Jennifer Lopez Brand Affinity ranks highest JACQUEMUS at 11.08% . Very Strong. Score DMDB 66.30% | Fanbase 83.25%

Jennifer Lopez — pop artist from US.

Jennifer Lopez is a multi-talented artist known for her work as a singer, actress, dancer, producer, and businesswoman. Rising to fame with her portrayal of…

Jennifer Lopez

Superstar

Country: US | Gender: female | Artist ID: 11e81bbe-9484-8b1a-a866-a0369fe50396

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Genres

popdance poppoppost-teen popmainstream popr&b, funk & soulurban contemporaryhip-hop & rappop rap

Influential: 66.30% Fanbase: 83.25% Trending: 57.82%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

JACQUEMUS • 11.08% • Very Strong

As of 2025-09-09

282,958,740

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 66.30% | Fanbase 83.25% | Trending 57.82% | CAREER STAGE: SUPERSTAR

Biography

Jennifer Lopez is a multi-talented artist known for her work as a singer, actress, dancer, producer, and businesswoman. Rising to fame with her portrayal of Selena in the 1997 biopic, Lopez has since established herself as a successful pop star, with hits like "If You Had My Love" reaching number one on the Billboard Hot 100. Throughout her career, she has released several successful albums, including J.Lo and Love?, and has also ventured into acting with roles in films such as The Wedding Planner and on television in Shades of Blue.

On February 16, 2024, Jennifer Lopez released her highly anticipated studio album, This Is Me…Now, marking her return to music after nearly a decade. The album, which celebrates the anniversary of her previous album This Is Me…Then, showcases Lopez's signature blend of R&B, pop, and hip-hop, with emotional vocals that reflect her personal journey. Written and executive produced by Lopez and a team of collaborators, This Is Me…Now is hailed as her most honest and introspective work to date.

Report Date: 2025-09-09

Jennifer Lopez speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, INDIA, BRAZIL. Composition is heavily female (57%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (864,800 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near JACQUEMUS, Calzedonia, KARL LAGERFELD, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jennifer Lopez score 0.15% — Low bucket.

Brand: JACQUEMUSBrand: CalzedoniaBrand: KARL LAGERFELD

Followers:282,958,740

Engagements:412,511

Rate:0.1%

Posts:2,030

Avg Likes:410,737

Avg Comments:5,403

Avg Views:931,774

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 282,958,740 · Engagements 412,511 · Rate 0.1% Posts 2,030 · Views 931,774 · Avg Likes 410,737 · Avg Comments 5,403 · Avg Views 931,774	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 34% 35-44: 8% 13-17: 6%	Largest: 18-24 (49%); next: 25-34 (34%)
Gender Split	Female: 57% Male: 43% Non-binary/Other: 0%	Skews female (57%)
Top Countries	UNITED STATES (18%) INDIA (12%) BRAZIL (7%) RUSSIA (4%) BANGLADESH (4%)	Top regions: UNITED STATES (18%), INDIA (12%), BRAZIL (7%)
Platform Engagement	Instagram: 392,048 avg likes/post · Tiktok: 864,800 avg views/post · Youtube: 66,974 avg views/post	Best reach: Tiktok 864,800 avg views; best engagement: Instagram 392,048 avg likes

Top Brand Affinities

JACQUEMUS

Score: 11.08

Calzedonia

Score: 6.65

KARL LAGERFELD

Score: 6.09

Moët & Chandon

Score: 5.50

Alexander McQueen

Score: 5.38

Dsquared

Score: 5.23

Pull&Bear

Score: 4.89

Fenty beauty

Score: 4.69

Bershka

Score: 4.47

Dolce & Gabbana

Score: 4.37

TOM FORD

Score: 3.85

Cafecito

Score: 3.76

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Top Brand Affinities

Brand	Category	Score
JACQUEMUS		11.08
Calzedonia		6.65
KARL LAGERFELD		6.09
Moët & Chandon		5.50
Alexander McQueen		5.38
Dsquared		5.23
Pull&Bear		4.89
Fenty beauty		4.69
Bershka		4.47
Dolce & Gabbana		4.37
TOM FORD		3.85
Cafecito		3.76
Aperol		3.60
ASOS		3.59
BALMAIN		3.54
Kiko		3.47
NBC		3.40
NARS Cosmetics		3.35
Valentino		3.35
Sephora		3.11
Fendi		3.04
Moschino		3.00
Stradivarius		2.87
Make Up For Ever		2.81
Benefit Cosmetics		2.65
Martini		2.60
Polo Ralph Lauren		2.48
Target		2.46
Dr. Martens		2.44
Kylie Cosmetics		2.38
Victoria's Secret		2.35
MTV		2.31
Bellagio		2.30
GIVENCHY		2.30
KENZO		2.27
Tarte Cosmetics		2.26
Hermès		2.26
FashionNova		2.21
Los Angeles Lakers		2.16
Under Armour		2.14
UFC		2.13
Balenciaga		2.10
Calvin Klein		2.03
Christian Louboutin		2.03
Coachella		2.00
Cartier		2.00
Too Faced Cosmetics		2.00
SWAROVSKI		1.93
Lacoste		1.92
Huda Beauty		1.91