Jah Khalib

Jah Khalib — pop artist from KZ.

Jah Khalib, also known as Baha, is a singer-songwriter hailing from Kazakhstan. Known for hits like “Medina” and “Leila”, he has achieved multi-platinum…

Influence: 74.88% Fanbase: 73.14% Trending: 75.74% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-10-01

2,950,000

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-11-07 00:46:56 UTC

Genres

poprussian popkazakh pophip-hop & raphip-hop/raprussian hip hoprussian gangster rapcentral asian hip hopkazakh hip hopcontemporary hip hophip hoptrap

Biography

Jah Khalib, also known as Baha, is a singer-songwriter hailing from Kazakhstan. Known for hits like “Medina” and “Leila”, he has achieved multi-platinum success with albums such as “Vse, Chto My Lyubim” and “E.G.O.”. His accolades include awards like Zolotoy Grammofon and MTV Europe Music Awards. In 2021, Jah Khalib released the album “Mudrets”, exploring themes of love and family, along with singles like “Letniy Sneg” and “Bozhe, Kak Zaviduyu” in collaboration with HammAli & Navai.

Top Brand Affinities

Report Date: 2025-10-01

Jah Khalib builds repeat engagement among 18-24 & 25-34 audiences throughout RUSSIA, UKRAINE, KAZAKHSTAN. With a heavily male (62%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (429,250 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with leading lifestyle names point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Jah Khalib score 0.92% — Low bucket.

Followers:2,950,000

Engagements:27,097

Rate:0.9%

Posts:501

Avg Likes:22,798

Avg Comments:212

Avg Views:458,943

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,950,000 · Engagements 27,097 · Rate 0.9% Posts 501 · Views 458,943 · Avg Likes 22,798 · Avg Comments 212 · Avg Views 458,943	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 33% 35-44: 8% 13-17: 5%	Largest: 18-24 (52%); next: 25-34 (33%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	RUSSIA (28%) UKRAINE (13%) KAZAKHSTAN (10%) UNITED STATES (10%) KYRGYZSTAN (6%)	Top regions: RUSSIA (28%), UKRAINE (13%), KAZAKHSTAN (10%)
Platform Engagement	Tiktok: 429,250 avg views/post · Youtube: 29,693 avg views/post	Best reach: Tiktok 429,250 avg views; best engagement: Tiktok 22,100 avg likes