GloRilla

GloRilla

Country: US | Gender: female

Influential: 68.76% Fanbase: 59.02% Trending: 73.62%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 56.20% • Very Strong

As of 2025-09-26

13,066,593

Social Media Followers

As of 2025-09-26

00:00:00

Hours Airplay

Updated 2025-10-03 18:41:06 UTC

Genres

hip-hop & rapraphip-hop/rapviral rapcontemporary hip hophip hop

Scores

Score: DMDB 68.80% | Fanbase 59.00% | Trending 73.60% | CAREER STAGE: SUPERSTAR

Biography

In 2022, GloRilla burst onto the music scene with her viral hit "FNF (Let's Go)," leading to a record deal with Yo Gotti's CMG and Interscope Records. The Memphis native quickly rose to fame in 2024 with four Hot 100 top 30 hits and the highest opening week for a female rapper with her debut album "GLORIOUS," solidifying her as the Hottest Female Rapper of the year according to Billboard. Glo's success includes multiple Grammy nominations and cosigns from industry heavyweights like Rihanna and Taylor Swift, establishing her as a fresh new superstar of the current and future music landscape.
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GloRilla Marketing Affinity & Brand Fit Data

Report Date: 2025-09-26

GloRilla keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, KENYA, CANADA. The composition is heavily female (64%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 1,300,000 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Spinrilla, True Religion, FashionNova supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist GloRilla score 3.12%Very Strong bucket.
Brand: SpinrillaBrand: True ReligionBrand: FashionNova
Followers:13,066,593
Engagements:408,302
Rate:3.1%
Posts:411
Views:1,387,734
Avg Likes:397,945
Avg Comments:5,197
Avg Views:1,387,734

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 13,066,593 · Engagements 408,302 · Rate 3.1%
Posts 411 · Views 1,387,734 · Avg Likes 397,945 · Avg Comments 5,197 · Avg Views 1,387,734
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 48%
25-34: 37%
35-44: 7%
13-17: 7%
Largest: 18-24 (48%); next: 25-34 (37%)
Gender Split Female: 64%
Male: 36%
Non-binary/Other: 0%
Skews female (64%)
Top Countries UNITED STATES (77%)
KENYA (3%)
CANADA (2%)
UNITED KINGDOM (2%)
JAMAICA (2%)
Top regions: UNITED STATES (77%), KENYA (3%), CANADA (2%)
Platform Engagement Instagram: 294,743 avg likes/post · Tiktok: 1,300,000 avg views/post · Youtube: 87,734 avg views/post Best reach: Tiktok 1,300,000 avg views; best engagement: Instagram 294,743 avg likes

Top Brand Affinities

Spinrilla
Score: 56.20
True Religion
Score: 21.05
FashionNova
Score: 16.14
Palm Angels
Score: 15.86
Amazon Music
Score: 11.77
Houston Livestock Show and Rodeo
Score: 11.21
Kodak
Score: 9.36
iHeartRadio Music Awards
Score: 9.12
Marni
Score: 9.03
Benihana
Score: 8.84
Steve Madden
Score: 8.60
Hennessy
Score: 8.29
Brand Category Score
Spinrilla 56.20
True Religion 21.05
FashionNova 16.14
Palm Angels 15.86
Amazon Music 11.77
Houston Livestock Show and Rodeo 11.21
Kodak 9.36
iHeartRadio Music Awards 9.12
Marni 9.03
Benihana 8.84
Steve Madden 8.60
Hennessy 8.29
shein 8.00
SoundCloud 7.63
boohoo 7.55
SheInside 6.55
OLD NAVY 6.10
FedEx 6.02
Alexander McQueen 5.91
Maison Margiela 5.71
Beats Electronics 5.18
Moncler 5.10
ULTA Beauty 5.06
Champion 5.02
ESPN 4.52
Fenty beauty 4.52
Margaritaville 4.50
Coach 4.42
Philips 4.35
MTV 4.21
UGG 4.20
Dolce & Gabbana 4.02
Spotify Music 3.95
Urban Outfitters 3.95
Balenciaga 3.92
Versace 3.81
Marc Jacobs 3.80
Kate Spade 3.65
Barber Shop Connect 3.58
Verizon 3.49
BALMAIN 3.35
Forever 21 3.29
NARS Cosmetics 3.24
Prada 3.16
Christian Louboutin 3.13
Victoria's Secret 3.12
Timberland 2.96
Walmart 2.89
Polo Ralph Lauren 2.88
NFL 2.86

Official Profiles

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Artist: GloRilla

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired GloRilla today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-25)

Total: 52,882,521

PLATFORM TOTAL %
Audiomack Audiomack 30,396,444 57.48%
Spotify Spotify 19,122,618 36.16%
Pandora Pandora 2,293,995 4.34%
Last.fm Last.fm 832,833 1.57%
Yandex Yandex 236,631 0.45%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-09-26)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-09-26 02:52:07 Sticky XHMA-FM Guadalajara, JA, MX 4
2025-09-26 02:51:10 TGIF - Extended WQUE New Orleans, LA, US 6
2025-09-26 02:50:28 SHYNE WHZT-FM Spartanburg, SC, US 157
2025-09-26 02:49:11 Typa Power 107.5 Colombus, OH, US 116
2025-09-26 02:48:52 Typa G100 - The Throwback Station Rincon, GA, US 108
2025-09-26 02:45:53 TGIF - Extended WWPW Atlanta, GA, US 147
2025-09-26 02:45:39 WHATCHU KNO ABOUT ME (feat. Sexyy Red) WHHL St. Louis, MO, US 146
2025-09-26 02:45:19 Typa WWPR New York, NY, US 168
2025-09-26 02:41:33 Sticky KBLZ-FM (The Blaze Winona 102.7 FM) Longview, TX, US 250
2025-09-26 02:37:52 Typa KISV-FM Bakersfield, CA, US 115

Popularity (2025-10-02)

Platform%
No data.