Hillsong Worship

Hillsong Worship — european artist from AU.

Hillsong Worship is a global music ministry dedicated to providing songs for worship and spiritual growth within the Church. Their extensive catalogue,…

Influence: 73.08% Fanbase: 70.72% Trending: 74.26% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Chick-fil-A • 7.14% • Very Strong

As of 2025-10-01

12,489,920

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-12-07 09:05:28 UTC

Genres

europeanrussian ccmspiritualschristianccmchristian musicworld worshipworship

Biography

Hillsong Worship is a global music ministry dedicated to providing songs for worship and spiritual growth within the Church. Their extensive catalogue, including popular tracks like “What a Beautiful Name” and “Mighty To Save,” is sung by an estimated 50 million people worldwide each week. Led by worship leaders and songwriters such as Brooke Ligertwood, Ben Fielding, and Reuben Morgan, Hillsong Worship aims to create music that impacts individual devotion and congregational worship.

Top Brand Affinities

Report Date: 2025-10-01

Hillsong Worship commands interest from 18-24 & 25-34 audiences in UNITED STATES, PHILIPPINES, BRAZIL. With a female-leaning (54%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (21,337 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with Chick-fil-A, OLD NAVY, Pull&Bear points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Hillsong Worship score 0.02% — Low bucket.

Brand: Chick-fil-ABrand: OLD NAVYBrand: Pull&Bear

Followers:12,489,920

Engagements:2,740

Rate:0.0%

Posts:883

Avg Likes:2,560

Avg Comments:39

Avg Views:38,737

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 12,489,920 · Engagements 2,740 · Rate 0.0% Posts 883 · Views 38,737 · Avg Likes 2,560 · Avg Comments 39 · Avg Views 38,737	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 44% 25-34: 36% 35-44: 10% 13-17: 6%	Largest: 18-24 (44%); next: 25-34 (36%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	UNITED STATES (18%) PHILIPPINES (15%) BRAZIL (13%) INDONESIA (10%) INDIA (7%)	Top regions: UNITED STATES (18%), PHILIPPINES (15%), BRAZIL (13%)
Platform Engagement	Instagram: 0 avg likes/post · Tiktok: 17,400 avg views/post · Youtube: 21,337 avg views/post	Best reach: Youtube 21,337 avg views; best engagement: Youtube 1,727 avg likes

Top Brand Affinities

Chick-fil-A

Score: 7.14

OLD NAVY

Score: 3.36

Pull&Bear

Score: 3.29

Jollibee

Score: 3.07

Target

Score: 2.85

Stradivarius

Score: 2.76

New Balance

Score: 2.28

Sunnies Studios

Score: 2.27

Cafecito

Score: 2.21

Crocs

Score: 2.01

Spotify Music

Score: 1.88

Under Armour

Score: 1.86

Brand	Category	Score
Chick-fil-A		7.14
OLD NAVY		3.36
Pull&Bear		3.29
Jollibee		3.07
Target		2.85
Stradivarius		2.76
New Balance		2.28
Sunnies Studios		2.27
Cafecito		2.21
Crocs		2.01
Spotify Music		1.88
Under Armour		1.86
Paramount Pictures		1.80
Walmart		1.73
Costco		1.73
Chipotle Mexican Grill		1.58
Starbucks		1.57
shein		1.53
Airbnb		1.53
Versace		1.48
Yves Saint Laurent		1.46
Michael Kors		1.45
Forever 21		1.38
The Olympic Games		1.37
Pixar		1.33
SheInside		1.33
Herbalife		1.32
WWE		1.29
Adobe		1.28
Puma		1.25
Amazon		1.24
Ray-Ban		1.21
McDonald's		1.21
Fujifilm		1.21
Coachella		1.20
Polaroid		1.19
Walt Disney		1.17
Los Angeles Lakers		1.15
Pokemon Go		1.13
Calvin Klein		1.12
Guess		1.11
Pepsi		1.10
GoPro		1.09
Red Bull		1.07
Netflix		1.06
Yamaha		1.03
H&M		1.03
Star Wars		1.00
Paypal		1.00
Louis Vuitton		0.99