Grouplove
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
575,120
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Known for their energetic live performances at major festivals like Coachella and Bonnaroo, GROUPLOVE's new album delves into the depths of the human psyche with a blend of tenderness, curiosity, and self-revelation. The band's lineup also includes bassist Daniel Gleason, guitarist Andrew Wessen, and drummer Ben Homola, collectively contributing to the album's exploration of internal growth and introspection.
Grouplove builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, BRAZIL, MEXICO. With a female-leaning (50%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (8,435 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Live Nation, Lollapalooza, Glossier point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 575,120 · Engagements 1,175 · Rate 0.2% Posts 962 · Views 9,774 · Avg Likes 1,151 · Avg Comments 46 · Avg Views 9,774 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 28% 35-44: 7% 13-17: 7% |
Largest: 18-24 (56%); next: 25-34 (28%) |
| Gender Split |
Female: 50% Male: 50% Non-binary/Other: 0% |
Skews female (50%) |
| Top Countries |
UNITED STATES (40%) BRAZIL (9%) MEXICO (8%) CANADA (5%) UNITED KINGDOM (2%) |
Top regions: UNITED STATES (40%), BRAZIL (9%), MEXICO (8%) |
| Platform Engagement | Instagram: 852 avg likes/post · Tiktok: 8,435 avg views/post · Youtube: 1,339 avg views/post | Best reach: Tiktok 8,435 avg views; best engagement: Instagram 852 avg likes |
Top Brand Affinities
Live Nation
Lollapalooza
Glossier
Coachella
Hot Topic
Free People
Verizon
iHeartRadio Music Awards
Anthropologie
Busch
Margaritaville
Kroger
| Brand | Category | Score |
|---|---|---|
| Live Nation | 22.47 | |
| Lollapalooza | 11.07 | |
| Glossier | 10.21 | |
| Coachella | 8.54 | |
| Hot Topic | 8.27 | |
| Free People | 7.99 | |
| Verizon | 7.88 | |
| iHeartRadio Music Awards | 6.62 | |
| Anthropologie | 6.26 | |
| Busch | 5.46 | |
| Margaritaville | 5.39 | |
| Kroger | 5.09 | |
| Coors | 4.87 | |
| Taco Bell | 4.59 | |
| Urban Outfitters | 4.34 | |
| Chick-fil-A | 4.12 | |
| Gillette | 4.12 | |
| Columbia Pictures | 3.99 | |
| NHL | 3.97 | |
| Showtime | 3.83 | |
| MTV | 3.71 | |
| American Eagle | 3.68 | |
| Dr. Martens | 3.53 | |
| Heinz | 3.52 | |
| Bethesda Softworks | 3.50 | |
| Paramount Pictures | 3.46 | |
| Spotify Music | 3.45 | |
| Holden | 3.41 | |
| Target | 3.34 | |
| Cartoon Network | 3.13 | |
| Prismacolor | 3.10 | |
| Chipotle Mexican Grill | 3.07 | |
| Summit Entertainment | 3.06 | |
| Chrysler | 2.94 | |
| Nickelodeon | 2.93 | |
| Sunnies Studios | 2.84 | |
| SoundCloud | 2.78 | |
| Polaroid | 2.76 | |
| PetSmart | 2.73 | |
| Emporium | 2.68 | |
| Tinder | 2.62 | |
| AMC | 2.58 | |
| Budweiser | 2.53 | |
| NBC | 2.47 | |
| Vans | 2.47 | |
| Carhartt | 2.46 | |
| Kodak | 2.45 | |
| Guinness | 2.41 | |
| Star Wars | 2.37 | |
| Philips | 2.36 |
Official Profiles
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LoginArtist: Grouplove
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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| Royalties | $0.00 | $0.00 | +0.00 |
