John Michael Montgomery Brand Affinity ranks highest Ariat at 40.63% . Very Strong. Score DMDB 66.56% | Fanbase 51.08%

John Michael Montgomery — country artist from US.

John Michael Montgomery, born in 1965 in Danville, KY, emerged as a prominent figure in the '90s country music scene. Learning guitar from his father, a local…

John Michael Montgomery

Recognizable

Country: US | Gender: male | Artist ID: 11e81bcc-ee8d-9788-9af1-a0369fe50396

Find Artist

Genres

countrycountrycontemporary countrycountry roadcountry rock

Influential: 66.56% Fanbase: 51.08% Trending: 74.30%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 40.63% • Very Strong

As of 2025-09-09

127,438

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 66.56% | Fanbase 51.08% | Trending 74.30% | CAREER STAGE: MAINSTREAM

Biography

John Michael Montgomery, born in 1965 in Danville, KY, emerged as a prominent figure in the '90s country music scene. Learning guitar from his father, a local musician, Montgomery began performing publicly at a young age. He signed with Atlantic in 1991 and released his debut album, "Life's a Dance," in 1992, which produced the hit single "I Love the Way You Love Me." His subsequent albums, including the multi-platinum success "Kickin' It Up" in 1994, solidified his status as a country star with multiple number one hits.

Throughout the late '90s and early 2000s, Montgomery continued to release albums that showcased his blend of country and adult contemporary styles. Hits like "I Can Love You Like That" and "Cover You in Kisses" maintained his presence on the charts. Despite his crossover-friendly approach affecting his country sales, Montgomery's collaborations and mature sound kept him relevant in the industry. His discography includes albums like "Pictures" in 2002 and "Time Flies" in 2008, released under Stringtown Records.

Report Date: 2025-09-09

John Michael Montgomery reliably reaches 25-34 & 18-24 audiences in UNITED STATES, CANADA, BRAZIL. The base is female-leaning (54%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (4,002 avg views per post); Instagram layers on depth and replies. The audience sits near Ariat, Kroger, Texas Roadhouse, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist John Michael Montgomery score 3.24% — Very Strong bucket.

Brand: AriatBrand: KrogerBrand: Texas Roadhouse

Followers:127,438

Engagements:4,131

Rate:3.2%

Posts:171

Avg Likes:4,130

Avg Comments:91

Avg Views:4,002

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 127,438 · Engagements 4,131 · Rate 3.2% Posts 171 · Views 4,002 · Avg Likes 4,130 · Avg Comments 91 · Avg Views 4,002	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 33% 18-24: 26% 35-44: 21% 45-64: 17%	Largest: 25-34 (33%); next: 18-24 (26%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	UNITED STATES (75%) CANADA (4%) BRAZIL (3%) PHILIPPINES (3%) UNITED KINGDOM (2%)	Top regions: UNITED STATES (75%), CANADA (4%), BRAZIL (3%)
Platform Engagement	Instagram: 4,081 avg likes/post · Youtube: 4,002 avg views/post	Best reach: Youtube 4,002 avg views; best engagement: Instagram 4,081 avg likes

Top Brand Affinities

Ariat

Score: 40.63

Kroger

Score: 20.56

Texas Roadhouse

Score: 18.95

Miller Lite

Score: 18.47

RAM Trucks

Score: 16.97

Houston Livestock Show and Rodeo

Score: 14.31

Margaritaville

Score: 12.81

Amazon Music

Score: 12.52

Bud Light

Score: 12.32

Barstool Sports

Score: 12.26

Busch

Score: 9.62

Lowe's

Score: 9.36

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Ariat		40.63
Kroger		20.56
Texas Roadhouse		18.95
Miller Lite		18.47
RAM Trucks		16.97
Houston Livestock Show and Rodeo		14.31
Margaritaville		12.81
Amazon Music		12.52
Bud Light		12.32
Barstool Sports		12.26
Busch		9.62
Lowe's		9.36
Publix		9.22
Dr Pepper		9.19
Coors		9.12
Dollar Tree		8.93
SeneGence		8.34
Arbonne		8.31
T.J. Maxx		8.23
NBC		8.09
Chick-fil-A		7.79
Delta		7.37
MamaBear		7.08
Walgreens		7.08
FOX		6.95
Influenster		6.88
Carhartt		6.63
HomeGoods		6.62
Younique		6.57
Cheesecake Factory		6.53
Walmart		6.49
GMC		6.42
Free People		6.24
Verizon		6.00
iHeartRadio Music Awards		5.85
The Home Depot		5.74
Jameson		5.19
Dunkin' Donuts		4.80
OLD NAVY		4.72
ESPN		4.71
FedEx		4.65
Target		4.51
Taco Bell		4.44
Holden		4.39
Anthropologie		4.38
Jeep		4.37
NFL		4.37
Budweiser		4.35
Chevrolet		4.00
Jack Daniels		3.87