Godsmack
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-01
2,200,240
Social Media Followers
As of 2025-10-01
00:00:00
Hours Airplay
2025-12-07 09:32:00 UTC
Genres
Biography
Hailing from Lawrence, Massachusetts, the quartet consisting of Sully Erna, Robbie Merrill, Tony Rombola, and Shannon Larkin has maintained a strong presence in the rock scene. Their latest album, Lighting Up the Sky, showcases their enduring musical prowess and dedication to their craft. With a rich catalog of hits and a loyal fan base, Godsmack continues to leave a lasting impact on the rock music landscape.
Godsmack engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, NIGERIA, BRAZIL. The fan base skews heavily male (67%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (62,105 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around Live Nation, Ampeg, Marshall, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,200,240 · Engagements 7,483 · Rate 0.3% Posts 1,839 · Views 99,505 · Avg Likes 6,950 · Avg Comments 440 · Avg Views 99,505 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 18-24: 31% 35-44: 19% 45-64: 9% |
Largest: 25-34 (38%); next: 18-24 (31%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED STATES (52%) NIGERIA (9%) BRAZIL (4%) RUSSIA (4%) CANADA (3%) |
Top regions: UNITED STATES (52%), NIGERIA (9%), BRAZIL (4%) |
| Platform Engagement | Instagram: 2,060 avg likes/post · Tiktok: 37,400 avg views/post · Youtube: 62,105 avg views/post | Best reach: Youtube 62,105 avg views; best engagement: Youtube 3,182 avg likes |
Top Brand Affinities
Live Nation
Ampeg
Marshall
Hot Topic
Amazon Music
Sennheiser
Borderlands
Monster Beverage
Jagermeister
GameStop
Mortal Kombat
Jack Daniels
| Brand | Category | Score |
|---|---|---|
| Live Nation | 40.13 | |
| Ampeg | 24.46 | |
| Marshall | 19.78 | |
| Hot Topic | 9.26 | |
| Amazon Music | 8.79 | |
| Sennheiser | 8.78 | |
| Borderlands | 7.57 | |
| Monster Beverage | 7.17 | |
| Jagermeister | 6.89 | |
| GameStop | 6.63 | |
| Mortal Kombat | 5.61 | |
| Jack Daniels | 5.36 | |
| Bud Light | 5.36 | |
| Power Rangers | 5.11 | |
| Alpinestars | 4.99 | |
| AMC | 4.99 | |
| NHL | 4.87 | |
| Jeep | 4.66 | |
| Gillette | 4.47 | |
| Harley-Davidson | 4.42 | |
| Pilsner Urquell | 4.41 | |
| Fallout | 4.36 | |
| WWE | 4.22 | |
| Taco Bell | 4.13 | |
| Comedy Central | 4.12 | |
| NBC | 4.02 | |
| iHeartRadio Music Awards | 3.96 | |
| Verizon | 3.95 | |
| Walmart | 3.84 | |
| MTV | 3.70 | |
| Budweiser | 3.70 | |
| Paramount Pictures | 3.64 | |
| GMC | 3.26 | |
| Chevrolet | 3.16 | |
| Transformers | 3.16 | |
| Columbia Pictures | 3.15 | |
| Spotify Music | 3.08 | |
| The Witcher | 3.01 | |
| NFL | 3.00 | |
| Star Wars | 2.97 | |
| ESPN | 2.76 | |
| Call of Duty | 2.67 | |
| Dodge | 2.63 | |
| Busch | 2.61 | |
| Chrysler | 2.50 | |
| UFC | 2.50 | |
| Martini | 2.48 | |
| PlayStation | 2.40 | |
| Ford | 2.39 | |
| DC Entertainment | 2.39 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams (2025-10-01)
Total: 8,541,379
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
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4,966,623 | 58.15% |
| [+] |
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2,079,555 | 24.35% |
| [+] |
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882,979 | 10.34% |
| [+] |
|
612,222 | 7.17% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















