Ja Rule

Ja Rule — pop artist from US.

Ja Rule, born Jeffrey Atkins on February 29, 1976, in Queens, New York, rose to prominence as a key artist on producer Irv Gotti's Murder Inc. label,…

Influence: 69.66% Fanbase: 59.62% Trending: 74.68% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 38.90% • Very Strong

As of 2025-10-01

2,019,288

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-12-07 09:21:54 UTC

Genres

popdance pophip popr&b, funk & soulurban contemporarycontemporary r&bhip-hop & raphip hoppop raprapqueens hip hopgangster rapeast coast hip hophip-hop/rapcontemporary hip hop

Biography

Ja Rule, born Jeffrey Atkins on February 29, 1976, in Queens, New York, rose to prominence as a key artist on producer Irv Gotti's Murder Inc. label, affiliated with Def Jam. With a sound blending hardcore rap and R&B elements, Ja Rule achieved commercial success with albums like Venni Vetti Vecci (1999) and Rule 3:36 (2000), featuring hits such as "Between Me and You" and "Put It on Me." His popularity peaked in the early 2000s with chart-topping singles and collaborations with artists like Fat Joe and Mary J. Blige.

Facing criticism and declining popularity in the mid-2000s, Ja Rule released albums like Blood in My Eye (2003) and R.U.L.E. (2004), which failed to match his earlier success. Following his departure from Def Jam and legal troubles, including a jail sentence for gun and drug possession and tax evasion, Ja Rule made a comeback attempt with singles like "Uh-Ohhh!" in 2007, but struggled to regain his previous commercial standing. His 2012 album Pain Is Love, Vol. 2 marked a new chapter for the artist on his own label, M-Pire.

Top Brand Affinities

Report Date: 2025-10-01

Ja Rule commands interest from 18-24 & 25-34 audiences in MOROCCO, UNITED STATES, NIGERIA. With a heavily male (77%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (349,838 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Live Nation, WNBA, True Religion points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Ja Rule score 0.23% — Low bucket.

Brand: Live NationBrand: WNBABrand: True Religion

Followers:2,019,288

Engagements:4,643

Rate:0.2%

Posts:4,007

Avg Likes:4,563

Avg Comments:200

Avg Views:349,838

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,019,288 · Engagements 4,643 · Rate 0.2% Posts 4,007 · Views 349,838 · Avg Likes 4,563 · Avg Comments 200 · Avg Views 349,838	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 40% 25-34: 37% 35-44: 11% 45-64: 9%	Largest: 18-24 (40%); next: 25-34 (37%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	MOROCCO (51%) UNITED STATES (14%) NIGERIA (12%) SOUTH AFRICA (8%) FRANCE (6%)	Top regions: MOROCCO (51%), UNITED STATES (14%), NIGERIA (12%)
Platform Engagement	Instagram: 3,556 avg likes/post · Tiktok: 0 avg views/post · Youtube: 349,838 avg views/post	Best reach: Youtube 349,838 avg views; best engagement: Instagram 3,556 avg likes

Top Brand Affinities

Live Nation

Score: 38.90

WNBA

Score: 17.95

True Religion

Score: 14.33

New Era

Score: 10.81

FOX

Score: 10.21

Macy's

Score: 9.92

Delta

Score: 9.26

iHeartRadio Music Awards

Score: 8.86

Amazon Music

Score: 7.72

Pioneer

Score: 7.31

Hennessy

Score: 6.85

Foot Locker

Score: 6.69

Brand	Category	Score
Live Nation		38.90
WNBA		17.95
True Religion		14.33
New Era		10.81
FOX		10.21
Macy's		9.92
Delta		9.26
iHeartRadio Music Awards		8.86
Amazon Music		7.72
Pioneer		7.31
Hennessy		6.85
Foot Locker		6.69
Los Angeles Lakers		6.22
ESPN		5.71
MTV		5.61
boohoo		5.56
CNN		5.53
Champion		5.04
NBA		5.01
NFL		4.98
Alexander McQueen		4.93
FashionNova		4.76
Paramount Pictures		4.71
SoundCloud		4.62
Dolce & Gabbana		4.34
Moncler		4.02
Coach		4.01
Beats Electronics		3.99
BALMAIN		3.96
Bacardi		3.88
Ferragamo		3.83
Barber Shop Connect		3.71
Verizon		3.65
NBC		3.64
Sneakerhead		3.60
NORDSTROM		3.39
New Balance		3.30
Versace		3.28
Rolls-Royce		3.17
Lululemon Athletica		3.07
Uber		2.88
Christian Louboutin		2.85
Kodak		2.82
Nickelodeon		2.79
Fenty beauty		2.70
Aperol		2.64
ASOS		2.59
Victoria's Secret		2.57
Spotify Music		2.54
Walmart		2.48