Fleetwood Mac
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-03
2,228,285
Social Media Followers
As of 2025-09-03
00:00:00
Hours Airplay
Updated 2025-10-03 18:38:45 UTC
Genres
Scores
Biography
Originating from John Mayall's Bluesbreakers, Fleetwood Mac's lineup changes and musical explorations led them from their blues roots to mainstream rock success. The addition of Lindsey Buckingham and Stevie Nicks in the mid-'70s revitalized the band, resulting in chart-topping albums and iconic singles. Over the years, the group navigated personal and professional challenges, including solo ventures and lineup departures, yet continued to captivate audiences with their enduring sound. Fleetwood Mac's legacy lives on through their groundbreaking albums and unforgettable live performances, showcasing their unparalleled influence on the music industry.
Fleetwood Mac performs best with fans in the 25-34 range, concentrated in UNITED STATES, BRAZIL, UNITED KINGDOM. Audience composition is heavily male (57%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 66,761 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Glossier, Free People, Hot Topic, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Fleetwood Mac is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,228,285 · Engagements 22,581 · Rate 1.0% Posts 1,048 · Views 66,761 · Avg Likes 22,541 · Avg Comments 120 · Avg Views 66,761 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 31% 18-24: 29% 35-44: 20% 45-64: 17% |
Largest: 25-34 (31%); next: 18-24 (29%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
UNITED STATES (40%) BRAZIL (9%) UNITED KINGDOM (7%) CANADA (5%) AUSTRALIA (4%) |
Top regions: UNITED STATES (40%), BRAZIL (9%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 20,244 avg likes/post · Youtube: 66,761 avg views/post | Best reach: Youtube 66,761 avg views; best engagement: Instagram 20,244 avg likes |
Top Brand Affinities
Glossier
Free People
Hot Topic
Margaritaville
Busch
Dr. Martens
Verizon
Gillette
Urban Outfitters
American Eagle
Lollapalooza
Columbia Pictures
| Brand | Category | Score |
|---|---|---|
| Free People | 8.73 | |
| Glossier | 7.43 | |
| Hot Topic | 6.03 | |
| boohoo | 4.83 | |
| Redken | 4.57 | |
| Margaritaville | 4.25 | |
| Urban Outfitters | 4.19 | |
| Dr. Martens | 4.16 | |
| Sunnies Studios | 4.02 | |
| Verizon | 3.96 | |
| Gillette | 3.71 | |
| Columbia Pictures | 3.71 | |
| American Eagle | 3.55 | |
| Lollapalooza | 3.26 | |
| Guinness | 3.23 | |
| Target | 3.15 | |
| Lush | 3.03 | |
| Showtime | 2.78 | |
| Busch | 2.76 | |
| MTV | 2.75 | |
| Coachella | 2.75 | |
| AMC | 2.70 | |
| Polaroid | 2.63 | |
| NBC | 2.62 | |
| Chrysler | 2.56 | |
| Topshop | 2.48 | |
| Kodak | 2.38 | |
| Emporium | 2.37 | |
| Philips | 2.31 | |
| Paramount Pictures | 2.27 | |
| Warner Bros | 2.25 | |
| Urban Decay Cosmetics | 2.23 | |
| ASOS | 2.21 | |
| Walmart | 2.21 | |
| Spotify Music | 2.21 | |
| Vogue | 2.20 | |
| Bellagio | 2.18 | |
| HBO | 2.15 | |
| Cadillac | 2.12 | |
| Lululemon Athletica | 2.10 | |
| Jack Daniels | 2.08 | |
| Too Faced Cosmetics | 2.06 | |
| Tesco | 2.05 | |
| Pepsi | 2.01 | |
| BBC | 1.97 | |
| Geocaching | 1.92 | |
| Fenty beauty | 1.90 | |
| Star Wars | 1.86 | |
| Universal | 1.83 | |
| Anastasia Beverly Hills | 1.83 |
Official Profiles
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LoginArtist: Fleetwood Mac
The map shows every radio station that aired Fleetwood Mac today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-02)
Total: 61,613,446
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
49,084,153 | 79.66% |
| [+] |
Pandora |
8,011,166 | 13.00% |
| [+] |
Last.fm |
4,518,127 | 7.33% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-09-03)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-09-03 13:28:32 | Don't Stop - Remaster | Radio Live | Oamaru, NZ | 4 |
| 2025-09-03 13:27:59 | Don't Stop - Remaster | Magic | Auckland, NZ | 4 |
| 2025-09-03 13:27:25 | The Chain (2004 Remaster) | BBC Radio Merseyside | Liverpool, GB | 30 |
| 2025-09-03 13:26:16 | Everywhere - Remastered | Smooth FM 95.3 | Sydney, AU | 210 |
| 2025-09-03 13:26:11 | Seven Wonders | 2UUS | Wollongong, AU | 168 |
| 2025-09-03 13:25:21 | Everywhere - Remastered | 3PTV | Melbourne, AU | 213 |
| 2025-09-03 13:22:16 | Seven Wonders | Gold 104.3 | Melbourne, AU | 196 |
| 2025-09-03 13:18:49 | Everywhere - Remastered | Nostalgie [Wallonie] | Namur, BE | 207 |
| 2025-09-03 13:13:30 | Everywhere | Central FM | London, GB | 206 |
| 2025-09-03 13:11:36 | The Chain | DR P6 Beat | Copenhagen, DK | 243 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |