Hole Brand Affinity ranks highest bonappetitmag at 59.24% . Very Strong. Score DMDB 64.95% | Fanbase 55.79%

Hole — rock artist from US.

Formed in Los Angeles in 1989, Hole was known for their abrasive sound in the early '90s. Led by vocalist/guitarist Courtney Love, the band evolved to…

Hole

Recognizable

Country: US | Artist ID: 11e81bd2-87c8-4a6a-a4c1-a0369fe50396

Find Artist

Genres

rockrockpop rockgrungealternativealternative rockalternativeamericanlilith

Influential: 64.95% Fanbase: 55.79% Trending: 69.53%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

bonappetitmag • 59.24% • Very Strong

As of 2025-09-09

134,240

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 64.95% | Fanbase 55.79% | Trending 69.53% | CAREER STAGE: MAINSTREAM

Biography

Formed in Los Angeles in 1989, Hole was known for their abrasive sound in the early '90s. Led by vocalist/guitarist Courtney Love, the band evolved to incorporate more melodies and hooks by their second album, 1994's Live Through This. Love's confrontational persona influenced the band's music and lyrics, giving them a raw, unpredictable edge. Despite personal turmoil, including the deaths of Kurt Cobain and bassist Kristen M. Pfaff, Hole achieved commercial success with Live Through This, which was certified platinum and received critical acclaim.

Following a hiatus, Hole regrouped in 1998 to release their third album, Skin, with mixed reception. The band faced internal changes and legal battles, leading to uncertainty about their future. Love briefly formed a new project called Bastard in 2001 before officially announcing the end of Hole in 2002. Love continued her music career with a solo album in 2004 and later revived Hole for the release of Nobody's Daughter in 2010, showcasing a new lineup and renewed energy in their performances.

Report Date: 2025-09-09

Hole maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, ITALY. The audience leans heavily female (58%), so brand cues around style and status perform well. The clearest reach is on Youtube with 453,842 avg views per post; Youtube functions as the community touchpoint. Affinity with bonappetitmag, Valrhona, Publix makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Hole score 4.42% — Very Strong bucket.

Brand: bonappetitmagBrand: ValrhonaBrand: Publix

Followers:134,240

Engagements:5,932

Rate:4.4%

Posts:877

Avg Likes:5,627

Avg Comments:386

Avg Views:453,842

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 134,240 · Engagements 5,932 · Rate 4.4% Posts 877 · Views 453,842 · Avg Likes 5,627 · Avg Comments 386 · Avg Views 453,842	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 40% 25-34: 36% 35-44: 15% 45-64: 5%	Largest: 18-24 (40%); next: 25-34 (36%)
Gender Split	Female: 58% Male: 42% Non-binary/Other: 0%	Skews female (58%)
Top Countries	UNITED STATES (27%) BRAZIL (12%) ITALY (5%) UNITED KINGDOM (4%) ARGENTINA (4%)	Top regions: UNITED STATES (27%), BRAZIL (12%), ITALY (5%)
Platform Engagement	Instagram: 528 avg likes/post · Youtube: 453,842 avg views/post	Best reach: Youtube 453,842 avg views; best engagement: Youtube 5,099 avg likes

Top Brand Affinities

bonappetitmag

Score: 59.24

Valrhona

Score: 22.09

Publix

Score: 20.16

Warby Parker

Score: 19.36

Lowe's

Score: 15.13

Anthropologie

Score: 13.68

West Elm

Score: 12.16

Madewell

Score: 12.16

J.Crew

Score: 11.12

Pottery Barn

Score: 9.63

Pilsner Urquell

Score: 9.40

Glossier

Score: 8.64

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Top Brand Affinities

Brand	Category	Score
bonappetitmag		59.24
Valrhona		22.09
Publix		20.16
Warby Parker		19.36
Lowe's		15.13
Anthropologie		13.68
West Elm		12.16
Madewell		12.16
J.Crew		11.12
Pottery Barn		9.63
Pilsner Urquell		9.40
Glossier		8.64
Free People		8.41
Airbnb		8.20
Delta		8.07
Chick-fil-A		7.77
Chipotle Mexican Grill		7.70
Shake Shack		7.58
Target		7.47
HomeGoods		7.46
Reese's		7.02
The Home Depot		6.79
T.J. Maxx		6.62
Hershey's		6.43
Campari		6.19
Verizon		5.88
Kickstarter		5.74
Wilton		5.71
Holden		5.61
Pacific Northwest Wonderland		5.19
Kroger		5.16
Walgreens		5.14
Mulberry		5.00
Coors		4.79
Margaritaville		4.72
OLD NAVY		4.60
ALDI		4.55
Urban Outfitters		4.46
Comedy Central		4.37
Lululemon Athletica		4.32
PetSmart		4.31
Martini		4.28
Taco Bell		4.26
Aperol		4.20
Emporium		4.13
BarkBox		4.09
Showtime		3.98
Sunnies Studios		3.89
Guinness		3.86
Kate Spade		3.84