Heize
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,599,530
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 14:39:46 UTC
Genres
Biography
With a series of EP releases, Heize's breakthrough came with her appropriately titled third EP, III, which produced Korean number one singles. Her 2019 full-length album, She's Fine, included a Top Ten title track and marked a significant milestone in her career. Closing out the year with her fifth EP, Late Autumn, Heize continues to solidify her presence in the music industry.
Heize performs best with fans in the 18-24 range, concentrated in SOUTH KOREA, INDONESIA, UNITED STATES. Audience composition is heavily female (68%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 8,603 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward GENTLE MONSTER, Style Nanda, Vivienne Westwood, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Heize is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,599,530 · Engagements 37,350 · Rate 1.4% Posts 1,098 · Views 8,603 · Avg Likes 37,303 · Avg Comments 232 · Avg Views 8,603 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 62% 25-34: 21% 13-17: 12% 35-44: 3% |
Largest: 18-24 (62%); next: 25-34 (21%) |
| Gender Split |
Female: 68% Male: 32% Non-binary/Other: 0% |
Skews female (68%) |
| Top Countries |
SOUTH KOREA (25%) INDONESIA (11%) UNITED STATES (10%) CHINA (5%) TAIWAN (5%) |
Top regions: SOUTH KOREA (25%), INDONESIA (11%), UNITED STATES (10%) |
| Platform Engagement | Instagram: 36,783 avg likes/post · Youtube: 8,603 avg views/post | Best reach: Youtube 8,603 avg views; best engagement: Instagram 36,783 avg likes |
Top Brand Affinities
GENTLE MONSTER
Style Nanda
Vivienne Westwood
Acne Studios
Maison Margiela
Stüssy
Shake Shack
Innisfree
Coach
Summit Entertainment
LG Group
Tiffany
| Brand | Category | Score |
|---|---|---|
| GENTLE MONSTER | 20.73 | |
| Style Nanda | 10.12 | |
| Vivienne Westwood | 7.60 | |
| Acne Studios | 7.34 | |
| Maison Margiela | 7.29 | |
| Stüssy | 6.99 | |
| Shake Shack | 6.89 | |
| Innisfree | 6.02 | |
| Coach | 5.53 | |
| Summit Entertainment | 5.30 | |
| LG Group | 4.31 | |
| Tiffany | 3.96 | |
| Gundam | 3.43 | |
| Carhartt | 3.40 | |
| Dr. Martens | 3.33 | |
| UNIQLO | 3.31 | |
| Kodak | 3.24 | |
| Kia Motors | 3.06 | |
| Hyundai | 2.74 | |
| Lacoste | 2.21 | |
| New Balance | 2.20 | |
| League of Legends | 2.20 | |
| Fujifilm | 2.19 | |
| Pantone Inc | 2.04 | |
| Snoopy And The Peanuts Gang | 2.02 | |
| Converse | 2.02 | |
| Tiffany & Co | 1.96 | |
| Supreme | 1.93 | |
| Costco | 1.92 | |
| Petronas | 1.86 | |
| Starbucks | 1.83 | |
| Polo Ralph Lauren | 1.81 | |
| Gucci | 1.79 | |
| KitKat | 1.79 | |
| IKEA | 1.75 | |
| Christian Dior | 1.73 | |
| Balenciaga | 1.70 | |
| Polaroid | 1.66 | |
| The North Face | 1.66 | |
| Yves Saint Laurent | 1.65 | |
| Bershka | 1.59 | |
| Hermès | 1.51 | |
| KFC | 1.49 | |
| Coca-Cola | 1.48 | |
| Chanel | 1.48 | |
| Vans | 1.42 | |
| Lush | 1.42 | |
| Coachella | 1.38 | |
| Guess | 1.37 | |
| H&M | 1.36 |
Official Profiles
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LoginArtist: Heize
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
