James Taylor Brand Affinity ranks highest Amazon Music at 11.60% . Very Strong. Score DMDB 70.27% | Fanbase 64.39%

James Taylor — pop artist from US.

With a career spanning over 50 years, James Taylor is known for his warm baritone voice and unique guitar-playing style. He has sold over 100 million albums,…

James Taylor

Superstar

Country: US | Gender: male | Artist ID: 11e81bc2-f6fa-b86a-8f95-a0369fe50396

Find Artist

Genres

popadult standardsrockrockroots rocksoft rockclassic rockmellow goldclassical, ensemble & operaclassicalfolk & traditionalfolksinger/songwriterfolk rocksinger-songwriter

Influential: 70.27% Fanbase: 64.39% Trending: 73.21%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 11.60% • Very Strong

As of 2025-09-09

947,134

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 70.27% | Fanbase 64.39% | Trending 73.21% | CAREER STAGE: SUPERSTAR

Biography

With a career spanning over 50 years, James Taylor is known for his warm baritone voice and unique guitar-playing style. He has sold over 100 million albums, received multiple Grammy awards, and been inducted into the Rock and Roll Hall of Fame and the Songwriters Hall of Fame. In addition, Taylor has been honored with the National Medal of Arts, the Presidential Medal of Freedom, and the Kennedy Center Honors. In 2020, he will release "Break Shot," an audio-only memoir, and his new album "American Standard," featuring stripped-down guitar arrangements.

James Taylor's enduring career has seen him sell over 100 million albums and earn numerous accolades, including Grammy awards and inductions into prestigious music halls. Recognized for his contributions to American culture, Taylor has received honors such as the National Medal of Arts, the Presidential Medal of Freedom, and the Kennedy Center Honors. In 2020, he will release "Break Shot," an audio memoir, and "American Standard," a new album showcasing his vocal talent and guitar work in a unique, stripped-down style.

Report Date: 2025-09-09

James Taylor connects with 45-64 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (68%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 7,808 avg views per post; Instagram adds dependable engagement depth. Overlap with Amazon Music, Bonneville, Sennheiser highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: James Taylor moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist James Taylor score 0.42% — Low bucket.

Brand: Amazon MusicBrand: BonnevilleBrand: Sennheiser

Followers:947,134

Engagements:3,939

Rate:0.4%

Posts:4,300

Avg Likes:3,922

Avg Comments:104

Avg Views:7,808

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 947,134 · Engagements 3,939 · Rate 0.4% Posts 4,300 · Views 7,808 · Avg Likes 3,922 · Avg Comments 104 · Avg Views 7,808	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	45-64: 44% 25-34: 22% 35-44: 20% 18-24: 12%	Largest: 45-64 (44%); next: 25-34 (22%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	UNITED STATES (45%) BRAZIL (10%) UNITED KINGDOM (6%) CANADA (5%) PHILIPPINES (5%)	Top regions: UNITED STATES (45%), BRAZIL (10%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 3,573 avg likes/post · Youtube: 7,808 avg views/post	Best reach: Youtube 7,808 avg views; best engagement: Instagram 3,573 avg likes

Top Brand Affinities

Amazon Music

Score: 11.60

Bonneville

Score: 8.89

Sennheiser

Score: 8.70

Pro Tools

Score: 7.35

J.Crew

Score: 7.16

NBC

Score: 6.84

DeLorean Motor Company

Score: 6.20

Verizon

Score: 6.15

Kroger

Score: 6.00

Margaritaville

Score: 5.80

iHeartRadio Music Awards

Score: 5.34

CNN

Score: 5.22

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Amazon Music		11.60
Bonneville		8.89
Sennheiser		8.70
Pro Tools		7.35
J.Crew		7.16
NBC		6.84
DeLorean Motor Company		6.20
Verizon		6.15
Kroger		6.00
Margaritaville		5.80
iHeartRadio Music Awards		5.34
CNN		5.22
Paramount Pictures		4.69
Coors		4.36
Anthropologie		4.36
Chick-fil-A		4.32
Pfizer		4.18
Spotify Music		4.05
NHL		3.88
NORDSTROM		3.87
Gillette		3.85
Busch		3.61
Heinz		3.43
ESPN		3.43
MTV		3.43
Columbia Pictures		3.38
Summit Entertainment		3.35
Guinness		3.34
The Olympic Games		3.08
Costco		2.96
Pixar		2.86
Emporium		2.76
Cadillac		2.76
Walmart		2.74
Target		2.73
Carhartt		2.65
Snoopy And The Peanuts Gang		2.59
Bellagio		2.56
Nickelodeon		2.55
Warner Bros		2.48
NFL		2.40
Budweiser		2.27
Amazon		2.24
Airbnb		2.22
Lululemon Athletica		2.18
Jaguar		2.10
Lollapalooza		2.04
Showtime		2.04
Coachella		1.99
Tinder		1.91