Flo Rida Brand Affinity ranks highest Live Nation at 41.98% . Very Strong. Score DMDB 67.62% | Fanbase 80.92%

Flo Rida — pop artist from US.

Flo Rida, a Florida native, rose to prominence in the 2000s as a successful party rapper with multiple international hit singles and Billboard chart-topping…

Flo Rida

Superstar

Country: US | Gender: male | Artist ID: 11e81bd1-7ebd-3080-96bd-a0369fe50396

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Genres

popdance poppopmainstream pophip-hop & rappop rapmiami hip hophip-hop/rapcontemporary hip hophip hop

Influential: 67.62% Fanbase: 80.92% Trending: 60.98%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 41.98% • Very Strong

As of 2025-09-09

7,459,548

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.62% | Fanbase 80.92% | Trending 60.98% | CAREER STAGE: SUPERSTAR

Biography

Flo Rida, a Florida native, rose to prominence in the 2000s as a successful party rapper with multiple international hit singles and Billboard chart-topping tracks. Beginning his career by touring with 2 Live Crew's Fresh Kid Ice as a teenager, he gained recognition through appearances on prominent mixtapes, notably DJ Khaled's "Bitch I'm from Dade County." Signed to Atlantic-distributed Poe Boy in 2006, he released his debut album, Mail on Sunday, in 2008, featuring the chart-topping single "Low" with T-Pain. Subsequent albums like R.O.O.T.S. and Wild Ones continued his success with popular tracks like "Round" and "Whistle."

In 2015, Flo Rida released his fourth EP, My House, which included the hit single of the same name. Over the years, he collaborated with various artists on successful singles such as "Hello Friday" with Jason Derulo and "At Night" with Liz Elias and Akon. Known for his dance-oriented sound, Flo Rida's discography includes tracks produced by renowned names in the genre like Axwell, Benny Blanco, and David Guetta, contributing to his consistent presence in the music scene.

Report Date: 2025-09-09

Flo Rida keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, INDIA. The composition is heavily male (65%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 61,100 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with Live Nation, Sprayground, Rémy Martin supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Flo Rida score 0.09% — Low bucket.

Brand: Live NationBrand: SpraygroundBrand: Rémy Martin

Followers:7,459,548

Engagements:6,922

Rate:0.1%

Posts:843

Avg Likes:5,951

Avg Comments:214

Avg Views:62,526

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,459,548 · Engagements 6,922 · Rate 0.1% Posts 843 · Views 62,526 · Avg Likes 5,951 · Avg Comments 214 · Avg Views 62,526	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 30% 13-17: 7% 35-44: 5%	Largest: 18-24 (57%); next: 25-34 (30%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	UNITED STATES (17%) BRAZIL (13%) INDIA (7%) MEXICO (3%) THAILAND (3%)	Top regions: UNITED STATES (17%), BRAZIL (13%), INDIA (7%)
Platform Engagement	Instagram: 1,387 avg likes/post · Tiktok: 61,100 avg views/post · Youtube: 1,426 avg views/post	Best reach: Tiktok 61,100 avg views; best engagement: Tiktok 4,503 avg likes

Top Brand Affinities

Live Nation

Score: 41.98

Sprayground

Score: 35.05

Rémy Martin

Score: 31.67

Warner Music

Score: 22.96

WNBA

Score: 22.95

Amazon Music

Score: 21.92

True Religion

Score: 17.84

Univision

Score: 14.42

Palm Angels

Score: 13.34

Kodak

Score: 12.86

Pro Tools

Score: 10.27

Benihana

Score: 10.20

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Top Brand Affinities

Brand	Category	Score
Live Nation		41.98
Sprayground		35.05
Rémy Martin		31.67
Warner Music		22.96
WNBA		22.95
Amazon Music		21.92
True Religion		17.84
Univision		14.42
Palm Angels		13.34
Kodak		12.86
Pro Tools		10.27
Benihana		10.20
Publix		9.94
FOX		9.79
New Era		9.69
Houston Livestock Show and Rodeo		9.44
Maybach		8.58
Pioneer		8.43
Steve Madden		8.11
Margaritaville		7.65
Verizon		7.57
Alexander McQueen		7.22
American Airlines		6.35
iHeartRadio Music Awards		6.26
CNN		5.80
Christian Louboutin		5.72
NHL		5.11
ESPN		4.91
Gatorade		4.86
MTV		4.82
Fendi		4.55
Moncler		4.29
Timberland		4.29
Coach		4.19
Paramount Pictures		3.99
Cadillac		3.87
Bacardi		3.84
Busch		3.67
Amway		3.64
NBA		3.63
WWE		3.51
NFL		3.51
Comedy Central		3.25
Philips		3.23
Los Angeles Lakers		3.23
Sneakerhead		3.20
Monster Beverage		3.17
Beats Electronics		3.16
Urban Outfitters		3.15
Hennessy		3.12