jonas, Deleasa, Marshmallow The Schottenstein Center Columbus, United States
2025-11-10 03:30 UTC The All-American Rejects, Boys Like Girls, Jonas Brothers, Marshmallow, Deleasa, Franklin Jonas KeyBank Center Buffalo, United States
2025-11-12 03:30 UTC The All-American Rejects, Boys Like Girls, Jonas Brothers, Deleasa, Marshmallow Quicken Loans Arena Cleveland, United States
2025-11-13 03:00 UTC Jonas Brothers, Lawrence Alerus Center Grand Forks, United States
2025-11-13 03:30 UTC The All-American Rejects, Boys Like Girls, Jonas Brothers, Marshmallow, Deleasa, Franklin Jonas PPG Paints Arena Pittsburgh, United States
2025-11-15 02:30 UTC The All-American Rejects, Boys Like Girls, Jonas Brothers, Deleasa, Marshmallow Mohegan Sun Arena Uncasville, United States
2025-11-17 03:30 UTC Jonas Brothers, The All-American Rejects, Deleasa, Franklin Jonas Prudential Center Newark, United States
2025-11-23 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Heritage Bank Center Cincinnati, United States
2025-11-24 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Little Caesars Arena Detroit, United States
2025-11-30 03:30 UTC Deleasa, Jonas Brothers, Franklin Jonas MGM Grand Garden Arena Las Vegas, United States
2025-12-01 03:30 UTC Jonas Brothers, Deleasa, Franklin Jonas Maverik Center West Valley City, United States
2025-12-04 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas INTRUST Bank Arena Wichita, United States
2025-12-05 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Dickies Arena Fort Worth, United States
2025-12-07 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Smoothie King Center New Orleans, United States
2025-12-07 03:30 UTC Jesse McCartney, Franklin Jonas, Deleasa, Jonas Brothers Champions Square New Orleans, United States
2025-12-10 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Simmons Bank Arena North Little Rock, United States
2025-12-12 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Allstate Arena Rosemont, United States
2025-12-13 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Van Andel Arena Grand Rapids, United States
2025-12-15 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas TD Coliseum Hamilton, Canada
2025-12-16 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Canadian Tire Centre Ottawa, Canada
2025-12-18 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Bell Centre Montréal, Canada
2025-12-19 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas SNHU Arena Manchester, United States
2025-12-21 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas CFG Bank Arena Baltimore, United States
2025-12-22 03:30 UTC Jesse McCartney, Jonas Brothers, Deleasa, Franklin Jonas UBS Arena Elmont, United States
2025-12-23 03:30 UTC Jesse McCartney, Deleasa, Jonas Brothers, Franklin Jonas Barclays Center New York, United States

Trending Artist