Hebe Tien
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
186,452
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 08:04:45 UTC
Genres
Biography
Hebe Tien is a clear fit for 18-24 & 25-34 audiences with strength across TAIWAN, MALAYSIA, UNITED STATES. The audience is female-leaning (51%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (23,631 avg views per post); Youtube builds the community layer. Affinity data highlights 7-Eleven, AirAsia, T.G.I. Friday's, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 186,452 · Engagements 1,889 · Rate 1.0% Posts 1,543 · Views 23,631 · Avg Likes 1,730 · Avg Comments 159 · Avg Views 23,631 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 32% 13-17: 7% 35-44: 5% |
Largest: 18-24 (54%); next: 25-34 (32%) |
| Gender Split |
Female: 51% Male: 49% Non-binary/Other: 0% |
Skews female (51%) |
| Top Countries |
TAIWAN (55%) MALAYSIA (10%) UNITED STATES (6%) HONG KONG SAR CHINA (6%) SINGAPORE (4%) |
Top regions: TAIWAN (55%), MALAYSIA (10%), UNITED STATES (6%) |
| Platform Engagement | Instagram: 120 avg likes/post · Youtube: 23,631 avg views/post | Best reach: Youtube 23,631 avg views; best engagement: Youtube 1,610 avg likes |
Top Brand Affinities
7-Eleven
AirAsia
T.G.I. Friday's
Laneíge
Innisfree
Snoopy And The Peanuts Gang
Daniel Wellington
Dyson
UNIQLO
Costco
Summit Entertainment
Gundam
| Brand | Category | Score |
|---|---|---|
| 7-Eleven | 9.42 | |
| AirAsia | 8.80 | |
| T.G.I. Friday's | 8.54 | |
| Laneíge | 6.30 | |
| Innisfree | 5.89 | |
| Snoopy And The Peanuts Gang | 5.87 | |
| Daniel Wellington | 4.64 | |
| Dyson | 4.61 | |
| UNIQLO | 4.51 | |
| Costco | 4.50 | |
| Summit Entertainment | 4.48 | |
| Gundam | 4.08 | |
| Petronas | 4.05 | |
| Nescafé | 3.92 | |
| IKEA | 3.69 | |
| Emporium | 3.67 | |
| Starbucks | 3.44 | |
| Huawei | 3.43 | |
| Pokemon Go | 3.41 | |
| G-shock | 3.15 | |
| Leica | 3.04 | |
| Tiffany | 2.99 | |
| Lego | 2.89 | |
| LEGOLAND | 2.84 | |
| KFC | 2.62 | |
| New Balance | 2.46 | |
| McDonald's | 2.33 | |
| Fujifilm | 2.32 | |
| KENZO | 2.15 | |
| Tiffany & Co | 2.15 | |
| Timberland | 2.13 | |
| Lancôme | 2.10 | |
| Tesco | 2.10 | |
| GAP | 2.07 | |
| Chanel | 1.92 | |
| Pandora | 1.91 | |
| KitKat | 1.77 | |
| Pokemon | 1.72 | |
| Burberry | 1.70 | |
| Walt Disney | 1.66 | |
| SWAROVSKI | 1.49 | |
| Hermès | 1.38 | |
| Adidas | 1.37 | |
| Christian Dior | 1.35 | |
| Coca-Cola | 1.35 | |
| Cartier | 1.33 | |
| Forever 21 | 1.30 | |
| OREO | 1.27 | |
| Yves Saint Laurent | 1.26 | |
| Reebok | 1.25 |
Official Profiles
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LoginArtist: Hebe Tien
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















