JKT48 Brand Affinity ranks highest Hino at 52.71% . Very Strong. Score DMDB 62.23% | Fanbase 55.71%

JKT48 — pop artist from ID.

JKT48 is a sister group of the popular Japanese idol group AKB48, established in 2011 as AKB48's first overseas expansion. The group is based in Jakarta,…

JKT48

Recognizable

Country: ID | Artist ID: 11e81bcb-629b-d2c2-8c70-a0369fe50396

Find Artist

Genres

poppopindonesian popindonesian idol popj-pop girl groupasian pop

Influential: 62.23% Fanbase: 55.71% Trending: 65.50%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Hino • 52.71% • Very Strong

As of 2025-09-09

9,544,337

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 62.23% | Fanbase 55.71% | Trending 65.50% | CAREER STAGE: MAINSTREAM

Biography

JKT48 is a sister group of the popular Japanese idol group AKB48, established in 2011 as AKB48's first overseas expansion. The group is based in Jakarta, Indonesia, and follows the same concept of having a large rotating cast of members performing in regular theater shows and releasing music. JKT48 has gained a significant following in Indonesia and has become a prominent part of the country's pop music scene.

Report Date: 2025-09-09

JKT48 has momentum with 18-24 & 25-34 audiences—particularly in INDONESIA, THAILAND, UNITED STATES. A heavily male (59%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 242,800 avg views per post, and Tiktok keeps engagement compounding. Audience overlap with Hino, Airwalk, Namco signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist JKT48 score 0.94% — Low bucket.

Brand: HinoBrand: AirwalkBrand: Namco

Followers:9,544,337

Engagements:90,076

Rate:0.9%

Posts:4,286

Avg Likes:83,563

Avg Comments:2,102

Avg Views:423,908

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,544,337 · Engagements 90,076 · Rate 0.9% Posts 4,286 · Views 423,908 · Avg Likes 83,563 · Avg Comments 2,102 · Avg Views 423,908	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 23% 13-17: 13% 35-44: 3%	Largest: 18-24 (61%); next: 25-34 (23%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	INDONESIA (90%) THAILAND (2%) UNITED STATES (1%) JAPAN (1%) MALAYSIA (1%)	Top regions: INDONESIA (90%), THAILAND (2%), UNITED STATES (1%)
Platform Engagement	Instagram: 32,196 avg likes/post · Tiktok: 242,800 avg views/post · Youtube: 181,108 avg views/post	Best reach: Tiktok 242,800 avg views; best engagement: Tiktok 36,350 avg likes

Top Brand Affinities

Hino

Score: 52.71

Airwalk

Score: 27.33

Namco

Score: 24.11

Garuda Indonesia

Score: 21.93

Scania

Score: 13.88

Marc O'Polo

Score: 11.88

Gundam

Score: 10.61

Bandai Namco

Score: 9.72

Dota 2

Score: 9.67

Daihatsu

Score: 8.97

Xiaomi

Score: 7.86

Yakult

Score: 7.36

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Top Brand Affinities

Brand	Category	Score
Hino		52.71
Airwalk		27.33
Namco		24.11
Garuda Indonesia		21.93
Scania		13.88
Marc O'Polo		11.88
Gundam		10.61
Bandai Namco		9.72
Dota 2		9.67
Daihatsu		8.97
Xiaomi		7.86
Yakult		7.36
Clash of Clans		6.17
Datsun		6.08
ASUS		5.80
Sega		5.17
Heinz		4.09
Hot Wheels		3.92
Nivea		3.67
Fujifilm		3.66
Carrefour		3.40
Volvo		3.11
KFC		2.94
Intel		2.81
Pizza Hut		2.65
Nokia		2.43
Petronas		2.40
Yamaha		2.34
Adobe		2.30
Transformers		2.28
LEGOLAND		2.27
Honda		2.21
New Balance		2.08
Snapseed		2.04
Under Armour		1.95
Google		1.92
musical.ly		1.85
Suzuki		1.81
Ducati		1.80
Mitsubishi Motors		1.76
UNIQLO		1.62
Universal		1.54
Samsung Group		1.45
Pokemon Go		1.43
Marvel		1.37
Microsoft		1.33
Sony		1.30
Toyota		1.29
Canon		1.27
Pokemon		1.25