Florence + the Machine Brand Affinity ranks highest Tate Modern at 8.99% . Very Strong. Score DMDB 81.64% | Fanbase 76.81%

Florence + the Machine — pop artist from GB.

[Artist] is a singer-songwriter and producer from Los Angeles, California. Born on July 12, 1990, [Artist] began his music career in 2012 with the release of…

Florence + the Machine

Superstar

Country: GB | Artist ID: 11e81bcd-1bf4-3d4e-ada4-a0369fe50396

Find Artist

Genres

poppopneo mellowuk alternative popbaroque poprockmodern rockalternativealternative

Influential: 81.64% Fanbase: 76.81% Trending: 84.06%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Tate Modern • 8.99% • Very Strong

As of 2025-09-09

4,251,907

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 81.64% | Fanbase 76.81% | Trending 84.06% | CAREER STAGE: SUPERSTAR

Biography

[Artist] is a singer-songwriter and producer from Los Angeles, California. Born on July 12, 1990, [Artist] began his music career in 2012 with the release of his debut album. Known for his introspective lyrics and soulful vocals, he has gained a dedicated following for his authentic and emotive music.

With a discography that includes several albums and collaborations with other artists, [Artist] has established himself as a versatile musician in the industry. His music often explores themes of love, loss, and personal growth, resonating with listeners around the world.

Report Date: 2025-09-09

Florence + the Machine speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, BRAZIL, UNITED KINGDOM. Composition is heavily female (59%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (277,650 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Tate Modern, Lollapalooza, Vivienne Westwood, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Florence + the Machine score 2.37% — Strong bucket.

Brand: Tate ModernBrand: LollapaloozaBrand: Vivienne Westwood

Followers:4,251,907

Engagements:100,656

Rate:2.4%

Posts:792

Avg Likes:96,924

Avg Comments:762

Avg Views:302,176

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,251,907 · Engagements 100,656 · Rate 2.4% Posts 792 · Views 302,176 · Avg Likes 96,924 · Avg Comments 762 · Avg Views 302,176	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 34% 35-44: 8% 13-17: 5%	Largest: 18-24 (50%); next: 25-34 (34%)
Gender Split	Female: 59% Male: 41% Non-binary/Other: 0%	Skews female (59%)
Top Countries	UNITED STATES (23%) BRAZIL (17%) UNITED KINGDOM (6%) MEXICO (4%) CANADA (3%)	Top regions: UNITED STATES (23%), BRAZIL (17%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 57,502 avg likes/post · Tiktok: 277,650 avg views/post · Youtube: 24,526 avg views/post	Best reach: Tiktok 277,650 avg views; best engagement: Instagram 57,502 avg likes

Top Brand Affinities

Tate Modern

Score: 8.99

Lollapalooza

Score: 7.47

Vivienne Westwood

Score: 5.29

Harrods

Score: 4.39

Dr. Martens

Score: 4.07

Polaroid

Score: 4.00

Summit Entertainment

Score: 3.36

HBO

Score: 3.32

Pantone Inc

Score: 3.32

Showtime

Score: 3.04

Lush

Score: 2.97

The Witcher

Score: 2.90

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Top Brand Affinities

Brand	Category	Score
Tate Modern		8.99
Lollapalooza		7.47
Vivienne Westwood		5.29
Harrods		4.39
Dr. Martens		4.07
Polaroid		4.00
Summit Entertainment		3.36
HBO		3.32
Pantone Inc		3.32
Showtime		3.04
Lush		2.97
The Witcher		2.90
Pull&Bear		2.89
Cadbury		2.89
ASOS		2.88
Columbia Pictures		2.83
Coachella		2.81
BBC		2.79
Faber-Castell		2.74
Guinness		2.73
Vogue		2.66
Aperol		2.63
NBC		2.47
Martini		2.47
Urban Outfitters		2.46
Paramount Pictures		2.45
Kodak		2.39
Topshop		2.36
Bellagio		2.26
AMC		2.13
Airbnb		2.12
Warner Bros		2.12
Spotify Music		2.10
Geocaching		2.09
Tinder		2.05
Star Wars		2.05
Urban Decay Cosmetics		1.98
Fujifilm		1.98
Sunnies Studios		1.94
Fenty beauty		1.92
Pixar		1.86
Bershka		1.80
Netflix		1.78
Chrysler		1.68
Sephora		1.64
Polo Ralph Lauren		1.64
Primark		1.62
Tarte Cosmetics		1.58
Balenciaga		1.58
Too Faced Cosmetics		1.56