Finneas Brand Affinity ranks highest Brandy Melville at 9.92% . Very Strong. Score DMDB 59.66% | Fanbase 60.31%

Finneas — pop artist from US.

Born on October 24, 1986, in Los Angeles, California, John Smith is a singer-songwriter known for his introspective lyrics and soulful vocals. He began his…

Finneas

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc9-ec38-2f0a-8ba4-a0369fe50396

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Genres

poppoppost-teen popindie popla indieindie cafe popalternativealt zalternativeelectronicelectropop

Influential: 59.66% Fanbase: 60.31% Trending: 59.34%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Brandy Melville • 9.92% • Very Strong

As of 2025-09-09

10,009,501

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 59.66% | Fanbase 60.31% | Trending 59.34% | CAREER STAGE: MAINSTREAM

Biography

Born on October 24, 1986, in Los Angeles, California, John Smith is a singer-songwriter known for his introspective lyrics and soulful vocals. He began his music career in 2008, releasing his debut album "Reflections" in 2010. Smith gained recognition for his authentic storytelling and emotional performances, earning a loyal fan base.

In 2015, Smith embarked on a national tour, showcasing his evolving sound and expanding his reach to new audiences. He continued to release music independently, with his most recent album "Echoes" in 2019. Smith's music resonates with listeners for its raw honesty and heartfelt melodies, solidifying his place in the singer-songwriter genre.

Report Date: 2025-09-09

Finneas indexes high with fans in the 18-24 range in UNITED STATES, INDIA, INDONESIA. The skew is heavily female (64%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 371,950 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward Brandy Melville, Barbie, Hot Topic, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Finneas when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Finneas score 1.56% — Moderate bucket.

Brand: Brandy MelvilleBrand: BarbieBrand: Hot Topic

Followers:10,009,501

Engagements:156,386

Rate:1.6%

Posts:1,103

Avg Likes:148,939

Avg Comments:1,690

Avg Views:413,227

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 10,009,501 · Engagements 156,386 · Rate 1.6% Posts 1,103 · Views 413,227 · Avg Likes 148,939 · Avg Comments 1,690 · Avg Views 413,227	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 24% 13-17: 10% 35-44: 5%	Largest: 18-24 (60%); next: 25-34 (24%)
Gender Split	Female: 64% Male: 36% Non-binary/Other: 0%	Skews female (64%)
Top Countries	UNITED STATES (24%) INDIA (5%) INDONESIA (5%) BRAZIL (5%) UNITED KINGDOM (5%)	Top regions: UNITED STATES (24%), INDIA (5%), INDONESIA (5%)
Platform Engagement	Instagram: 58,109 avg likes/post · Tiktok: 371,950 avg views/post · Youtube: 41,277 avg views/post	Best reach: Tiktok 371,950 avg views; best engagement: Tiktok 88,200 avg likes

Top Brand Affinities

Brandy Melville

Score: 9.92

Barbie

Score: 7.68

Hot Topic

Score: 7.65

Lollapalooza

Score: 7.60

Champion

Score: 7.47

T.J. Maxx

Score: 7.42

Steve Madden

Score: 7.33

Coach

Score: 7.22

MTV

Score: 7.04

Maison Margiela

Score: 6.78

Summit Entertainment

Score: 6.47

Anthropologie

Score: 6.45

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Top Brand Affinities

Brand	Category	Score
Brandy Melville		9.92
Barbie		7.68
Hot Topic		7.65
Lollapalooza		7.60
Champion		7.47
T.J. Maxx		7.42
Steve Madden		7.33
Coach		7.22
MTV		7.04
Maison Margiela		6.78
Summit Entertainment		6.47
Anthropologie		6.45
ULTA Beauty		6.04
OOTD Magazine		5.98
OLD NAVY		5.71
Coachella		4.96
TOM FORD		4.81
Urban Outfitters		4.76
iHeartRadio Music Awards		4.66
Kylie Cosmetics		4.62
Ableton		4.44
ASOS		4.28
Gillette		4.24
Marc Jacobs		3.76
ABC		3.73
Kodak		3.23
Costco		3.04
Dr. Martens		2.78
Prismacolor		2.77
Chrysler		2.71
CBS Television Studios		2.71
Matrix		2.69
Spotify Music		2.64
Topshop		2.60
Polaroid		2.60
CBS		2.52
Bershka		2.40
SoundCloud		2.28
AMC		2.26
Tiffany		2.21
Busch		2.21
Tinder		2.10
Guess		2.08
Forever 21		2.06
Showtime		2.04
Pixar		2.01
Fenty beauty		1.98
H&M		1.97
Warner Bros		1.96
Paramount Pictures		1.96