Garth Brooks Brand Affinity ranks highest Live Nation at 21.05% . Very Strong. Score DMDB 70.38% | Fanbase 58.20%

Garth Brooks — country artist from US.

Garth Brooks, born to Troyal and Colleen Carroll Brooks, began his music career in the late 1980s, eventually signing with Capitol Records in 1988. His…

Garth Brooks

Superstar

Country: US | Gender: male | Artist ID: 11e81bd3-5594-2748-9f99-a0369fe50396

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Genres

countrycountryoklahoma countrycontemporary country

Influential: 70.38% Fanbase: 58.20% Trending: 76.47%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 21.05% • Very Strong

As of 2025-09-09

1,916,854

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 70.38% | Fanbase 58.20% | Trending 76.47% | CAREER STAGE: SUPERSTAR

Biography

Garth Brooks, born to Troyal and Colleen Carroll Brooks, began his music career in the late 1980s, eventually signing with Capitol Records in 1988. His self-titled debut album in 1989 marked the start of his success in the country music scene. Brooks' second album, "No Fences," released in 1990, solidified his status as a country superstar, with hits like "Friends in Low Places" and "The Thunder Rolls." Throughout the 1990s, Brooks broke records with his album sales and innovative stadium concerts that incorporated rock-style production elements.

In the early 2000s, Brooks briefly explored a pop alter ego named Chris Gaines before returning to his country roots with albums like "Scarecrow." After a period of retirement, he made a comeback in the 2010s, releasing new music and embarking on successful tours. Brooks' enduring influence on country music was recognized with prestigious awards, including the Library of Congress Gershwin Prize for Popular Song in 2020 and a Kennedy Center Honor in 2021. His 14th studio album, "Fun," was released in 2020, showcasing his continued impact on the genre.

Report Date: 2025-09-09

Garth Brooks has momentum with 35-44 & 25-34 audiences—particularly in UNITED STATES, CANADA, BRAZIL. A female-leaning (51%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 811 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Live Nation, Ariat, Houston Livestock Show and Rodeo signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Garth Brooks score 0.23% — Low bucket.

Brand: Live NationBrand: AriatBrand: Houston Livestock Show and Rodeo

Followers:1,916,854

Engagements:4,316

Rate:0.2%

Posts:792

Avg Likes:4,315

Avg Comments:1

Avg Views:811

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,916,854 · Engagements 4,316 · Rate 0.2% Posts 792 · Views 811 · Avg Likes 4,315 · Avg Comments 1 · Avg Views 811	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	35-44: 33% 25-34: 31% 18-24: 18% 45-64: 16%	Largest: 35-44 (33%); next: 25-34 (31%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	UNITED STATES (81%) CANADA (5%) BRAZIL (4%) AUSTRALIA (2%) UNITED KINGDOM (1%)	Top regions: UNITED STATES (81%), CANADA (5%), BRAZIL (4%)
Platform Engagement	Instagram: 4,314 avg likes/post · Tiktok: 0 avg views/post · Youtube: 811 avg views/post	Best reach: Youtube 811 avg views; best engagement: Instagram 4,314 avg likes

Top Brand Affinities

Live Nation

Score: 21.05

Ariat

Score: 18.06

Houston Livestock Show and Rodeo

Score: 13.98

Margaritaville

Score: 10.31

SeneGence

Score: 9.85

Coors

Score: 9.78

Kroger

Score: 9.01

Bud Light

Score: 7.41

Influenster

Score: 7.10

Publix

Score: 6.88

MamaBear

Score: 6.77

iHeartRadio Music Awards

Score: 6.10

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Top Brand Affinities

Brand	Category	Score
Live Nation		21.05
Ariat		18.06
Houston Livestock Show and Rodeo		13.98
Margaritaville		10.31
SeneGence		9.85
Coors		9.78
Kroger		9.01
Bud Light		7.41
Influenster		7.10
Publix		6.88
MamaBear		6.77
iHeartRadio Music Awards		6.10
Chick-fil-A		5.91
GMC		5.60
Macy's		5.53
Busch		5.50
The Home Depot		5.27
NBC		5.23
NHL		5.12
Holden		5.09
Carhartt		4.97
Coach		4.91
Taco Bell		4.90
Verizon		4.89
Jeep		4.75
Heinz		4.40
Dunkin' Donuts		4.34
OLD NAVY		4.26
NORDSTROM		4.09
ABC		4.08
Budweiser		3.97
Target		3.89
ESPN		3.84
Under Armour		3.82
Walmart		3.74
Baileys		3.68
NFL		3.38
Dodge		3.19
Columbia Pictures		3.17
PetSmart		3.17
Costco		3.08
Cadillac		2.97
Uber		2.84
Bentley		2.80
AMC		2.80
LEGOLAND		2.75
Chevrolet		2.72
The Olympic Games		2.69
Lululemon Athletica		2.69
WWE		2.62