Hillsong Worship Brand Affinity ranks highest Ableton at 5.57% . Very Strong. Score DMDB 73.08% | Fanbase 70.72%

Hillsong Worship — european artist from AU.

Hillsong Worship is a global music ministry dedicated to providing songs for worship and spiritual growth within the Church. Their extensive catalogue,…

Hillsong Worship

Superstar

Country: AU | Artist ID: 11e81bd0-8088-0422-b3d5-a0369fe50396

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Genres

europeanrussian ccmspiritualschristianccmchristian musicworld worshipworship

Influential: 73.08% Fanbase: 70.72% Trending: 74.26%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Ableton • 5.57% • Very Strong

As of 2025-09-09

12,490,859

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 73.08% | Fanbase 70.72% | Trending 74.26% | CAREER STAGE: SUPERSTAR

Biography

Hillsong Worship is a global music ministry dedicated to providing songs for worship and spiritual growth within the Church. Their extensive catalogue, including popular tracks like “What a Beautiful Name” and “Mighty To Save,” is sung by an estimated 50 million people worldwide each week. Led by worship leaders and songwriters such as Brooke Ligertwood, Ben Fielding, and Reuben Morgan, Hillsong Worship aims to create music that impacts individual devotion and congregational worship.

Report Date: 2025-09-09

Hillsong Worship commands interest from 18-24 & 25-34 audiences in UNITED STATES, PHILIPPINES, BRAZIL. With a female-leaning (54%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (21,337 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Ableton, Chick-fil-A, Target points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Hillsong Worship score 0.12% — Low bucket.

Brand: AbletonBrand: Chick-fil-ABrand: Target

Followers:12,490,859

Engagements:14,873

Rate:0.1%

Posts:1,706

Avg Likes:14,693

Avg Comments:126

Avg Views:38,737

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 12,490,859 · Engagements 14,873 · Rate 0.1% Posts 1,706 · Views 38,737 · Avg Likes 14,693 · Avg Comments 126 · Avg Views 38,737	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 44% 25-34: 36% 35-44: 10% 13-17: 6%	Largest: 18-24 (44%); next: 25-34 (36%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	UNITED STATES (18%) PHILIPPINES (15%) BRAZIL (13%) INDONESIA (10%) INDIA (7%)	Top regions: UNITED STATES (18%), PHILIPPINES (15%), BRAZIL (13%)
Platform Engagement	Instagram: 12,133 avg likes/post · Tiktok: 17,400 avg views/post · Youtube: 21,337 avg views/post	Best reach: Youtube 21,337 avg views; best engagement: Instagram 12,133 avg likes

Top Brand Affinities

Ableton

Score: 5.57

Chick-fil-A

Score: 5.42

Target

Score: 3.33

Pull&Bear

Score: 3.25

Jollibee

Score: 3.16

Stradivarius

Score: 2.73

New Balance

Score: 2.26

Forever 21

Score: 2.22

Spotify Music

Score: 2.02

Cafecito

Score: 1.94

Walmart

Score: 1.92

FashionNova

Score: 1.85

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Top Brand Affinities

Brand	Category	Score
Ableton		5.57
Chick-fil-A		5.42
Target		3.33
Pull&Bear		3.25
Jollibee		3.16
Stradivarius		2.73
New Balance		2.26
Forever 21		2.22
Spotify Music		2.02
Cafecito		1.94
Walmart		1.92
FashionNova		1.85
Under Armour		1.84
Chipotle Mexican Grill		1.77
Sunnies Studios		1.72
Snapseed		1.67
WWE		1.66
Costco		1.66
Starbucks		1.50
Versace		1.48
Yves Saint Laurent		1.46
Amazon		1.44
Michael Kors		1.43
Microsoft		1.38
Adobe		1.34
McDonald's		1.33
Herbalife		1.30
The Olympic Games		1.30
Levi's		1.28
Star Wars		1.27
Pixar		1.26
Puma		1.25
Los Angeles Lakers		1.24
H&M		1.24
Walt Disney		1.23
Vans		1.21
Bentley		1.21
Fujifilm		1.21
OREO		1.18
Pepsi		1.12
Guess		1.11
Calvin Klein		1.10
NFL		1.08
Red Bull		1.06
shein		1.06
musical.ly		1.05
Gucci		1.04
Marvel Entertainment		1.04
Universal		1.03
Canon		1.01