Jay Chou

Jay Chou

Country: TW | Gender: male

Influence: 63.80% Fanbase: 60.59% Trending: 65.40% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

GENTLE MONSTER • 29.62% • Very Strong

As of 2025-09-09

13,880,768

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:20:30 UTC

Genres

popmandopoptaiwan popc-poppopasian popasianzhongguo feng

Biography

Jay Chou, a Taiwanese artist, emerged as a key figure in early 21st-century Asian pop music. Since his debut album "Jay" in 2000, he has sold millions of records, reshaping the Mandopop scene with his unique blend of hip-hop, R&B, Chinese folk, and classical influences. Chou's success extended internationally, with hit albums like "Fantasy" (2001) and "Common Jasmine Orange" (2004), as well as acting roles in films such as "Initial D" (2005) and "The Green Hornet" (2011).

Born Chou Chieh-lun in 1979 in northern Taiwan, Jay Chou began his musical journey early, mastering piano and cello while honing his songwriting skills. His breakthrough came with the release of his debut album, leading to a string of successful releases and ventures into film and directing. Chou's latest album, "Greatest Works of Art" (2022), continues his legacy as a prolific and influential artist in the global music landscape.

Jay Chou Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Jay Chou converts attention from 18-24 & 25-34 audiences across TAIWAN, MALAYSIA, UNITED STATES. Audience shape is heavily male (58%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 709,854 avg views per post, with supportive conversation on Instagram. Shared audience with GENTLE MONSTER, Casetify, AirAsia underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Jay Chou score 1.05%Moderate bucket.
Brand: GENTLE MONSTERBrand: CasetifyBrand: AirAsia
Followers:13,880,768
Engagements:145,112
Rate:1.0%
Posts:1,718
Views:709,854
Avg Likes:144,422
Avg Comments:2,685
Avg Views:709,854

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 13,880,768 · Engagements 145,112 · Rate 1.0%
Posts 1,718 · Views 709,854 · Avg Likes 144,422 · Avg Comments 2,685 · Avg Views 709,854
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 55%
25-34: 31%
13-17: 7%
35-44: 5%
Largest: 18-24 (55%); next: 25-34 (31%)
Gender Split Female: 42%
Male: 58%
Non-binary/Other: 0%
Skews male (58%)
Top Countries TAIWAN (31%)
MALAYSIA (13%)
UNITED STATES (13%)
HONG KONG SAR CHINA (7%)
VIETNAM (7%)
Top regions: TAIWAN (31%), MALAYSIA (13%), UNITED STATES (13%)
Platform Engagement Instagram: 129,508 avg likes/post · Youtube: 709,854 avg views/post Best reach: Youtube 709,854 avg views; best engagement: Instagram 129,508 avg likes

Top Brand Affinities

GENTLE MONSTER
Score: 29.62
Casetify
Score: 20.45
AirAsia
Score: 9.04
7-Eleven
Score: 8.41
Maison Margiela
Score: 6.79
Shake Shack
Score: 6.63
Marriott
Score: 6.35
Dyson
Score: 5.85
Stüssy
Score: 4.90
Coach
Score: 4.82
Innisfree
Score: 4.57
Moncler
Score: 4.51
Brand Category Score
GENTLE MONSTER 29.62
Casetify 20.45
AirAsia 9.04
7-Eleven 8.41
Maison Margiela 6.79
Shake Shack 6.63
Marriott 6.35
Dyson 5.85
Stüssy 4.90
Coach 4.82
Innisfree 4.57
Moncler 4.51
Costco 4.46
Carhartt 4.11
Gundam 4.08
Miu Miu 3.95
Fujifilm 3.90
G-shock 3.77
Ferragamo 3.58
UNIQLO 3.49
Pizza Hut 3.36
Leica 3.34
Petronas 3.24
Hermès 3.04
GAP 2.97
Snoopy And The Peanuts Gang 2.97
Harrods 2.90
Supreme 2.79
Bulgari 2.74
IKEA 2.72
Lego 2.69
Moschino 2.68
Yves Saint Laurent 2.67
Dr. Martens 2.59
Pokemon Go 2.50
The North Face 2.47
Tiffany 2.46
KENZO 2.40
Starbucks 2.39
KFC 2.32
Transformers 2.27
Polo Ralph Lauren 2.25
LEGOLAND 2.15
Walt Disney 2.05
Chanel 2.03
Timberland 1.96
Kodak 1.92
Tiffany & Co 1.92
New Balance 1.86
Fendi 1.84

Official Profiles

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Artist: Jay Chou

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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