Flume

Flume

Recognizable

Country: AU | Gender: male | Artist ID: 11e81bc6-6553-169c-ad18-a0369fe50396

Find Artist

Genres

poppopindietronicaaustralian electropopaustralian indieelectronicelectronicedmaustralian dancedowntempodance
Influential: 67.70% Fanbase: 73.07% Trending: 65.01%
As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Not available
As of 2025-09-09

2,110,300

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.70% | Fanbase 73.07% | Trending 65.01% | CAREER STAGE: MAINSTREAM

Biography

Flume, the alias of Australian electronic musician and producer Harley Edward Streten, creates atmospheric dance music influenced by house and U.K. garage. Beginning his music production journey in his early teens, Streten gained recognition after winning a competition held by Future Classic. He released his debut self-titled album in 2012, featuring collaborations with artists like Chet Faker and Jezzabell Doran. The album achieved commercial success in Australia and the U.S., leading to a Grammy win for his 2016 sophomore effort, Skin, which featured collaborations with artists such as AlunaGeorge and Beck.

Following the success of Skin, Flume released the Skin Companion I and Skin Companion II EPs in 2016, showcasing collaborations with Isabella Manfredi and Pusha T. His work has garnered critical acclaim and numerous awards, including ARIA Awards and a Grammy for Best Dance/Electronic Album. In 2019, he surprised fans with the mixtape Hi This Is Flume, featuring collaborations with HWLS, slowthai, JPEGMAFIA, and SOPHIE.
Login to Update Artist Data Next refresh: —

Flume Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Flume resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, AUSTRALIA, BRAZIL. The demographic is heavily male (59%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 34,300 avg views per post; Tiktok amplifies the conversation around drops and moments. Affinity adjacency with leading lifestyle names maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Flume score 0.12%Low bucket.
Followers:2,110,300
Engagements:2,494
Rate:0.1%
Posts:387
Views:42,254
Avg Likes:2,254
Avg Comments:79
Avg Views:42,254

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,110,300 · Engagements 2,494 · Rate 0.1%
Posts 387 · Views 42,254 · Avg Likes 2,254 · Avg Comments 79 · Avg Views 42,254
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 57%
25-34: 31%
13-17: 6%
35-44: 5%
Largest: 18-24 (57%); next: 25-34 (31%)
Gender Split Female: 41%
Male: 59%
Non-binary/Other: 0%
Skews male (59%)
Top Countries UNITED STATES (24%)
AUSTRALIA (7%)
BRAZIL (6%)
MEXICO (5%)
UNITED KINGDOM (5%)
Top regions: UNITED STATES (24%), AUSTRALIA (7%), BRAZIL (6%)
Platform Engagement Tiktok: 34,300 avg views/post · Youtube: 7,954 avg views/post Best reach: Tiktok 34,300 avg views; best engagement: Tiktok 1,820 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

Login to view Contact

Login

Artist: Flume

Date Range: 2025-09-10 → 2025-09-10
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Flume today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-09-10)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-09-09)

Platform%
No data.

Artist Performace Report

Streams: 0 ? 0 (+0.00%)

Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist

Audience (latest followers)
Total: 0
PlatformLatest
Popularity Change (%)
Platform2025-09-082025-09-09Change
Streaming Audience Growth
Platform2025-09-082025-09-09Change
Radio Airplay Change (min)
Song2025-09-082025-09-09Change
Streams & Royalties
Metric2025-09-082025-09-09Change
Streams00+0
Royalties$0.00$0.00+0.00

Artist Ranking, Popularity and Social Media Influence measured accurately with AI.