Emir Can İğrek Brand Affinity ranks highest Les Benjamins at 152.62% . Very Strong. Score DMDB 53.86% | Fanbase 51.03%

Emir Can İğrek — pop artist from TR.

Emir Can İğrek is a Turkish alternative-pop music artist born in Tekirdağ. He left Yıldız Technical University in his final year to pursue singing and solfege…

Emir Can İğrek

Established

Country: TR | Gender: male | Artist ID: 11e83fed-9404-d1a6-9a59-a0369fe50396

Find Artist

Genres

popturkish alt poppop

Influential: 53.86% Fanbase: 51.03% Trending: 55.28%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Les Benjamins • 152.62% • Very Strong

As of 2025-09-09

1,418,401

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 53.86% | Fanbase 51.03% | Trending 55.28% | CAREER STAGE: MID_LEVEL

Biography

Emir Can İğrek is a Turkish alternative-pop music artist born in Tekirdağ. He left Yıldız Technical University in his final year to pursue singing and solfege education at Nazım Hikmet Academy, where he sang as a tenor in the choir for 4 years. In 2018, he released his debut album "Ağır Roman" and was awarded the "Powerturk Most Powerful Breakthrough Musician" in 2019. Throughout his career, he has collaborated with various artists including Patron, Zeynep Bastık, Sehabe, and Deeperise. In 2021, he achieved the title of the most-streamed male pop artist of all time on Spotify. His second studio album "Parti İptal," released in 2023, has garnered over 200 million streams.

Report Date: 2025-09-09

Emir Can İğrek has momentum with 18-24 & 25-34 audiences—particularly in TüRKIYE, UNITED STATES, AZERBAIJAN. A heavily male (55%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 987,167 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Les Benjamins, Pastel, Koton signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Emir Can İğrek score 3.64% — Very Strong bucket.

Brand: Les BenjaminsBrand: PastelBrand: Koton

Followers:1,418,401

Engagements:51,564

Rate:3.6%

Posts:193

Avg Likes:50,731

Avg Comments:1,337

Avg Views:987,167

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,418,401 · Engagements 51,564 · Rate 3.6% Posts 193 · Views 987,167 · Avg Likes 50,731 · Avg Comments 1,337 · Avg Views 987,167	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 32% 13-17: 6% 35-44: 5%	Largest: 18-24 (55%); next: 25-34 (32%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	TüRKIYE (88%) UNITED STATES (7%) AZERBAIJAN (2%) CYPRUS (1%) GERMANY (1%)	Top regions: TüRKIYE (88%), UNITED STATES (7%), AZERBAIJAN (2%)
Platform Engagement	Instagram: 36,607 avg likes/post · Youtube: 987,167 avg views/post	Best reach: Youtube 987,167 avg views; best engagement: Instagram 36,607 avg likes

Top Brand Affinities

Les Benjamins

Score: 152.62

Pastel

Score: 106.21

Koton

Score: 94.35

Duru

Score: 71.43

Istikbal

Score: 60.20

Vestel

Score: 58.62

Turkcell

Score: 55.98

Flormar

Score: 52.00

Beymen

Score: 51.68

Ozdilek

Score: 48.75

TRT 1

Score: 45.50

Besiktas

Score: 33.63

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Top Brand Affinities

Brand	Category	Score
Les Benjamins		152.62
Pastel		106.21
Koton		94.35
Duru		71.43
Istikbal		60.20
Vestel		58.62
Turkcell		55.98
Flormar		52.00
Beymen		51.68
Ozdilek		48.75
TRT 1		45.50
Besiktas		33.63
Arzum		32.80
Merinos Mobilya		30.90
TV8		25.84
Fenerbahce		23.65
DeFacto		22.99
Damat		22.74
Kanal D		22.16
LC Waikiki		21.97
Vodafone		19.59
Galatasaray		18.96
Sarar		12.68
UEFA		10.50
Turkish Airlines		10.19
Daewoo		8.81
OOTD Magazine		8.45
Trabzonspor		7.74
Stradivarius		4.61
Bershka		4.38
Pull&Bear		3.99
Harrods		2.92
Carrefour		2.87
Starbucks		2.69
Garnier		2.12
Zara		1.90
Maybelline		1.83
musical.ly		1.76
Victoria's Secret		1.68
Jack Daniels		1.60
H&M		1.55
L'Oréal Paris		1.41
Fiat		1.35
Red Bull		1.15
Fujifilm		1.12
Guess		1.02
Harley-Davidson		1.01
Snapseed		1.00
BMW		0.92
Ray-Ban		0.91