Gwen Stefani
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-01
23,831,958
Social Media Followers
As of 2025-10-01
00:00:00
Hours Airplay
2025-12-07 09:32:01 UTC
Genres
Biography
Born in Fullerton, California, Stefani's musical journey began with No Doubt, where she initially shared lead vocals before becoming the band's frontwoman. The band faced early challenges but achieved commercial success with their third album, Tragic Kingdom, in 1995. Stefani's personal life, including her relationships and motherhood, influenced her music and career decisions. She later returned to No Doubt for projects while also participating in TV shows like The Voice. Stefani's solo work continued to evolve, blending elements of pop, country, and reggae, as demonstrated in her fifth solo album, Bouquet, released in 2024.
Gwen Stefani indexes high with fans in the 18-24 range in UNITED STATES, BRAZIL, MEXICO. The skew is heavily female (64%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 241,350 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward SeneGence, Barbie, iHeartRadio Music Awards, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Gwen Stefani when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 23,831,958 · Engagements 53,115 · Rate 0.2% Posts 3,683 · Views 253,498 · Avg Likes 52,368 · Avg Comments 1,250 · Avg Views 253,498 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 33% 35-44: 8% 13-17: 6% |
Largest: 18-24 (49%); next: 25-34 (33%) |
| Gender Split |
Female: 64% Male: 36% Non-binary/Other: 0% |
Skews female (64%) |
| Top Countries |
UNITED STATES (30%) BRAZIL (9%) MEXICO (6%) NIGERIA (3%) CANADA (3%) |
Top regions: UNITED STATES (30%), BRAZIL (9%), MEXICO (6%) |
| Platform Engagement | Instagram: 42,116 avg likes/post · Tiktok: 241,350 avg views/post · Youtube: 12,148 avg views/post | Best reach: Tiktok 241,350 avg views; best engagement: Instagram 42,116 avg likes |
Top Brand Affinities
SeneGence
Barbie
iHeartRadio Music Awards
Vivienne Westwood
Power Rangers
Margaritaville
Coach
Columbia Pictures
Tarte Cosmetics
Summit Entertainment
NORDSTROM
Christian Louboutin
| Brand | Category | Score |
|---|---|---|
| SeneGence | 8.70 | |
| Barbie | 8.01 | |
| iHeartRadio Music Awards | 5.50 | |
| Vivienne Westwood | 5.27 | |
| Power Rangers | 4.42 | |
| Margaritaville | 4.32 | |
| Coach | 4.13 | |
| Columbia Pictures | 3.96 | |
| Tarte Cosmetics | 3.83 | |
| Summit Entertainment | 3.81 | |
| NORDSTROM | 3.57 | |
| Christian Louboutin | 3.45 | |
| Lollapalooza | 3.43 | |
| Nickelodeon | 3.41 | |
| Benefit Cosmetics | 3.41 | |
| Snoopy And The Peanuts Gang | 3.39 | |
| OLD NAVY | 3.39 | |
| NBC | 3.33 | |
| Target | 3.33 | |
| NARS Cosmetics | 3.29 | |
| Bellagio | 2.92 | |
| Kylie Cosmetics | 2.91 | |
| Too Faced Cosmetics | 2.88 | |
| Coachella | 2.81 | |
| Lululemon Athletica | 2.81 | |
| Babybump | 2.75 | |
| Olaplex | 2.74 | |
| Martini | 2.69 | |
| Sephora | 2.68 | |
| Urban Decay Cosmetics | 2.64 | |
| Showtime | 2.63 | |
| TOM FORD | 2.59 | |
| Topshop | 2.59 | |
| Fenty beauty | 2.54 | |
| Busch | 2.50 | |
| Tiffany | 2.43 | |
| MTV | 2.41 | |
| Anastasia Beverly Hills | 2.41 | |
| Dolce & Gabbana | 2.40 | |
| Victoria's Secret | 2.38 | |
| Matrix | 2.31 | |
| NYX Cosmetics | 2.30 | |
| Vogue | 2.27 | |
| Sunnies Studios | 2.26 | |
| Budweiser | 2.22 | |
| Fendi | 2.20 | |
| Dr. Martens | 2.19 | |
| Snickers | 2.17 | |
| Lancôme | 2.12 | |
| Polo Ralph Lauren | 2.10 |
Official Profiles
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LoginArtist: Gwen Stefani
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Top 10 Songs Played Today
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Total Streams (2025-10-01)
Total: 34,849,456
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
19,976,014 | 57.32% |
| [+] |
|
9,335,517 | 26.79% |
| [+] |
|
4,194,318 | 12.04% |
| [+] |
|
713,059 | 2.05% |
| [+] |
|
528,393 | 1.52% |
| [+] |
|
99,003 | 0.28% |
| [+] |
|
3,152 | 0.01% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















