Fabio Asher

Fabio Asher — pop artist from ID.

Born on October 2nd, 1993, in Kotamobagu, North Sulawesi, the male singer known as Fabio Asher, formerly Fabio Towoliu, discovered his passion for music during…

Influence: 53.43% Fanbase: 43.83% Trending: 58.23% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Oppo • 35.92% • Very Strong

As of 2025-09-30

2,084,555

Social Media Followers

As of 2025-09-30

00:00:00

Hours Airplay

2025-12-07 11:30:34 UTC

Genres

poppopindonesian popmainstream pop

Biography

Born on October 2nd, 1993, in Kotamobagu, North Sulawesi, the male singer known as Fabio Asher, formerly Fabio Towoliu, discovered his passion for music during his junior high years. With several local singing competition victories under his belt, he transitioned to a professional music career in 2019, initially performing as a wedding singer and gaining traction through cover songs on social media platforms like TikTok, Instagram, and YouTube.

Taking a significant step into the music industry, Fabio Asher collaborated with songwriter Trakast to co-write his debut single, "Bertahan Terluka." The song narrates a tale of unwavering love, portraying a character who endures pain for the sake of a tumultuous relationship. Released on various digital music platforms, "Bertahan Terluka" marks Fabio Asher's official entry into the music scene.

Top Brand Affinities

Report Date: 2025-09-30

Fabio Asher keeps 18-24 & 25-34 audiences engaged throughout INDONESIA, MALAYSIA, PAKISTAN. The composition is female-leaning (54%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 326,400 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with Oppo, Garuda Indonesia, AirAsia supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Fabio Asher score 2.09% — Strong bucket.

Brand: OppoBrand: Garuda IndonesiaBrand: AirAsia

Followers:2,084,555

Engagements:43,654

Rate:2.1%

Posts:1,295

Avg Likes:40,844

Avg Comments:541

Avg Views:330,886

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,084,555 · Engagements 43,654 · Rate 2.1% Posts 1,295 · Views 330,886 · Avg Likes 40,844 · Avg Comments 541 · Avg Views 330,886	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 30% 13-17: 10% 35-44: 3%	Largest: 18-24 (57%); next: 25-34 (30%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	INDONESIA (93%) MALAYSIA (5%) PAKISTAN (1%) UNITED STATES (1%) BANGLADESH (1%)	Top regions: INDONESIA (93%), MALAYSIA (5%), PAKISTAN (1%)
Platform Engagement	Instagram: 18,020 avg likes/post · Tiktok: 326,400 avg views/post · Youtube: 4,486 avg views/post	Best reach: Tiktok 326,400 avg views; best engagement: Tiktok 22,750 avg likes

Top Brand Affinities

Oppo

Score: 35.92

Garuda Indonesia

Score: 18.18

AirAsia

Score: 15.96

Maybank

Score: 12.37

Everlast

Score: 9.87

Billabong

Score: 7.80

Petronas

Score: 6.85

Yakult

Score: 6.61

Daihatsu

Score: 6.59

Coach

Score: 6.56

UNIQLO

Score: 5.55

Pull&Bear

Score: 5.30

Brand	Category	Score
Oppo		35.92
Garuda Indonesia		18.18
AirAsia		15.96
Maybank		12.37
Everlast		9.87
Billabong		7.80
Petronas		6.85
Yakult		6.61
Daihatsu		6.59
Coach		6.56
UNIQLO		5.55
Pull&Bear		5.30
OOTD Magazine		5.16
Skechers		3.90
Carrefour		3.68
Pizza Hut		3.35
KENZO		3.33
Fujifilm		2.77
Preloved		2.54
NBC		2.46
Oriflame		2.36
Xiaomi		2.34
Boeing		2.25
Snapseed		2.15
New Balance		1.96
H&M		1.92
Universal		1.85
musical.ly		1.81
KFC		1.71
Spotify Music		1.69
Transformers		1.66
Samsung Group		1.65
Travelgram		1.60
Under Armour		1.51
Herbalife		1.47
Balenciaga		1.42
Calvin Klein		1.37
Yamaha		1.35
Reebok		1.28
Zara		1.27
Maybelline		1.22
IKEA		1.19
Guess		1.13
Starbucks		1.03
Levi's		0.98
Google		0.92
SheInside		0.91
Converse		0.90
Vogue		0.88
McDonald's		0.83