James Blunt

James Blunt

Country: GB | Gender: male

Influence: 62.40% Fanbase: 72.53% Trending: 57.34% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Qantas • 9.22% • Very Strong

As of 2025-08-10

6,381,217

Social Media Followers

As of 2025-08-10

00:00:00

Hours Airplay

2025-10-07 18:52:43 UTC

Genres

poppopneo mellowmainstream poprockpop rock

Biography

James Blunt is a thoughtful performer known for his distinctive voice and melodic soft rock tunes, highlighted by the international chart-topper "You're Beautiful." Born in 1974 in Wiltshire, England, to a military family, Blunt pursued a pop music career after serving as a British Army officer. His debut album, Back to Bedlam, released in 2005, and subsequent albums like Some Kind of Trouble and The Afterlove solidified his status as an international Top Ten artist. Blunt's seventh album, Who We Used to Be, was released in 2023, showcasing his continued musical evolution.

Blunt's career took off after the success of "You're Beautiful," which topped charts worldwide, and his debut album sold over ten million copies globally. Despite a brief hiatus and struggles with artistic credibility, Blunt returned with albums like Moon Landing and Once Upon a Mind, featuring collaborations with artists like Ed Sheeran and Ryan Tedder. His seventh album, Who We Used to Be, released in 2023, reflects Blunt's introspective songwriting and polished pop sound, solidifying his place in the music industry.

James Blunt Marketing Affinity & Brand Fit Data

Report Date: 2025-08-10

James Blunt cuts through with 18-24 & 25-34 audiences and consistency across BRAZIL, UNITED STATES, INDIA. A heavily male (57%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 65,700 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Qantas, Marks & Spencer, Holden, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist James Blunt score 0.23%Low bucket.
Brand: QantasBrand: Marks & SpencerBrand: Holden
Followers:6,381,217
Engagements:14,947
Rate:0.2%
Posts:1,878
Views:102,843
Avg Likes:14,449
Avg Comments:583
Avg Views:102,843

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 6,381,217 · Engagements 14,947 · Rate 0.2%
Posts 1,878 · Views 102,843 · Avg Likes 14,449 · Avg Comments 583 · Avg Views 102,843
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 46%
25-34: 35%
35-44: 10%
13-17: 5%
Largest: 18-24 (46%); next: 25-34 (35%)
Gender Split Female: 43%
Male: 57%
Non-binary/Other: 0%
Skews male (57%)
Top Countries BRAZIL (14%)
UNITED STATES (10%)
INDIA (6%)
UNITED KINGDOM (5%)
MEXICO (4%)
Top regions: BRAZIL (14%), UNITED STATES (10%), INDIA (6%)
Platform Engagement Instagram: 8,628 avg likes/post · Tiktok: 65,700 avg views/post · Youtube: 37,143 avg views/post Best reach: Tiktok 65,700 avg views; best engagement: Instagram 8,628 avg likes

Top Brand Affinities

Qantas
Travel & Hospitality
Score: 9.22
Marks & Spencer
Apparel & Fashion
Score: 8.10
Holden
Automotive
Score: 6.52
Kmart
Apparel & Fashion
Score: 6.01
New Line Cinema
Entertainment
Score: 5.90
Columbia Pictures
Entertainment
Score: 3.57
Heinz
Food & Snacks
Score: 3.51
Lindt
Snacks & Confectionery
Score: 3.51
Guinness
Alcoholic Beverages
Score: 3.36
BBC
Apparel & Fashion
Score: 3.23
Harrods
Luxury & Designer
Score: 3.22
Summit Entertainment
Entertainment
Score: 3.15
Brand Category Score
Qantas Travel & Hospitality 9.22
Marks & Spencer Apparel & Fashion 8.10
Holden Automotive 6.52
Kmart Apparel & Fashion 6.01
New Line Cinema Entertainment 5.90
Columbia Pictures Entertainment 3.57
Heinz Food & Snacks 3.51
Lindt Snacks & Confectionery 3.51
Guinness Alcoholic Beverages 3.36
BBC Apparel & Fashion 3.23
Harrods Luxury & Designer 3.22
Summit Entertainment Entertainment 3.15
Cadbury Snacks & Confectionery 3.12
Lush Beauty & Personal Care 2.89
Geocaching Sports & Outdoors 2.83
Showtime Entertainment 2.67
Alfa Romeo Automotive 2.62
NBC Entertainment & Media 2.58
Dr. Martens Apparel & Fashion 2.54
Aperol Alcoholic Beverages 2.53
HBO Entertainment & Media 2.51
Martini Alcoholic Beverages 2.44
Lollapalooza Entertainment 2.40
Baileys Beverages 2.40
Polaroid Cameras & Photography 2.36
Topshop Apparel & Fashion 2.27
Bellagio Travel & Hospitality 2.21
Tesco Grocery & Pantry 2.21
Primark Apparel & Fashion 2.18
AMC Entertainment 2.15
Tiffany Jewelry & Watches 2.10
Land Rover Automotive 2.07
Warner Bros Entertainment 2.01
IKEA Home & Furniture 1.89
Sunnies Studios Apparel & Fashion 1.85
Tomorrowland Apparel & Fashion 1.83
ASOS Apparel & Fashion 1.82
National Geographic Entertainment & Media 1.78
Coachella Apparel & Fashion 1.78
Under Armour Apparel & Fashion 1.77
Jack Daniels Beverages 1.74
Fiat Automotive 1.71
Lego Toys & Games 1.69
Ray-Ban Accessories (Bags, Eyewear, Etc.) 1.68
The Olympic Games Sports & Outdoors 1.62
Spotify Music Entertainment & Media 1.61
Star Wars Entertainment 1.58
Universal Entertainment 1.55
Pizza Lover Food & Snacks 1.54
Nutella Food & Snacks 1.54

Official Profiles

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Artist: James Blunt

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired James Blunt today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-05-27)

Total: 19,507,374

PLATFORM TOTAL %
Spotify Spotify 13,988,383 71.71%
Last.fm Last.fm 2,518,708 12.91%
Audiomack Audiomack 2,467,494 12.65%
Yandex Yandex 532,789 2.73%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 14:33:26 You're Beautiful - Clean dit Luv 107.1 Dubai, AE 189
2025-08-22 14:19:45 Wisemen Eirewave Belfast, GB 214
2025-08-22 14:18:57 So Far Gone Plein Air Besançon, FR 205
2025-08-22 14:17:55 Bonfire Heart Donau 3 Fm Ulm, DE 232
2025-08-22 14:10:51 1973 (Radio Edit) Radio Zürisee Zurich, CH 228
2025-08-22 14:06:27 You're Beautiful - Clean dit Radio Mont-Blanc Annecy, FR 178
2025-08-22 13:51:17 The Truth Hit Radio FFH Frankfurt, DE 145
2025-08-22 13:46:31 Cold Radio RTN Saint-Blaise, CH 199
2025-08-22 13:43:22 You're Beautiful - Clean dit 3SHI (Mixx FM 107.7) Hamilton, AU 195
2025-08-22 13:37:27 You're Beautiful Baden FM Stuttgart, DE 189

Popularity (2025-10-06)

Platform%
No data.

Trending Artist