Echo & The Bunnymen Brand Affinity ranks highest MOOG at 27.87% . Very Strong. Score DMDB 65.36% | Fanbase 55.42%

Echo & The Bunnymen — pop artist from GB.

Echo & the Bunnymen is a British band known for their dark, post-punk sound and psychedelic influences. Formed in 1978 by singer Ian McCulloch and guitarist…

Echo & The Bunnymen

Recognizable

Country: GB | Artist ID: 11e81bba-ecf5-d6fe-9109-a0369fe50396

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Genres

popnew romanticnew wave popdream poprockpermanent waverockart rocknew wavepost-punkalternativealternative rockalternativeindie rockpunkpunk

Influential: 65.36% Fanbase: 55.42% Trending: 70.33%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 27.87% • Very Strong

As of 2025-09-09

113,331

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 65.36% | Fanbase 55.42% | Trending 70.33% | CAREER STAGE: MAINSTREAM

Biography

Echo & the Bunnymen is a British band known for their dark, post-punk sound and psychedelic influences. Formed in 1978 by singer Ian McCulloch and guitarist Will Sergeant, the band released their debut album, "Crocodiles," in 1980. Over the years, they evolved their sound, achieving commercial success with hits like "The Killing Moon" and "Lips Like Sugar."

Originally part of the Crucial Three trio, Echo & the Bunnymen emerged from the Liverpool music scene with a distinctive style. Despite lineup changes and personal tragedies, the band continued to release albums and tour, including their 2018 release, "The Stars, the Oceans & the Moon." Their enduring career has solidified their place in the alternative music landscape.

Report Date: 2025-09-09

Echo & The Bunnymen engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, UNITED KINGDOM, BRAZIL. The fan base skews male-leaning (52%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (3,708 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around MOOG, Ampeg, Mixcloud, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Echo & The Bunnymen score 1.23% — Moderate bucket.

Brand: MOOGBrand: AmpegBrand: Mixcloud

Followers:113,331

Engagements:1,395

Rate:1.2%

Posts:1,933

Avg Likes:1,381

Avg Comments:27

Avg Views:3,708

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 113,331 · Engagements 1,395 · Rate 1.2% Posts 1,933 · Views 3,708 · Avg Likes 1,381 · Avg Comments 27 · Avg Views 3,708	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 36% 25-34: 29% 35-44: 17% 45-64: 15%	Largest: 18-24 (36%); next: 25-34 (29%)
Gender Split	Female: 48% Male: 52% Non-binary/Other: 0%	Skews male (52%)
Top Countries	UNITED STATES (39%) UNITED KINGDOM (31%) BRAZIL (6%) CANADA (3%) SPAIN (2%)	Top regions: UNITED STATES (39%), UNITED KINGDOM (31%), BRAZIL (6%)
Platform Engagement	Instagram: 1,238 avg likes/post · Tiktok: 3,708 avg views/post	Best reach: Tiktok 3,708 avg views; best engagement: Instagram 1,238 avg likes

Top Brand Affinities

MOOG

Score: 27.87

Ampeg

Score: 23.31

Mixcloud

Score: 18.06

Fred Perry

Score: 15.93

Amazon Music

Score: 10.43

Tate Modern

Score: 8.40

Vivienne Westwood

Score: 8.04

Pilsner Urquell

Score: 7.42

MTV

Score: 6.98

Vauxhall

Score: 6.77

Warner Bros

Score: 6.62

DeLorean Motor Company

Score: 6.23

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Top Brand Affinities

Brand	Category	Score
MOOG		27.87
Ampeg		23.31
Mixcloud		18.06
Fred Perry		15.93
Amazon Music		10.43
Tate Modern		8.40
Vivienne Westwood		8.04
Pilsner Urquell		7.42
MTV		6.98
Vauxhall		6.77
Warner Bros		6.62
DeLorean Motor Company		6.23
Dr. Martens		6.09
Columbia Pictures		5.94
Spotify Music		5.13
Lollapalooza		5.12
BBC		4.72
Guinness		4.69
Paramount Pictures		4.65
Ableton		4.33
Movistar		4.22
Kickstarter		4.10
Martini		3.80
Lush		3.50
SoundCloud		3.35
Tesco		3.30
Snoopy And The Peanuts Gang		3.22
Star Wars		3.04
NBC		3.04
Leica		3.02
Polaroid		2.99
Cadillac		2.99
Emporium		2.99
Comedy Central		2.89
Philips		2.78
NHL		2.77
Matrix		2.76
Coachella		2.63
Kodak		2.59
Budweiser		2.59
Showtime		2.35
Jack Daniels		2.31
Pixar		2.20
Nickelodeon		2.19
HBO		2.17
Fujifilm		2.08
Lego		2.05
Aperol		2.02
Pepsi		1.96
Sunnies Studios		1.95