Dustin Lynch
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,272,100
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
His latest album follows the success of his previous work, including the 2X PLATINUM hit "Thinking ‘Bout You (feat. MacKenzie Porter)" and chart-topping singles like "Stars Like Confetti" and "Party Mode." Lynch's achievements have earned him a place as a Grand Ole Opry member and nominations at prestigious award ceremonies like the Academy of Country Music Awards and the Billboard Music Awards.
Dustin Lynch builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, NIGERIA, CANADA. With a heavily female (59%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (60,343 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with leading lifestyle names point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,272,100 · Engagements 4,399 · Rate 0.3% Posts 910 · Views 64,790 · Avg Likes 4,366 · Avg Comments 729 · Avg Views 64,790 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 32% 35-44: 11% 13-17: 7% |
Largest: 18-24 (44%); next: 25-34 (32%) |
| Gender Split |
Female: 59% Male: 41% Non-binary/Other: 0% |
Skews female (59%) |
| Top Countries |
UNITED STATES (75%) NIGERIA (6%) CANADA (5%) BRAZIL (4%) INDIA (3%) |
Top regions: UNITED STATES (75%), NIGERIA (6%), CANADA (5%) |
| Platform Engagement | Tiktok: 60,343 avg views/post · Youtube: 4,447 avg views/post | Best reach: Tiktok 60,343 avg views; best engagement: Tiktok 4,104 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Dustin Lynch
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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| Royalties | $0.00 | $0.00 | +0.00 |
