Jassie Gill Brand Affinity ranks highest Mahindra at 7.57% . Very Strong. Score DMDB 54.20% | Fanbase 63.26%

Jassie Gill — pop artist from IN.

Jassie Gill is a singer and actor who rose to fame after transitioning from working at a car wash to pursuing a career in the entertainment industry. He has…

Jassie Gill

Established

Country: IN | Gender: male | Artist ID: 11e83fe6-bc60-fa0a-a6cd-a0369fe50396

Find Artist

Genres

popdesi poppunjabi popindian poppop

Influential: 54.20% Fanbase: 63.26% Trending: 49.67%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Mahindra • 7.57% • Very Strong

As of 2025-09-09

14,370,932

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 54.20% | Fanbase 63.26% | Trending 49.67% | CAREER STAGE: MID_LEVEL

Biography

Jassie Gill is a singer and actor who rose to fame after transitioning from working at a car wash to pursuing a career in the entertainment industry. He has gained recognition for his music and acting roles in Bollywood. Gill's latest song, "Ehna Chauni aa," showcases his musical talent. For inquiries, contact +91 9876653406.

Report Date: 2025-09-09

Jassie Gill is already in the conversation with 18-24 & 25-34 audiences in INDIA, PAKISTAN, BANGLADESH. The audience is heavily male (84%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (250,000 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Mahindra, PlayerUnknown's Battlegrounds, Bajaj points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jassie Gill score 0.54% — Low bucket.

Brand: MahindraBrand: PlayerUnknown's BattlegroundsBrand: Bajaj

Followers:14,370,932

Engagements:77,892

Rate:0.5%

Posts:4,375

Avg Likes:76,439

Avg Comments:1,003

Avg Views:261,287

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 14,370,932 · Engagements 77,892 · Rate 0.5% Posts 4,375 · Views 261,287 · Avg Likes 76,439 · Avg Comments 1,003 · Avg Views 261,287	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 30% 13-17: 6% 35-44: 2%	Largest: 18-24 (61%); next: 25-34 (30%)
Gender Split	Female: 16% Male: 84% Non-binary/Other: 0%	Skews male (84%)
Top Countries	INDIA (83%) PAKISTAN (12%) BANGLADESH (1%) UNITED STATES (1%) UNITED ARAB EMIRATES (1%)	Top regions: INDIA (83%), PAKISTAN (12%), BANGLADESH (1%)
Platform Engagement	Instagram: 51,540 avg likes/post · Tiktok: 250,000 avg views/post · Youtube: 11,287 avg views/post	Best reach: Tiktok 250,000 avg views; best engagement: Instagram 51,540 avg likes

Top Brand Affinities

Mahindra

Score: 7.57

PlayerUnknown's Battlegrounds

Score: 6.25

Bajaj

Score: 4.74

G-shock

Score: 4.37

Selfiegram

Score: 4.06

KTM

Score: 3.99

Genesis

Score: 3.77

MTV

Score: 3.32

musical.ly

Score: 2.77

Gymshark

Score: 2.41

FashionNova

Score: 2.15

Land Rover

Score: 2.11

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Top Brand Affinities

Brand	Category	Score
Mahindra		7.57
PlayerUnknown's Battlegrounds		6.25
Bajaj		4.74
G-shock		4.37
Selfiegram		4.06
KTM		3.99
Genesis		3.77
MTV		3.32
musical.ly		2.77
Gymshark		2.41
FashionNova		2.15
Land Rover		2.11
Snapseed		2.05
Ray-Ban		2.04
Rolls-Royce		2.01
Levi's		1.95
Armani		1.72
Jaguar		1.69
Canon		1.65
Tommy Hilfiger		1.64
Travelgram		1.61
Xiaomi		1.61
Nikon		1.61
Puma		1.37
National Geographic		1.29
Apple		1.24
Lamborghini		1.18
Rolex		1.15
Hyundai		1.09
Mitsubishi		1.09
Beats Electronics		1.06
Zara		1.05
Grand Theft Auto		1.05
WWE		1.03
H&M		0.98
Ferrari		0.97
Louis Vuitton		0.97
Adobe		0.95
Suzuki		0.94
Dodge		0.94
Yamaha		0.93
Gucci		0.90
Toyota		0.90
Sony		0.89
McDonald's		0.88
Prada		0.86
Ford		0.86
Samsung Group		0.79
BMW		0.78
Honda		0.76