Joe Jonas

Joe Jonas — pop artist from US.

Joe's latest solo album, "Music For People Who Believe In Love," explores themes of gratitude, hope, and love from a reflective perspective. Through the music,…

Influence: 74.31% Fanbase: 56.71% Trending: 83.10% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Houston Livestock Show and Rodeo • 8.54% • Very Strong

As of 2025-10-02

19,550,076

Social Media Followers

As of 2025-10-02

00:00:00

Hours Airplay

2025-12-07 09:22:45 UTC

Genres

poppost-teen poppopmainstream pop

Biography

Joe's latest solo album, "Music For People Who Believe In Love," explores themes of gratitude, hope, and love from a reflective perspective. Through the music, Joe aims to encourage listeners to find acceptance and peace in the present moment, acknowledging the importance of self-care and emotional processing.

The album delves into Joe's experiences as a father, friend, and musician, highlighting the joy he finds in his work and the connections he makes with audiences worldwide. Collaborating with talented musicians, songwriters, and producers, Joe's music aims to evoke positive emotions and provide a sense of healing for listeners, reflecting his deep passion for performing and connecting through music.

Top Brand Affinities

Report Date: 2025-10-02

Joe Jonas is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, MEXICO. The audience is heavily female (78%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (807,300 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Houston Livestock Show and Rodeo, Verizon, Free People points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Joe Jonas score 1.31% — Moderate bucket.

Brand: Houston Livestock Show and RodeoBrand: VerizonBrand: Free People

Followers:19,550,076

Engagements:256,518

Rate:1.3%

Posts:5,643

Avg Likes:242,666

Avg Comments:3,407

Avg Views:879,386

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 19,550,076 · Engagements 256,518 · Rate 1.3% Posts 5,643 · Views 879,386 · Avg Likes 242,666 · Avg Comments 3,407 · Avg Views 879,386	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 69% 25-34: 21% 13-17: 8% 35-44: 2%	Largest: 18-24 (69%); next: 25-34 (21%)
Gender Split	Female: 78% Male: 22% Non-binary/Other: 0%	Skews female (78%)
Top Countries	UNITED STATES (20%) BRAZIL (13%) MEXICO (8%) ARGENTINA (5%) UNITED KINGDOM (4%)	Top regions: UNITED STATES (20%), BRAZIL (13%), MEXICO (8%)
Platform Engagement	Instagram: 133,948 avg likes/post · Tiktok: 807,300 avg views/post · Youtube: 72,086 avg views/post	Best reach: Tiktok 807,300 avg views; best engagement: Instagram 133,948 avg likes

Top Brand Affinities

Houston Livestock Show and Rodeo

Score: 8.54

Verizon

Score: 6.59

Free People

Score: 5.95

iHeartRadio Music Awards

Score: 5.92

American Eagle

Score: 5.41

Steve Madden

Score: 5.18

Movistar

Score: 4.62

Margaritaville

Score: 4.37

Amway

Score: 3.98

OLD NAVY

Score: 3.63

Abercrombie & Fitch

Score: 3.57

Kate Spade

Score: 3.40

Brand	Category	Score
Houston Livestock Show and Rodeo		8.54
Verizon		6.59
Free People		5.95
iHeartRadio Music Awards		5.92
American Eagle		5.41
Steve Madden		5.18
Movistar		4.62
Margaritaville		4.37
Amway		3.98
OLD NAVY		3.63
Abercrombie & Fitch		3.57
Kate Spade		3.40
NORDSTROM		3.40
NBC		3.33
Philips		3.10
Urban Outfitters		3.09
Pull&Bear		3.03
MTV		2.94
Busch		2.92
Nickelodeon		2.82
Lollapalooza		2.77
Victoria's Secret		2.58
Kylie Cosmetics		2.57
Fenty beauty		2.53
Target		2.52
Dr. Martens		2.46
Budweiser		2.41
CBS Television Studios		2.33
shein		2.32
HBO		2.31
Lululemon Athletica		2.28
CBS		2.26
Benefit Cosmetics		2.24
Paramount Pictures		2.18
Forever 21		2.17
Coachella		2.17
Showtime		2.05
SheInside		1.99
Cafecito		1.99
Hollister Co		1.98
Polaroid		1.96
AMC		1.95
Primark		1.93
Aperol		1.92
ASOS		1.84
Bellagio		1.81
Walt Disney		1.80
Chrysler		1.75
H&M		1.75
Sunnies Studios		1.74